Buys Domain Name

Defunct e-tailer announced Monday that it has signed a non-binding letter of intent to sell its domain name and related trademarks to rival

Along with the valuable name, PetSmart will acquire various other URLs currently owned by declined to say which names it is selling, but its URL holdings include and

Although the deal is not yet completed, visitors to the URL are already being redirected to and told that has purchased the URL. announced November 7th that it was shutting down and would begin selling its assets.

Assets already sold include the Flying Fish Express, which was purchased by its founder, Eric Silverman. Silverman sold the online fish retailer to last year. Subsequently, acquired the Flying Fish Express when it acquired

Puppet Not Included

Rights to the popular sock puppet are not included in the deal, said. Also not included are the customer list, inventory and distribution center equipment.

Financial terms of the deal were not disclosed, but did say that it does not believe that the purchase price it is receiving will “materially increase the distributions, if any, which expects to make in the future to its stockholders after it has completed the process of winding down its business and selling a majority of its assets.” said it expects the transaction with PetSmart to close in approximately one month.

Last Dog Standing

The demise of leaves as perhaps the last best hope for the online pet industry. Not only have and gone belly-up, but Petco-backed Petopia announced in October that it was laying off 60 percent of its workforce.

However, life as leader of the pack is not without its problems. Last week, announced that it was scrapping its plans for an initial public offering (IPO) because of “unfavorable market conditions.”

Instead, the company is being consolidated into its brick-and-mortar counterpart. In November, Phoenix, Arizona-based PetSmart announced that it was paying US$30 million for an 81 percent interest in the e-tailer.

Mush for Mushers has made other news since announcing its closure. Last week, donated more than 21 tons of food to help save starving sled dogs in Alaska.

A salmon shortage in the Yukon River area has left some Alaskan mushers with the difficult choice of killing their sled dogs or watching them starve.

In September, the Alaska Society for the Prevention of Cruelty to Animals arranged a shipment of 40,000 pounds of salmon, and in October, Ralston Purina donated 22.5 tons of food.

The United States Post Office has also agreed to help out by providing a break on shipping costs.

Leave a Comment

Please sign in to post or reply to a comment. New users create a free account.

E-Commerce Times Channels