Trends

The latest research on consumer behavior shows that one of computing's most basic functions for users -- the search window -- paired with generative AI, is becoming a new tool for creating a more connected experience during customer engagement.

Artificial intelligence is behind a significant surge in sophisticated bad bot traffic, which went from bad to worse in the first quarter of this year. Instead of human net surfers, these bad bots generated nearly half of all web traffic.

The retail industry is undergoing a significant transformation driven by the increasing adoption of artificial intelligence. A recent study found that 34% of retailers believe 2024 will be a turning point in the acceptance of AI for the customer experience.

From biometric payment cards to digital wallets and Buy Now, Pay Later (BNPL) options, consumers are increasingly drawn to retailers that provide their preferred payment methods.

E-commerce shops based in North America that are not yet selling in Europe are missing out on expanding their customer base and increasing profits. Europe's market size, at US$631 billion and rising, has over 540 million mostly affluent consumers.

Anyone who's done a Google search knows it's already stuffing AI summaries into its search results, but it will be upping its ante in AI when a program called Search Generative Experience (SGE) exits its current experimental phase. The feature could be a nightmare for content creators.

Mistrust in how online retailers handle their customers' personal information is at an all-time high, costing merchants lost revenue and follow-up orders. Twenty-six percent of consumers have abandoned a brand in the past 12 months due to privacy concerns. Establishing a higher trust level is no lon...

The adage "different strokes for different folks" now guides public relations strategies, particularly in maintaining engagement with diverse generational clientele. Generation Z, sometimes called Zoomers, is the new power kid on the buying block.

Since ChatGPT arrived on the net in 2022, AI-generated content has soared more than 8,000%, according to a study released Tuesday by Copyleaks. The study, which covers a period from 2013 to March 2024, found a surge of 8,362% in AI content on the internet from November 2022, when ChatGPT-3.5 was rel...

Contrary to what some folks think about the “recent” discovery of artificial intelligence for business uses, AI as a computing function is not novel. What is new is its growing adoption for expanded uses and the ability to transform data into actionable business strategies.

ConvertKit founder and CEO Nathan Barry bootstrapped his startup strategy 11 years ago with only $5,000 and a small garage to grow his fledgling firm into a $30 million business.

Nearly two dozen dating apps were flagged by Mozilla's Privacy Not Included researchers as failing to meet privacy and security standards, sharing customer data with third parties, and excluding the right of a user to wipe their data from the app.

Two prominent research efforts released in Q1-24 on the future of business-to-business (B2B) e-commerce suggest that the marketplace is in bad shape.

In 2021, cybercrime caused global damages that cost $6 trillion -- approximately $2 trillion more than the GDP of Japan -- the country with the world’s third-largest economy.