SMB

From biometric payment cards to digital wallets and Buy Now, Pay Later (BNPL) options, consumers are increasingly drawn to retailers that provide their preferred payment methods.

E-commerce shops based in North America that are not yet selling in Europe are missing out on expanding their customer base and increasing profits. Europe's market size, at US$631 billion and rising, has over 540 million mostly affluent consumers.

Anyone who's done a Google search knows it's already stuffing AI summaries into its search results, but it will be upping its ante in AI when a program called Search Generative Experience (SGE) exits its current experimental phase. The feature could be a nightmare for content creators.

Mistrust in how online retailers handle their customers' personal information is at an all-time high, costing merchants lost revenue and follow-up orders. Twenty-six percent of consumers have abandoned a brand in the past 12 months due to privacy concerns. Establishing a higher trust level is no lon...

The adage "different strokes for different folks" now guides public relations strategies, particularly in maintaining engagement with diverse generational clientele. Generation Z, sometimes called Zoomers, is the new power kid on the buying block.

Online shopping returns cost retailers billions of dollars, pump tonnes of carbon dioxide into the atmosphere, and dump billions of pounds of waste into landfills, according to a global plastics cleanup company report.

Mobile payment innovations are transforming commerce by enhancing consumer convenience and boosting sales across online and physical stores. New technologies streamline transactions, with growing adoption among businesses and consumers driving the market forward.

The use of generative AI technology has moved beyond the curiosity phase for retailers and become the foundation for software business applications that enable enterprises to conduct business better and more quickly.

In today's competitive market, adding a human touch to e-commerce buying is a strategic need. It shows a deeper awareness of changing consumer expectations beyond the obvious benefits of improving customer pleasure and loyalty.

Lacking sufficient cash isn't the sign of a failing e-commerce business -- far from it. Merchant advances and loans are helpful tools for any e-commerce business. Whether those funds go toward essential expenses like payroll, inventory, marketing, or shipping, businesses often struggle with cash and...

A retail strategy for decades, bundling combines products or services into a single sales unit, offering various forms to suit different customer needs. Discover how this versatile approach boosts sales, enhances customer experience, and extends beyond the holiday season, providing year-round benefi...

Shipping protection and warranty services by Extend offer peace of mind to e-commerce customers and revenue opportunities for online retailers of all sizes.

Sooner or later, small-to-medium-size businesses engaging the e-commerce market and looking to grow must buy into a more workable solution for the demanding customer experience. StoreConnect and Salesforce transform SMB e-commerce by improving customer experience and enabling scalable growth.

As the holiday shopping season approaches, the timing of SMS marketing messages takes on heightened importance. Effective scheduling not only influences consumer engagement and open rates but also plays a crucial role in achieving sales success.