By Renay San Miguel E-Commerce Times
07/28/08 11:33 AM PT
The Federal Communications Commission has reportedly assembled enough votes to punish Comcast for throttling peer-to-peer data traffic. However, it's not yet clear what action will be taken against the Internet service provider. The Commission could fine Comcast, or it may elect to pursue a non-monetary correction, such as mandating the ISP to fully disclose its network management policies.
Increase Customer Sales with VerticalResponse Email Marketing! Quickly and easily send email newsletters, coupons & sales announcements to your customers – no technical expertise needed. Sign up for your Free Trial today and send 100 emails on us!
Reports continue to circulate that the Federal Communications Commission has enough votes to rule that Comcast (Nasdaq: CMCSK) illegally blocked traffic between peer-to-peer Internet applications and that the government will soon set down guidelines for the Internet service provider that could serve as a precedent regarding the hotly debated topic of Net neutrality.
The FCC could issue a ruling later this week, following reports in national media that Democratic commissioners Jonathan Adelstein and Michael Copps have joined Chairman Kevin Martin in deciding that Comcast should face some kind of action or sanction. Those actions could range from mandating public disclosure of all network management practices to fines, although Martin has reportedly taken the possibility of financial penalties against Comcast off the table.
However, while the ISP industry and consumer advocates await official word, Comcast continues to maintain its innocence, leading to speculation that the cable company could challenge a negative ruling in federal court.
Comcast, Consumer Advocates Stick to Their Guns
"It is always hard to respond to rumors; however, we continue to assert that our network management practices were reasonable, wholly consistent with industry practices, and that we did not block access to Web sites or online applications," Comcast spokesperson Sena Fitzmaurice told the E-Commerce Times. "We do not believe the record supports any other conclusion."
On the other side of the debate, Net neutrality advocates are all but claiming outright victory. "We are heartened by reports the commission will find Comcast's blocking to be illegal," Markham Erickson, executive director of Open Internet Coalition, told the E-Commerce Times. "This will be a key opportunity for the commission to enforce the broadband policy statement to protect consumers' rights. A decision in support of the complaint against Comcast will help promote competition and choice on the Internet."
Comcast's Options After a Ruling
The harshness of the enforcement action will be key to determining Comcast's next step, Doug Williams, an analyst with JupiterResearch, told the E-Commerce Times. "If no fine is made, then in my view, Comcast will not pursue it in federal court, if it's no more than a slap on the wrist. They have already decided to adopt a protocol-agnostic effort to manage their network.
"Basically what this boils down to is that the FCC's Net neutrality principles are simply suggestions, not hard and fast rules and regulations that exist, and while Comcast wouldn't necessarily go against those regulations, the FCC would have a hard time enforcing them," he added.
Indeed, previous Comcast statements on the issue have challenged whether the FCC has authority to regulate network management practices. Comcast has also maintained that a small number of customers have been affected when traffic to peer-to-peer applications has slowed down.
A better explanation to customers regarding those network management practices could help defuse the situation. "As a consumer, you need to know what you're paying for," Mukul Krishna, global director for the digital media practice at Frost and Sullivan, told the E-Commerce Times. "If you are a heavy user [of bandwidth], then Comcast has to define what it means by heavy user. The users than have the option to pay someone else for their service ... from the consumer perspective, you have to have full disclosure."
I move file in the 100's of MB and since eMail services have long since been lowering or ...
Next Article in Law
Can Apple Break Through China's Great Wall of Counterfeits? July 28, 2008
When it comes to its antipiracy efforts, Apple generally doesn't like to raise a ruckus. However, pirates in China and the country's lax stance on the matter might force chief executive Steve Jobs to turn up the volume.
Related Stories
FCC May Curb Comcast's Internet Choke-Chain Antics July 11, 2008
Federal Communications Commission Chairman Kevin Martin reportedly has recommended that the agency work to stop Comcast from blocking Web traffic. The recommendation still requires action from the full commission.
FCC Poised to Reprimand Verizon for Hounding Customers June 20, 2008
The FCC is expected to issue a ruling that would effectively put a stop to Verizon's aggressive efforts to persuade drifting customers to return to the fold. The decision could be a two-edged sword for customers, though. Those who are determined to switch providers will avoid harassment, but those who might be happy to stick around in exchange for attractive new terms won't get the offer.
Related News Alerts
More by Renay San Miguel
Microsoft May Grease News Corp.'s Palm to Quit Google November 23, 2009
Microsoft and News Corp. are reportedly attempting to wheel a deal wherein Redmond would pay the media giant to de-list its properties from Google. News Corp. Chairman Rupert Murdoch has often expressed his frustrations with the search engine leader, and the decampment of publications like The Wall Street Journal from Google News may be a boon to Bing.
Sony Talks Up Plans for Digital Media Superstore November 20, 2009
Sony is one of the few companies in the world with an ecosystem of hardware and services that could match Apple's. It just doesn't mesh together nearly as smoothly as Cupertino's. Sony executives want to change that. They've announced plans to build an online network that ties in many of the company's products and allows users to download a wide variety of content.
Playboy's Bunny Couldn't Make the Hop to the Web November 20, 2009
The party may be winding down for Playboy. Buyers may be attempting to wheel a deal for Playboy Enterprises, which could in turn bring an end to a publication long past its heyday. It seems that a magazine that was one of the first to storm the barricades of censorship couldn't conquer 21st-century cyberspace.