By Keith Regan E-Commerce Times
01/18/01 10:26 AM PT
Travelocity chief executive officer Terrell B. Jones said
that the company 'stayed the course and executed the plan,'
during a difficult year.
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Travelocity.com (Nasdaq: TVLY) said Wednesday that it brought in record revenue for
the fourth quarter of 2000 and predicted that it would turn profitable by summer.
The online travel site said that it brought in US$65.5 million
in revenue during
the quarter, more than double the same period a year earlier.
Travelocity also cut its operating loss for the quarter to
less than $1 million, or 5 cents per share. Analysts had been
expecting a loss of about 14 cents.
"We have updated our outlook and believe we will be at
or close to profitability by the end of the second
quarter of 2001," Travelocity chief financial officer
Ramesh Punwani said.
The new outlook for the Fort Worth, Texas company moves profitability
up by about six months, a position that will protect Travelocity
from having to return to the capital markets for
additional funding sources. Many e-commerce firms are finding it
next to impossible to gain additional funds in today's markets.
Unlike other dot-coms, Travelocity said it actually
saw an increase in advertising revenue. The company
cited the busy holiday travel season as well as its
partnership with America Online for boosting ad revenue.
"While 2000 was a disappointing year for many e-commerce
companies, we stayed the course and executed the plan,"
Travelocity chief executive officer Terrell B. Jones said.
Still Many Lookers
Jones said that Travelocity has made strides in converting more of its
visitors "from lookers into bookers," posting an 8.1 percent conversion
rate in the fourth quarter, compared to 5 percent a year before.
However, he said that millions of visitors remain on the sidelines.
The traffic numbers reflect "a tremendous growth opportunity,"
according to Jones.
For the year, Travelocity said it booked $2.5 billion
worth of travel, more than double its 1999 rate.
Growth and Consolidation
The online travel sector is expected to be one
of fastest-growing areas of e-commerce in coming years.
Gartner Group recently said that online travel bookings
will rise from $5 billion in 1999 to more than $30 billion
by the end of this year.
At the same time, widespread consolidation is predicted
for the industry. In fact, a report last year from Bear
Stearns predicted that
80 percent
of 1,000 then-existing travel sites would be out of business within four years.
Warding off Airlines
Travelocity stands to gain from delays in the launch of Orbitz, a
cooperative project involving 30 airlines, including the powerful
trio of American, United and Northwest. Originally expected to
be in business last fall, Orbitz has
delayed its launch
until this summer.
Meanwhile, a group of U.S. states has stepped forward to
express their concerns that Orbitz will pose an anti-competitive threat and
violate antitrust laws.
The American Society of Travel Agents has challenged
the formation of Orbitz on similar grounds.
Orbitz has been seen as so much of a threat to Travelocity that
before its name was unveiled, it was known during development
as T2, or "Travelocity Terminator," referring to whether the
airlines plan to use the site to essentially cut out
other online travel sites and sell tickets directly to customers.
Stake in Asia Venture
Travelocity also said Wednesday that it would join 11 major
airlines in the Asia-Pacific market in launching an online travel exchange.
Travelocity will provide the technology for the venture and take
an equity stake in the project, which involves China Airlines,
Air New Zealand, Singapore Airlines and others.
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