Looks like a couple of disparate groups are forming to bid for Yahoo. Microsoft reportedly is working with Silver Lake and one of Silver Lake's investors, the Canada Pension Plan, to put together a proposal that would include several billion dollars from Microsoft, with additional financing arranged...
Verizon and Microsoft are teaming up to bring new FiOS TV-powered entertainment offerings to the Xbox 360 gaming console, a move that highlights the rapid expansion of diverse content across multiple platforms. The deal will use Verizon's FiOS TV application to allow Xbox Live Gold members to watch ...
Some positive reviews and a humorous TV ad campaign have helped, but online measurement service comScore is providing Microsoft's new search engine even more wind beneath its Bing with new statistics indicating gains in Microsoft search sites' penetration and their share of search results pages. com...
It can be argued that Yahoo doesn't need to engage in a lot of executive housecleaning and downsizing during a reorganization expected this week from new CEO Carol Bartz. The turmoil at Sunnyvale over the last year has achieved that goal for her. "They've already had a pretty significant exodus of t...
Microsoft launched a beta version of a new celebrity gossip site Thursday called "Wonderwall.com." The new site is loaded with pictures of celebrities that visitors can click on to read news stories, features and commentary about the stars. For example, Wonderwall.com on Thursday displayed a zany ...
As Google continues to overwhelmingly dominate the search space, and with the Department of Justice just looking for a reason to file antitrust lawsuits, it is safe to say that any serious competition to Google would be widely accepted. Serious competition to Google would have to come in the form of...
How did Seattle become the home for technology companies that want to help you buy or sell ... a home? Sure, it's where Microsoft and Amazon are based, and it's a well-educated, tech-savvy community, and the University of Washington churns out more than its share of software engineers. But why real ...
Is Microsoft about to rebrand Live Search as "Kumo"? News reports on Monday had the software giant buying up domain names such as "Kumo.com," "Kumo.net," "Kumo.jp" and the like from CSC Corporate Domains, a domain registrar with which Microsoft often does business. There are two prevailing schools ...
Microsoft and Verizon Wireless are said to be close to a deal that would make Windows Live Search the default search engine on Verizon handsets and expand the number of Verizon devices powered by the Windows Mobile operating system. News of an impending deal between the software giant and the soon-t...
Four years after Microsoft paid US$1.6 billion to Sun Microsystems to settle an antitrust and patent suit, the once-bitter rivals are teaming up on Internet search. Under an agreement announced Monday, Sun will offer Microsoft's MSN Search toolbar when users download Java Runtime Environment, or JR...
Game publishers have been inserting advertisements into video games almost since games were first developed. But what began as static in-game product placements such as billboards advertising a publisher's upcoming title in the 1970s has become a much more sophisticated marketing tactic -- and a pot...
With the strains on today's economy becoming increasingly apparent, it's now more important than ever to strategically and effectively plan your online media campaigns. To do this, you must have a complete understanding of the overall landscape of online media opportunities relating to your business...
AOL is getting a major facelift. Having fallen far behind competitors such as Google, Yahoo and, to a lesser extent, Microsoft's MSN, AOL -- a division of media giant Time Warner -- has launched a host of new services and content initiatives in a bid to close the gap in the online advertising game.
The Association of National Advertisers wants the proposed Google-Yahoo advertising partnership blocked. The trade group -- which represents 400 companies that collectively spend over $100 billion in marketing communications and advertising annually -- has sent a letter to the U.S. Department of Jus...
Yahoo announced a change in its targeted advertising privacy policy Friday. Beginning in late August, users will be able to opt out of customized advertising on the company's main page. The move is an expansion of the Internet portal's opt-out program for targeted ads provided by Yahoo on third-part...
Good - It's entertaining and makes sporting events more interesting.
Bad - It increases the risk of gambling addiction and financial loss.
Neutral - The benefits and drawbacks are equally significant.
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