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Anyone who has ever worked in sales knows what separates the winners from the slackers is The Big Get. It's all about closing the sale, reeling them in. It comes down to one part psychology, one part manipulation and one part luck. So when we're dealing with selling online, the psychology and ...
Last week, one of America's legendary rebels threw his consumer watchdog hat in the e-commerce ring. He's Ralph Nader, a consistently strong voice for the American consumer and a formidable opponent of corporate America. This time, though, Nader's target is the entire e-commerce industry, a movemen...
Right now, online commerce and offline commerce are trying to work out how much they need one another -- in kind of the same way The Odd Couple would. "Can two kinds of retailers share a consumer market without driving each other crazy?" Of course, not all relationships between offline and online ...
Right now, online commerce and offline commerce are trying to work out how much they need one another -- in kind of the same way The Odd Couple would. "Can two kinds of retailers share a consumer market without driving each other crazy?" Of course, not all relationships between offline and online ...
Right now, online commerce and offline commerce are trying to work out how much they need one another -- in kind of the same way The Odd Couple would. "Can two kinds of retailers share a consumer market without driving each other crazy?" Of course, not all relationships between offline and online ...
To the advertiser, the meaning of "Click Here" varies with the economic seasons. When times are good, there's a whole lot of clicking going on. When times are tough, as they often were last year, online advertisers sometimes begin to question the viability of the medium. As with anything else in bu...
Of all the e-commerce pioneers that have tried to appeal to the public, perhaps none has had such an arduous climb as luxury e-tailers. After all, how much do we expect a customer who has made shopping at Saks Fifth Avenue in New York City a part of his or her regular routine to transfer the experie...
Of all the e-commerce pioneers that have tried to appeal to the public, perhaps none has had such an arduous climb as luxury e-tailers. After all, how much do we expect a customer who has made shopping at Saks Fifth Avenue in New York City a part of his or her regular routine to transfer the experie...
Of all the e-commerce pioneers that have tried to appeal to the public, perhaps none has had such an arduous climb as luxury e-tailers. After all, how much do we expect a customer who has made shopping at Saks Fifth Avenue in New York City a part of his or her regular routine to transfer the experie...
Blue skies are ahead for e-commerce. Blue skies preceded by a few clouds and some heavy storms, to be sure, but ultimately blue skies. But first, ambitious e-tailers and those holding the purse strings must learn a few lessons about skillful planning, the art of business development, and oh, yes... ...
Of all the issues surrounding e-commerce, privacy is perhaps the most hotly debated. Everyone wants to protect privacy, but no one can agree on how. Resolution of the issue is going to take some work. Until people in the e-commerce world begin to grasp the concept of privacy as a social value, and...
Unfortunately, even though we're in a new economy, complete with new media, American men are being treated as if they're all Fred Flintstone. Many Web sites for men emphasize "guy" stuff, including sports, cars and yes, women, but it does not appear that a major effort has been mounted to truly capt...
Newsflash: "Girl talk" now includes global investing, forecasting corporate earnings, auto repair, retirement planning and soccer. That isn't your grandmother's girl talk, but this isn't 1950 either. All those who still believe that women are only interested in gardening and creating the perfect...
Weren't we all supposed to be paying our bills with a simple point and click by now? Weren't the bricks and mortar of the traditional banking world supposed to fade away, like the rotary phone and the television knob? What happened to all those optimistic techno-prognosticators who told us that a...
Note to e-tailers: Many seniors have sizeable incomes or nest eggs and like to travel, buy clothes, exercise, dine out, connect with other seniors who have similar interests and even date. Yes, date. Surely there are books and other products out there that appeal to the varied interests of senior sh...
Less than two weeks after shelving an intended expansion into Japan, Priceline.com said Monday it has canceled plans to launch its name-your-price e-tail service through a subsidiary in Australia and New Zealand. As observers begin to question the viability of Priceline's business model, Morningst...
As America prepares once again to celebrate a new year, all the usual national rituals are getting ready to make the rounds. Those with ever-expanding waistlines will go on diets, sinners will make resolutions to behave, and oh yes... e-commerce stalwarts of all ideologies will renew the fight on wh...
The U.S. Federal Bureau of Investigation (FBI) confirmed Wednesday that it is investigating a case involving the alleged online exposure of up to 55,000 credit card numbers as a result of hacking into the Web site of Los Angeles-based merchant processing firm Creditcards.com. "The FBI is looking in...
State investigators in New Jersey have subpoenaed records from Toysrus.com as part of an ongoing investigation into the online toy store's privacy practices, the Associated Press reported Monday. The Paramus, New Jersey-based brick-and-click toy retailer confirmed that investigators from the New J...
Despite widespread concerns over potential price-fixing and other antitrust issues, controversial travel Web site Orbitz.com received its first U.S. goverment endorsement Thursday from a Department of Transportation (DOT) official.
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