As the U.S. prepares for kick-off of Sunday's Super Bowl, advertisers already have their plays in motion. Many of the commercials are already viewable online, and ads get support from online components. Over the past few years, the brands who buy air time for the Super Bowl have begun posting their ...
So now we know why Facebook and Mark Zuckerberg have been so busy recruiting former Google big brains: They coveted their mastery of algorithms, their sure-footedness in navigating mountains of Web-based data. The result? Facebook Graph Search, announced Tuesday by Zuckerberg. Those who were quick ...
Superbowl Sunday, the biggest, flashiest U.S. sports event of the year, is also the country's biggest advertising event of the year, carrying some of the cleverest ads on TV. This year, Superbowl Sunday may also mark a watershed in advertising, with advertisers reaching out beyond TV to go into digi...
Spotify, a popular European streaming music provider, launched in the U.S. on Thursday. The music site is starting off its U.S. venture with an invitation-only beta that includes free, unlimited and premium plans. Spotify was first launched in Sweden in 2008 and currently boasts 1.6 million paying u...
Mobile truly has created an "always on society," where people are online and accessible 24 hours per day. Mobile platforms have become more than simple communications devices; they are lifestyle assistants that enable people to connect, interact, inform and influence. Because of this, they are also...
For any of us who grew up in the age of digital, it's starting to feel like deja vu all over again as companies large and small flock to social media darling Facebook. It's not hard to understand the allure, given that there are over 400 million members -- 100 million of which live in North America;...
Palm had its hands full over the weekend. The company's Sunday launch of its new US$99 Pixi smartphone had to compete with fresh rumors begun Friday that the company was a possible target of a takeover by Finnish telecommunications giant Nokia. Those rumors sent Palm stock soaring by 8 percent on Fr...
Oftentimes, 100 percent of the value of a startup company may be based on the company's intellectual property. If a company's value is based upon its technology or its branding, it is vital that the startup entrepreneur take the appropriate steps to protect its intellectual property. Beyond the obv...
Frankly speaking, it's time to stop the second-guessing and open-heartedly accept that it's Google's turn now. The next decade clearly belongs to Google, so it's best not to resist and go with the flow. As a company, it's amazing how Google started, what it's done and where it's now headed. There ha...
Considering the speed at which technology evolves, predicting even a year in advance can be a dicey proposition. Still, given key tech sector developments during 2007 and the outlook for 2008, some trends are unmistakable. It's a safe bet that social networking and Web 2.0 overall will remain a clos...
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