EXPERT ADVICE

For Brands the Future Is Facebook

Mark Zuckerberg recently said that the future of Facebook is private. Interestingly, connecting the dots between all the announcements made at Facebook's 2019 developers conference draws a bright picture of what the future looks like for brands, small e-commerce stores, and new businesses using the ...

The budding online cannabis industry has a long way to go before it delivers bumper crops. The market for both recreational and medicinal cannabis has been plowed and pre-seeded by the previous underground market and the impetus of state laws legalizing its use. Still, the cannabis industry is almos...

In a recent E-Commerce Times poll, only 4.32 percent of respondents said there was always enough information on the first page of search results to meet their needs. By comparison, 14.05 percent said they found the first-page search results were rigged and limited by algorithmic highlights.

Google wants to become your digital shopping catalog through shoppable ads. The company on Tuesday said it is testing a new format on a small percentage of traffic with select retailers. Merchants can highlight multiple products available for sale within a sponsored ad among Google Images results. G...

Google must remove search results about medical regulators' conditional suspension of a Dutch physician in the first "right to be forgotten" case of its kind in the European Union. After Google and Dutch data privacy watchdog Autoriteit Persoonsgegevens rebuffed the doctor's initial attempts to get ...

Chinese sellers have been using a number of underhanded techniques to boost their global rankings and profits on Amazon, according to a report. Grabbing the high ground on a search results page is critical for any seller trying to rise above the din created by the more than 500 million products offe...

Google is not working on a bespoke search engine that caters to China's totalitarian tastes, and it has no plans to develop one, CEO Sundar Pichai told lawmakers on Capitol Hill. "Right now, we have no plans to launch in China," he told members of the U.S. House Judiciary Committee at a public heari...

EXPERT ADVICE

Where Online Shopping Search Has Gone Wrong

While online shopping has exploded over the last decade and innovation around e-commerce has skyrocketed, there has been very little development around quality improvements in product search, navigation or discovery, notwithstanding the success of generic and open source search solutions, such as El...

EXPERT ADVICE

How to Plan Your E-Commerce and SEO Migration

So you've just migrated your e-commerce platform. A few weeks into the launch, you discover something shocking: Despite performing technical due diligence, hiring the best development agency, and spending a fortune on the migration, your traffic and Google rankings have dropped significantly. If thi...

Google has announced that page speed will be a ranking factor for mobile searches starting in July. Speed has already been a factor in desktop search rankings. Soon, as part of Google's new "Speed Update," page loading time will be factored in when ranking mobile search results as well. The change w...

Google on Wednesday announced the addition of new functionality for its recently launched job search portal, including features that display salary range and street-level location information. Salary information -- among the things users have requested most, according to Google -- will improve the ...

Google on Monday announced that it was dropping its decade-old policy of requiring media and news publishers to provide a limited amount of free content. The so-called "first click free" policy meant that publishers had to make a certain amount of content available to users who conducted a search on...

ANALYST CORNER

Ad Tech’s Future Beyond Facebook and Google

Advertising technology, or ad tech, is a relatively new business segment. Both Google and Facebook have been very successful with this new advertising model. Going forward, will ad tech be important and rapidly expand to a wider segment, or will it be limited to the way certain companies show value ...

A new technology that Google uses to track billions of credit card transactions is unsafe, overly intrusive, and possibly in violation of federal law, according to a complaint EPIC filed Monday with the U.S. Federal Trade Commission. EPIC urged the FTC to investigate Google over its Store Sales Mana...

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