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Business-to-business selling on the Internet, or B2B e-commerce, is one of the fastest growing segments of the small-business marketplace. As businesses flock to the Internet to find vendors for essential products and services, B2B e-commerce is rapidly expanding, both in terms of total revenue and the number of small B2B firms operating in the digital space...
There is something to be said for the in-store experience coupled with the e-commerce price point, noted Steven Kramer, president of Hybris North America "Specifically, I think that for certain categories in retail -- big-ticket items, in particular -- the retail store of the...
"This is an inevitability for the industry -- smartphones eliminate information asymmetries on pricing, and right while the customer is in the store at the moment of purchase decision," Steven Kramer, president of Hybris North America, told the E-Commerce Times. "Fighting it ...
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