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Results 1-20 of 1821 for Jack M. Germain.
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Robotic Letter Writing Lends a Hand to Personalized Marketing, CRM

The Handwrytten app is part of an automated CRM tool that lets businesses — and individuals with an entrepreneurial passion — integrate computerized automation with personalized handwritten notes to customers. The result is a novel approach to updating one of marketing’s best-known strategies ...

Pulse Check on Physical, Digital Commerce Health

The supply chain debacle and the rising costs of everything have forced consumers to make critical choices in how they spend their rapidly disappearing dollars. Retailers can no longer rely on personalization strategies alone to win over or retain loyal customers.

5 Cyber Safety Tips To Survive the Internet, Hackers and Scammers

Keeping safe in cyberspace is increasingly difficult as crooks try to exploit uninformed users every chance they get. Add to that, virus and malware threats are never-ending. Here are five things in your control to help keep your digital activity safe.

Science, Art Inspire Women in Tech Entrepreneurship

Svaha USA is an STEAM-themed clothing and accessories brand whose online store is changing the face of women’s and children’s apparel. Svaha celebrates women in all fields of endeavor and confronts gender stereotypes with bright, fun clothes to allow kids’ imaginations to soar.

EXCLUSIVE INTERVIEW

B2B Funding Firms Banking on Embedded Finance

Embedded finance is on the rise in both the business and consumer payments markets. Analysts project its revenue will reach $1.91 trillion as adoption expands by 2028. This steady acceptance is opening fintech operations to a wide range of marketplace opportunities.

Unprotected Machine Identities Newest Enterprise IT Security Concern

Companies have a long road ahead to protect privileged identities and access, despite corporate leaders’ good intentions. Less than half of the organizations surveyed by Delinea have implemented ongoing security policies and processes for privileged access management.

Gen Z to Retailers: Sell Us Speed, Simplicity, Touchless Pay Options

Gen Zers do not balk at paying more for sustainable products or from brands that share their social and political views. But without providing convenient payment methods, retailers are conducting a losing proposition.

EXCLUSIVE INTERVIEW

Sweetwater’s Well-Tuned Marketing Is Music to Shoppers’ Ears

Amidst this year's back-to-store shopping trend, as large companies try to work through e-commerce mishaps, musical instrument and pro-audio retailer Sweetwater has seen an increase in online sales. The company attributes much of its success to top-of-the-line experiences both online and through its...

New Platform Seeks To Replace Legacy E-Commerce Payment Systems

Fluid Commerce, an e-commerce transactions platform, eliminates the need for credit cards, bank accounts, and third-party processors. The patented technology works within and across e-commerce networks, including the metaverse, digital games ecosystems, the sharing economy, and super apps.

New Recipe for Marketing Success: Blend Digital and CX, Mix Well With AI

Different generations value different tools and mediums for interacting with their favorite brands. With so many digital options to choose from, brands must narrow their focus and ensure they are making the correct digital bets when it comes to the customer experience.

Cryptocurrency Payment Alternative Fosters E-Commerce Partnerships, Convenience

As merchants begin to adopt crypto payments, currency preference will be an important factor. Both customers and merchants have expressed a desire to transact with the highest market cap currencies and stablecoins which are less volatile and offer increased scalability.

EXCLUSIVE INTERVIEW

Security Demands Shifting Business Backups Away From On-Prem Boxes

Scalable cloud-based solutions are widely popular among IT pros these days. The cost, convenience, and reliability of ready-to-use software as a service make this disruptive technology a favorable choice. Still, the market needs some convincing that backing up to the cloud is both a smart and safe t...

EXCLUSIVE INTERVIEW

Cryptocurrency Custody Concerns: Who Holds the Digital Storage Keys?

Got Crypto? Make sure you own and have access to it in a secure digital stronghold. Having self-custody of your crypto keys and managing your digital assets can help stave off digital bankruptcy or loss through theft.

Buyer Personas: Digital Marketing’s Secret Sauce

Buyer personas — also known as customer, audience, or marketing personas — although fictional, rely on research-based insights collected from prospective customers.

Lax Cyber Skills, Dev Blind Spots Behind Organizations’ AppSec Breakdowns

Government organizations and educational institutions, in particular, are increasingly in hackers’ crosshairs as severe web vulnerabilities spiral upward. Remote code execution (RCE), cross-site scripting (XSS), and SQL injection (SQLi) are all top software offenders. All three increase or hov...

EXCLUSIVE INTERVIEW

The Business Case for Clean Data and Governance Planning

Is your company's data is clean and well managed? Why does that matter anyway? Ataccama VP David Kolinek discusses the challenges and solutions related to the formal management of data assets within an organization.

Netenrich Introduces AI/ML Platform for Cloud Security

The security and operations analytics SaaS company hopes to disrupt legacy security ops with an artificial intelligence-driven approach to security operations built into its Resolution Intelligence platform.

Hackers Cast LinkedIn as Most-Popular Phishing Spot

The social media platform for professionals was in the crosshairs of 52 percent of all phishing scams globally in the first quarter of 2022. This is the first time that hackers leveraged LinkedIn more often than any tech giant brand name like Apple, Google, and Microsoft.

Open Source Leaders Push WH for Security Action

The Linux Foundation and the Open Source Software Security Foundation brought together over 90 executives from 37 companies and government leaders from the NSC, ONCD, CISA, NIST, DOE, and OMB to reach a consensus on key actions to take to improve the resiliency and security of open-source software.

E-Commerce Fulfillment Gains Driving Global, Channel Expansion

E-commerce expansion can take several paths based on finding new sales channels and reaching new or less saturated consumer bases globally. Optimizing shipping and fulfillment strategies as businesses scale can further streamline inventory management while meeting customers where they are.

E-commerce Times Channels