Sedona Corporation (Nasdaq: SDNA) announced Friday that it has signed a contract to provide CRM software to Central Bancompany, a $4.5 billion Missouri-based bank holding company.
Under the terms of the contract, Central Bancompany will utilize the customer information management system that the Limerick, Pennsylvania-based Sedona acquired when it bought Acxiom Corporation earlier this month.
The new system will leverage its customer relationships and data to create a new dimension for sales, marketing and customer service units, Bancompany said. Sedona said the system is tailored especially for small to medium-sized financial institutions.
Loading ...
Social Media
See all Social Media