Consumers have a strong appetite for gift cards and gifting alcohol. But until now they could not do both with a branded gift card. The market had none. Beverage alcohol e-commerce platform company Thirstie on Nov. 23 announced the first-ever alcohol branded gift cards with major liquor brands...
A new collaboration between Dell and Google has produced the world's first enterprise-class Chromebook. The companies have announced their partnership to bring new capabilities and services to Dell's Unified Workspace strategy. Google launched its Chrome Enterprise capabilities in 2017 to put critic...
While technology undoubtedly has transformed the retail landscape, it also has been pushing the industry forward to create new kinds of customer experiences. Technology may be killing retail, but it could be saving it as well.
Telling an engaging and effective story is vitally important for the success of a business. A good story draws people in, fosters loyalty, and brings your brand alive. "It's important for brands to tell their story because the story is what actually resonates with humans," said Nathan Young, storyte...
Looking back at 2018, there's one competitor we underestimated this year. It's slowly draining the attention of every human on the planet. It plays into almost all human needs -- as they are defined by the Maslow Hierarchy. It's the rectangular status-seeking device in your hands. That's right. It's...
In the last decade or so, the inability or unwillingness to adapt has caused many businesses to succumb to a newer, more innovative company, or one that has re-thought how to do business in the digital age. For example, people who can remember browsing the aisles of Borders likely understand the iro...
Telling an engaging and effective story is vitally important for the success of a business. A good story draws people in, fosters loyalty, and brings your brand alive.
The voice shopping market in the United States will rise from its current $2 billion valuation to $40 billion by 2022, according to a survey by OC&C Strategy Consultants. The trend is being driven by a surge in the number of homes using smart speakers, from the current 13 percent to 55 percent b...
One fundamental element of building a brand relationship with customers is consistency. Widely franchised companies like Starbucks compromise consistency, however. They employ several different business models instead of sticking to one. This approach confuses customers and hurts the master brand, s...
What accounts for the amazing success of Apple and Starbucks? They both connect with users on an emotional level. This "secret" is evident to anyone who looks closely, and you can apply it to succeed with your own company and improve your own life. Apple was a struggling computer maker until the 199...
"The customer journey is the journey that e-commerce customers go on when they come to a site, and hopefully it ends with buying a product," said Chemi Katz, CEO of Namogoo. "Hijacking interferes with the customer's journey. It can be a pop-up that the company didn't put there, or something that wil...
Why is it that in-flight WiFi is almost always problematic? Every time I take a commercial flight, I sign up for the GoGo WiFi service -- and every time I am disappointed by something. My experience last week flying on Delta was no exception. After takeoff, I struggled to connect my iPhone. After sp...
Here's a disturbing thought: A RoboCEO powered by artificial intelligence -- possibly based on IBM's Watson -- could be running some companies within the next decade. Not every company will warm to the idea, to be sure, but it's conceivable that the practice could begin. Are you ready to work for a ...
Instagram's Stories feature, which launched one year ago, has achieved widespread engagement among businesses that want to raise their brand awareness and expand their e-commerce penetration, the company said. The tool, launched in August 2016, allows users to create digital slide shows out of photo...
A U.S. District Court judge last week sentenced Matthew Keys to two years in prison after he was found guilty of conspiring with the hacker group Anonymous to break into the Los Angeles Times' website and modify a news story. Keys had been site administrator for KTXL Fox 40, which was owned by Tribu...
Accessibility of service
Convenience in any situation
Cost-effectiveness
Eco-friendliness
No need for parking
Safe ride when having too much fun
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Customer Commerce Offers SMBs an E-Commerce Path to Better CX
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Optimize Your Amazon Presence for Maximum Sales Success
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Mobile Payment Industry Innovations Driving Online, In-Store Sales
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Gartner Predicts 25% Dip in Search Volumes by 2026
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Temu and Homary: Online Retailers That Are Generally a Good Value
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