The upcoming holiday season is looking much different than anyone would have suspected this time last year. Forget about the customary long lines to buy gifts for loved ones and friends this year -- if you can even find a store that is open. All of these changes make it critical for marketers to adapt in an effort to recover lost sales and attract new customers...
A raft of new technologies that impact CRM are about to be announced, but even without the latest announcements due now through October, there's a realization that we're coming full circle. Oracle is making hardware sexy again, using it to drive new business models and to push its CX version of CRM;...
Technology's fall selling season is gearing up for year-end as it always does, coronavirus or not, and the CRM industry follows suit with some mods. The majors like Salesforce and Oracle, as well as fast followers like Zoho, are in hot pursuit of what's new -- and they're betting new in this context...
A proposal to avoid the banning of the popular social media app TikTok was submitted to the U.S. Treasury Department over the weekend. The plan submitted by ByteDance, which owns TikTok, calls for the company to enlist Oracle as a "trusted technology provider" in order to address national security c...
This year, with all of the uncertainty surrounding the global pandemic, many consumer markets are faced with the fear of steep declines in in-person shopping, thus leading to a potential downtick in sales. This may seem daunting, but it should also serve as ample inspiration to develop a Q4 retail s...
Several recently-published reports and surveys tracking changes in consumer buying habits reveal a growing competition between old versus new shopping habits. The E-Commerce Times discussed the implications of these new consumer buying trends with marketing experts. The results show that e-commerce ...
Social proof is an individual influencer or group clout that gives "proof" to a product. It is based on the principle that people tend to follow and conform to an influential person or a majority. They do this to be validated -- a result of a need for safety. Here are 10 kinds of social proof strate...
Getting a prospect on the line and talking to them directly matters. It's the ability to deliver the pitch with the right content, cadence, and care for your future clients' needs that makes a voice call so effective. It's not just salespeople who prefer a call -- 92 percent of all customer interact...
During the pandemic, increasing numbers of people have pulled out their sewing machines and knitting needles and gotten to work. A massive resurgence in sewing and crafts has taken place, as makers around the world have been sewing masks and creating other much-needed items for themselves and others...
If you conducted e-commerce transactions since the pandemic struck, you have probably been the target, or even a victim, of online fraud. A report from Sift titled "Q2 2020 Digital Trust & Safety Index" details a 109 percent increase in content abuse and growth of the fraud economy from January ...
As the dust settled on what most have deemed the "new normal" of working from home, many industries -- including customer service -- rapidly shifted operations to be remote work-friendly. At the same time, call volumes increased exponentially: During the last few months, airlines saw a 199 percent i...
These are extraordinary times, in case you haven't noticed. One of my contentions these days is that CRM is penetrating society to a point that it is taking on an outsized role -- the "CRMification" of society. In economics we often see a disruptive innovation climb a ladder as it becomes something...
Facebook has announced Facebook Shops, which will let small businesses set up a single online store accessible from both Instagram and Facebook. Businesses can choose products they want to feature and customize the look and feel of their online shop. Consumers can find Facebook Shops on a business' ...
Facebook has set up American Edge, a political advocacy group for the high-tech industry, which is drawing scrutiny from United States lawmakers. American Edge will fund ad campaigns and studies by academics to push its efforts. Facebook is working with a diverse group of stakeholders to build suppo...
More than 40 percent of professionals working at home because of the pandemic would prefer to work remotely full time in the future, suggests a new report from Valoir. "One of the reasons we did this survey was to help provide people with more data to understand they weren't alone, and we expected t...
Accessibility of service
Convenience in any situation
Cost-effectiveness
Eco-friendliness
No need for parking
Safe ride when having too much fun
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Customer Commerce Offers SMBs an E-Commerce Path to Better CX
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Investment Scams Skyrocket, Victims in US Fleeced for $4B in 2022
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E-Tailers Face Ongoing Dilemmas of Friendly Fraud, Insider Crime
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Optimize Your Amazon Presence for Maximum Sales Success
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The Future of Gen AI in Retail: Balancing Human Factors With Revenue Growth
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Mobile Payment Industry Innovations Driving Online, In-Store Sales
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Gartner Predicts 25% Dip in Search Volumes by 2026
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Temu and Homary: Online Retailers That Are Generally a Good Value
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