"The customer journey is the journey that e-commerce customers go on when they come to a site, and hopefully it ends with buying a product," said Chemi Katz, CEO of Namogoo. "Hijacking interferes with the customer's journey. It can be a pop-up that the company didn't put there, or something that will lead a customer out of the website. It'...
In the fast-moving world of consumer electronics, last year's gaming system and smartphone are old news. Luckily, however, they're not entirely worthless. Electronics recommerce company Gazelle buys this equipment, offering consumers cash, as well as free packaging and shipping -- and then resells i...
Gazelle takes your old cellphones, laptops, digital cameras, camcorders, GPS devices, game systems, calculators, e-readers, LCD monitors, tablets, and any other out-of-date electronic equipment cluttering up your home or office, and turns it all into cash. First launched as "Second Rotation" in 2006...
As an Internet marketing tactic, retargeting has never quite reached its stride. However, updated technology, changing market dynamics and new offerings by vendors -- especially Google's entrance into the space -- is changing that. Briefly, retargeting is a marketing response triggered when a consum...
Consumers will spend $237 billion on online purchases in the United States alone in 2010, Javelin Strategy & Research predicts. That's almost 15 percent more than in 2009. Online retail is also growing globally. MasterCard announced a global agreement with cross-border e-commerce shopping firm B...
It's no secret that newspaper companies are seeking new sources of revenue as readers -- and the advertising dollars that typically follow them -- migrate to electronic media. The New York Times Co. was among the first newspaper publishers to deliver its content to mobile devices. Now, it's hoping t...
The U.S. government spends $80 billion annually on information technology. The U.S. General Services Administration is directly involved in nearly 25 percent of federal IT procurement activities through its Schedule 70 acquisition program, including nearly $9 billion directly for information technol...
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