Spotlight Features

The arts have seen a shift in the last year away from in-person gatherings, but that doesn't mean that performances, showings, and other creative activities have stopped. Rather, they've been transformed, becoming increasingly virtual and digital. We spoke with experts in the arts, design, and marke...

The most vulnerable cybercrime victims are young adults and adults over 75, according to the latest research revealed in the LexisNexis Risk Solutions biannual Cybercrime Report. The report reveals how unprecedented global change in 2020 created new opportunities for cybercriminals around the world,...

One of the big marketing decisions confronting e-commerce vendors today is whether current performance is good enough. Online vendors need to consider their customers' shopping experience in order to assess existing barriers to stronger shopper responsiveness to digital storefronts. For retailers wh...

Commerce analysts do not see consumers shedding their newfound buying options in the wake of a post-pandemic marketplace. Concerns for health safety, social distancing, and remote working will remain priorities for many shoppers. Merchants who demonstrate that they are able to quickly get products t...

Decluttering has become a popular pastime of late. With everything from online consultants to organizing apps available, those who want to clean up their act have never been in a better position to do so. Similar to other traditionally in-person services, home organizing practitioners have set up vi...

Cybersecurity experts predict that in 2021 there will be a cyberattack incident every 11 seconds. This is nearly twice what it was in 2019, and four times the rate five years ago in 2016. The rapidly growing increase in cyberattacks worldwide comes at a hefty cost for businesses in order to better p...

EXPERT ADVICE

How to Build an SEO Strategy for 2021

The E-Commerce Times discussed with Steve Wiideman, president and CEO of Wiideman Consulting Group, the essentials of how to build an SEO strategy for 2021. Wiideman designed and teaches the Website Optimization and Strategic Search Engine Marketing online course for California State University Full...

Is your list of new business customers falling short due to issues with their rejected credit approvals? New User Missed Opportunity or "NUMO" is a growing problem for e-commerce vendors. It is caused by false payment declines based on a lack of access to current consumer data by the rating agencies...

Cyberattacks are increasing in frequency, ramping up the data privacy threats they pose to government agencies and businesses alike. Governments both domestic and foreign need to step up efforts to pass legislation that bolsters technological defenses this year, warn privacy groups. Stiffer privacy ...

As the pandemic continues to keep shoppers out of brick-and-mortar stores, new shopping behaviors continue to include smartphones to nudge products into consumers' digital shopping carts. CRM Buyer discussed with Dennis Reno, SVP and head of customer experience at Cyara, how mobile CX is influencing...

An intense knack for technology throughout middle school and high school, where he repaired classmates' phones and gaming devices, set the stage for entrepreneurial success for Adam Zinker, founder and CEO of The Perfect Part. That passion -- and a family loan of $4,000 seed money -- drove his techn...

Cosmetics companies traditionally have relied on in-person retail sales to attract new customers and maintain existing clientele. The pandemic, however, has upended the cosmetics industry, bringing new challenges as well as a host of opportunities for companies that are agile and creative enough to ...

E-commerce is not yet every rural community's Holy Grail for shopping. Many local rural retailers are strangers to e-commerce, and the home delivery routine for rural customers is often very different from the opportunities enjoyed by suburban and city consumers. If stores in rural America want to k...

Robocalls, spam and call spoofing have all but destroyed Americans' trust in telephone calls -- to the point that many individuals have essentially stopped answering the phone. Here are seven steps that organizations can take to combat erroneous call blocking and increase answer rates. These measur...

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