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Let’s Rethink Our Relationship With CRM

If you search for "why CRM fails" you get over three million results. Analysts report that close to half of all CRM projects fail and about 40 percent of CRM software purchased goes unused -- because sales teams don't want to use software that makes them glorified data entry clerks and still doesn't "work." ...


Google Glass Could Bring CRM Into Focus

The new frames also will be more acceptable to reps making sales calls while sporting Glass. Here, may play a significant role, as Adam Honig indicated last year. An integration between Glass and could go well beyond pulling up contact profiles.

How will consumers react to Apple's WWDC 2023 announcements?
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