Sales managers and their managers have had to make peace with the reality that they might not be able to get reps to use technology. But methodology alone or with technology is a more-or-less lost cause. Fortunately, the technology has improved consistently over the last two decades. Even more fortunately, the leading SFA company was founded by a sales guy...
Surround strategy is the antithesis of rip and replace. Rather than replacement, a business can move parts of its workload from some workhorse system, say ERP, to Zoho -- where things like pre-built reports and Zia, an AI-based digital assistant, can help business users interrogate data stored on th...
Are you looking for a way to reinvent the traditional vendor marketplace? Consider adding composable commerce to your bag of tricks. This marketing approach enables businesses to bring to their brands a distinct method to continuously optimize their customers' experiences
The 2021 edition of Proofpoint's Voice of the CISO report -- based on a survey of more than 1,400 CISOs in 14 countries -- found 66 percent of the executives acknowledged their organizations were unprepared to handle a targeted cyberattack this year. In addition, more than half the CISOs admitted th...
In the old days you could identify weak spots in your business and purchase software systems designed to eliminate or at least to significantly reduce those liabilities. Performing an ROI analysis usually consisted of two parts: a before study to determine the business' steady state; and a post impl...
This might be a big year for CRM. I say might because I am not clairvoyant, and humility is on the resolutions list. CRM has gone through five 5-year cycles during the past few decades. That trend feels as old as SaaS at this point, and I think we're going to embark on a new cycle that will take rou...
With people balancing work and home life, and often trying to avoid in-person shopping, the convenience and safety of meal kit deliveries are an increasingly appealing option for many consumers. The E-Commerce Times caught up with experts in food sales, packaging, and e-commerce to get their viewpoi...
If the ongoing struggles amid the pandemic have taught retailers anything, it is the need to automate their customer service experience. Customer experience automation is making the difference between hanging on until closing down and ensuring more returning customers
Some years ago, Marc Benioff told me he was not interested in developing back office apps that would compete with SAP and Oracle in the ERP and finance market. Many people, myself included, looked askance at that idea and wondered out loud how the company would continue to grow because, hey, there's...
The cloud is an essential component of all e-commerce sites. Not all clouds, however, are created equal. The key thing here is reliability. Making sure that the cloud service and Service Level Agreement (SLA) are right for your business may not be clear before you enter into a website development co...
COVID-19's rampage is causing the electronics industry worldwide to suffer supply chain setbacks. Product innovation remains incredibly important in today's new normal, but more than half of electronics industry product launches have been delayed or canceled due to the pandemic, suggests a new study...
CRM is an industry that's been full of turning points, and I think it is at another. There have been many smaller turns, like the additions of analytics, social media and process flows. However, to get a sense of this point in time, I think you have to go all the way back to the turn of the century ...
In manufacturing, margins are everything. If you're like most manufacturers, your business operates on such tight margins that even a small change in the price list can have an enormous impact on your bottom line. So what happens if your sales team inadvertently uses an old price list and the cost o...
Finance and accounting technology became the No. 1 software budgeting priority for small and mid-sized businesses, according to a survey conducted last year. Almost 54 percent of respondents were budgeting to invest in accounting tools in the next 12 to 24 months, with those in the retail industry s...
A personalized shopping experience gives e-commerce sites an edge, and businesses have been seeking new ways to make their customers feel welcome. "Every business should make their customers feel like they are the most important customer in the world," said Rob Maille, head of strategy and customer ...
Important to me so I can accept, deny, or customize my preferences before entering a website.
Inconvenient, but a fair exchange for knowing the website operator is likely serious about privacy and compliance.
An endless, unnecessary burden with a minimal effect that I wish was gone.
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Windows 365 and the Coming Abyss in the PC Market
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Avoid Being the Next Victim of Account Takeover Fraud
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Waging War on the Sextortion Epidemic
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Digital Marketers Take Fragmented Tactics to New Targets
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Marketing and Security Must Ally To Eradicate Brand Impersonation Fraud
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Gmail Creator Predicts AI Will Totally Disrupt Google Search in 1 to 2 Years
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TikTok Opens Back Door to Integrated Platform Stores, Amazon Competition
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Why Quality E-Gifts Are Smart Business Decisions
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Tips To Help Mask Your Identity Online
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