Trends

The fear of technology has been around for as long as technology itself, and like technology itself, this fear is always changing. There is evidence of "technophobia" -- the technical name for this affliction -- in every age and in every part of the world. However, it is perhaps reaching a peak in m...

At least 250 Facebook employees signed a letter to CEO Mark Zuckerberg criticizing the company's hands-off policy against fact-checking ads posted by politicians. "We strongly object to this policy as it stands," says the employees' letter. "It doesn't protect voices, but instead allows politicians ...

We may just be turning the calendar to November, but if you're like most retailers, you're already deep into planning for the gift-giving season. Black Friday and Cyber Monday are circled and starred as you anticipate, with a mixture of excitement and trepidation, the spike in sales and massive incr...

The shopping season is fast approaching. Black Friday -- the kickoff of Christmas consumerism -- falls on November 29 this year, six days later than last year. However, e-commerce stores easily will compensate for this shorter shopping season: Last year consumers broke records with $6.22 billion spe...

Each person interprets an image in countless subjective ways, based on individual biases. However, when searching for a product on the Internet, most people prefer accuracy over multiple interpretations of a single object. Putting the appropriate tags on images ensures better searchability for users...

Bob Stutz is a great guy. I have interacted with him occasionally over the years in his various senior postings throughout the CRM industry and always found him to be kind, generous and thoughtful. Last week he announced he was leaving his position as head of the Salesforce Marketing Cloud, which he...

Will the Surface Duo give Microsoft a chance to succeed in wireless at last? While there are no guarantees, and while Microsoft never has been successful in wireless before, I am sensing this might be the right time. I have a great deal of respect for Microsoft and its never-say-die attitude.

In manufacturing, margins are everything. If you're like most manufacturers, your business operates on such tight margins that even a small change in the price list can have an enormous impact on your bottom line. So what happens if your sales team inadvertently uses an old price list and the cost o...

The Federal Trade Commission announced settlements of a series of fraudulent marketing charges against two high-profile firms. The actions taken make it clear that anyone who engages in similar illegal behavior will face enforcement action, the FTC said. In the first case, Devumi agreed to settle th...

Since its introduction 30 years ago, businesses of all types have relied on one particular program for their presentations: PowerPoint. While the mobile phone has developed rapidly over the last 10 years, PowerPoint hasn't changed much in its 30-year existence.

Flaws in Amazon and Google smart speakers can expose users to eavesdropping and voice phishing. Researchers at Security Research Labs discovered that developers could create malicious apps for the Amazon and Google platforms to turn the smart speakers into smart spies. Using the standard development...

Now would be a good time to put Zoho on your radar if for some reason it isn't there already. The Austin-based company just announced Catalyst, a developer environment that helps programmers and others to speed development of apps and microservices with capabilities inherited from Zoho's apps portfo...

As technology advances and consumers' expectations and digital sophistication rise exponentially, marketers no longer can focus on delivering static messages, regardless of how "targeted" or "multichannel" they may be. It's no longer enough simply to greet a customer by name.

I wanted to like Kara Swisher's recent piece about Facebook's attempt to wrestle with its demons, but I can't. It feels too much like self-delusion. To cut to the chase, Facebook announced it was forming an oversight board with responsibilities for policing its domain and reducing or even eliminatin...