Articles by Rob Enderle

Nvidia's GTC (GPU Technology Conference) has firmly established itself as the leading event for artificial intelligence (AI) and accelerated computing. GTC 2025 was no exception. It was packed with significant announcements and showcased the company's continued dominance in the AI hardware space. However, the event also highlighted some potential challenges and shifts in the competitive landscape...

I’ve been attending and covering HP’s partner events like Amplify for decades, and it has always struck me that HP treats its partners like family That kind of partner relationship is vastly different from what I’ve seen at other companies I’ve worked for -- firms that claim to value partners but often treat them like a burden they’d rath...

While this is about the changes in the microprocessor market and the impact of tariffs, I’ve also been extremely disappointed in Microsoft’s AI rollout Right now, I’m working in Microsoft Word on one of HP’s latest laptops, and it asked if I wanted AI to help write this month’s column. I gave initial direction on what I wanted to cover an...

I’m old, which means I get to see the same mistakes made by the same companies over and over again I’d hoped that AI would fix this, but that clearly isn’t the case at the moment because Google has once again previewed a product before it was ready and is getting some bad initial reviews....

When we started with digital assistants, Microsoft potentially had the inside track. Its Cortana effort was named after the Halo AI character, which gave it far more potential than the others Apple had a decent shot, too. It marketed Siri very well but didn’t seem to want to fund its advancement, while Amazon just shipped product after product th...

While components in most desktop computers can be easily — well, relatively easily — replaced, laptops tend to be far more difficult to upgrade or replace. Intel is pushing a modular concept that could make upgrading your laptop less expensive than buying a new one and substantially reduce e-waste A few years ago, Dell introduced Concept Luna, ...

Robotaxi services are spreading broadly. While they’ve clearly had issues in San Francisco -- as have I, driving in San Francisco -- those challenges are improving. Now, both Uber and Lyft appear to be taking steps toward replacing their ride-share drivers with AI We may be on the verge of one of the first large-scale AI job replacement efforts t...

Since Microsoft launched Copilot+, the past few months have been a battleground for PC manufacturers. Qualcomm initially had a huge lead, but then AMD and Intel came out with Copilot+ PCs that cut into that advantage AMD outperformed Intel with a broader line of compliant products, while Intel focused on the premium market. Meanwhile, Qualcomm saw ...

This AI-feeding frenzy reminds me more and more of the dot-com bubble in the late 1990s, but with less focus on overpaying employees. As it was then, the core issue now is companies screaming that their AI is better, but most buyers are still not well enough informed or trained to deploy AI effectively One of the big problems DeepSeek seemed to add...

The Stargate project is one massive AI build-out that sounds a lot like Skynet When coming up with a name, they probably decided Skynet would be too much on the nose and picked a name that had virtually nothing to do with what they were actually building....

Large-scale weather events are becoming increasingly common, and the tendency to build back after a disaster without upgrading the buildings to prevent another one would be foolish. For decades, Los Angeles (L.A.) has had some of the strongest building codes for earthquakes and localized fires, but large-scale fire events are new to the region and appear to be a trend...

CES has always been a place to find new cool toys and gadgets. Even though the timing of this show sucks because it comes so soon after the holidays and steals vacations from those that have to prepare for it, I have to admit I look forward to this event every year. This year was heavy in AI, exercise and health equipment, PCs, and robotics I won't...

Many amazing products launched this year, and we’ll cover some of them. However, unlike most years when the decision was difficult, one product stood out well above the rest as revolutionary. What made it particularly special was that it was a bold bet that paid off and helped its manufacturer become one of, and for a time, the most valuable company in the world...

Well, it’s that time of year again. Like you, I’m working through the gift-giving part of the holidays. I used to send out Amazon gift cards until one was stolen. I didn’t get sympathy or a refund from Amazon, so I’ve decided to steer clear of store gift cards altogether. So, I’m back to sending people things I think they might want, and this week, I’ll share my list of tech gadgets that make great gifts...

Nvidia has faced scrutiny this month because some servers with a whopping 72 Blackwell processors were overheating. The issue arose because some initial OEM deployments were not properly water-cooled, which Lenovo aggressively identified and mitigated with its Neptune warm water-cooling solutions As AI advances, we'll need more highly dense, incred...

Microsoft Ignite is on this week. It’s the company’s massive event focused on IT professionals. While you can attend this event remotely, you should consider attending in person this year because I still see far more AI failures than successes. When AI is deployed successfully, it has a significant positive impact on productivity, yet quality appears to be going in the wrong direction. But not for everyone...

AMD has made significant strides in AI. Last week, it announced that its first 1-billion parameter large language models are performing exceptionally well. Under the leadership of CEO Lisa Su and with the help of CTO and Executive VP Mark Papermaster, AMD has done an admirable job of fast pivoting after Nvidia and OpenAI’s initial surprise success to create a credible generative AI solution...

Microsoft was the first to put AI on devices with its Copilot+ launch months ago. It caught Google and Apple sleeping and seemed poised to own the AI space with the help of OpenAI and ChatGPT However, Microsoft’s execution was so flawed that it isn’t clear if anyone is even using these Copilot+ features now. Recall is still being held back, and...

Because of Intel’s relative weakness at the moment, Arm has an opportunity to move outside of its smartphone base and solidly into PCs. Instead of backing Qualcomm’s play, Arm has decided to cancel Qualcomm’s license. This move not only appears to be an abuse of power but is extremely ill-timed, given Intel and AMD have correctly identified the threat and formed a partnership to fight it...

On paper, Lenovo Group and Dell Technologies are remarkably alike, but the two companies are organized and run differently. That will become clear to most who compare last week’s Lenovo Tech World 2024 event to Dell’s similar event next month At the heart of the difference is the nature of both companies’ acquisitions and executive leadership...