When Microsoft attorney Thomas Rubin on Tuesday accused Google of taking a "cavalier approach to copyright" and of using its Book Search project to make money off other people's copyrighted creations, he ignited a fiery debate over the ethics of information access, the meaning of copyright and the r...
AOL is extending the time period in which Swedish online marketer TradeDoubler can consider its acquisition offer. AOL, a unit of Time Warner, in January offered to buy the firm for $900 million in cash with an acceptance offer to expire Feb. 19. The new deadline is March 14. Fund manager Alecta, Tr...
Google suffered a legal setback Tuesday as a Belgian court ruled that the search giant violated copyright law by publishing portions of a newspaper's stories on Google News without prior authorization. A higher court upheld an earlier ruling requiring Google to remove snippets of copyrighted news st...
Click fraud is a growing problem for online advertisers who rely on paid search services. Marketing experts are urging e-commerce vendors have to take proactive steps to combat it. Online advertisers pay the search engine company hosting their ad a set amount of money each time a computer user click...
When your company name is already synonymous with "search the Internet," it's safe to say you're king of that realm. Further proof that Google tops the heap of search engines came Tuesday, as comScore Networks reported the company increased its share of the U.S. Web search pie by 0.4 percent last mo...
Microsoft said China-based search engine Baidu.com will begin displaying paid search listings on the software giant's Chinese Web sites this month. Such Microsoft sites as MSN and Windows Live will display Baidu's paid search listings, as will other partner sites in Microsoft's network. Baidu is Chi...
Opportunities for using new media for the public good have been overlooked in the excitement surrounding the rise of new media itself. The fading of television as a traditional media form, the end of television sets as distinct single-function devices, and the redirection of advertising dollars away...
In search, 2006 was a year of launches, re-launches and major partnership deals. Microsoft launched its ad platform. Yahoo started rolling out its improved paid ad platform, Panama. Google partnered with AOL and MySpace and bought YouTube. The search engine once known as "Jeeves" booted the butler a...
The California Supreme Court on Monday ruled that ISPs and Internet publishers cannot be sued for posting or distributing libelous material written by others. At issue in the ACLU v. Gonzales case was the Child Online Protection Act, which would impose criminal sanctions for posting content deemed h...
In a bid to spread its influence to the offline world, Google this week will launch a test of a print-based advertising program. Some 100 of its existing advertisers have been invited to participate in the test, which Google bills as an "alpha version" of Google Print Ads. Google would choose where ...
Strong demand for the Xbox gaming console and server software helped push Microsoft to a strong first quarter, with the company exceeding its own revenue projections and surpassing Wall Street forecasts for profit. The Redmond, Wash., software giant said revenue rose 11 percent over the same period ...
Yahoo said softness in parts of the advertising market led to a 37 percent drop in quarterly profits and prompted a lower-than-expected forecast for the fourth quarter. The Web portal did say its new paid search ad delivery platform, known as Panama, was now up and running and on track to be fully o...
Search giant Google is reportedly close to a deal to purchase video sharing site YouTube for an estimated US$1.6 billion. Neither company would comment Monday on published reports that suggested the two sides are deep into talks about a YouTube acquisition, one that would dramatically alter the onli...
Hoping to turn its reach across various digital platforms into a competitive advantage in its battle with Google, Microsoft said Monday it would launch a cross-platform advertising solution to give marketers access to advertising slots on Xbox video games, Web-enabled mobile phones and personal digi...
AOL has apologized for inadvertently posting on the Internet search data of 658,000 AOL members that used the proprietary software to conduct searches over a three month period. The data, which has since been taken down, had been collected for academic researchers and did not directly connect search...
Accessibility of service
Convenience in any situation
Cost-effectiveness
Eco-friendliness
No need for parking
Safe ride when having too much fun
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