Yahoo CEO Marissa Mayer is putting her money -- or rather her shareholders' money -- where her mouth is. Mayer has been proclaiming Yahoo's mission of becoming a must-visit daily portal equally accessible via PCs and mobile devices. To that end, the company unveiled a redesign of its website on Wed...
The Twitter accounts for fast-food chain Burger King and automaker Jeep were taken over by hackers this week, prompting calls for stronger authentication practices while forcing marketing professionals to once again confront the shadowy regions of social media. Burger King was the first brand to rep...
Facebook's policy of requiring that users post profiles under their real names was upheld by a German court on Thursday. The decision reversed last year's Independent Center for Privacy Protection ruling that Facebook had to permit the use of pseudonyms in Germany. The ULD -- the privacy regulator f...
In case investors have any doubts that Yahoo sees its future in mobile, events of the past few days should dispel them once and for all. News surfaced Tuesday that Yahoo has acquired Alike, a mobile app that guides users to find nearby venues and places to visit. The acquisition was announced on Ali...
Yelp's revenue and monthly unique visitors rose during its most recent quarter, but the site still reported a net loss as it funded expansion into new markets. The site, which provides information and crowdsourced reviews about local restaurants, entertainment and businesses, reported a net loss of...
Zynga's shares got a lift from better-than-expected earnings reported earlier this week. The picture wasn't entirely rosy, though. The maker of once-popular social media games such as FarmVille and Mafia Wars reported revenue of $311 million for Q4, flat compared to the year-ago quarter. Zynga admit...
Amazon announced Wednesday that it will be offering a virtual currency, called "Amazon Coins," for purchasing apps, games and in-app items on Kindle Fire. The new currency will become available in the U.S. this May. At launch, Amazon plans to give Kindle Fire users tens of millions of dollars' worth...
The tweets were flying this week, and not just about Beyonce and blackouts at the Super Bowl. Twitter was itself the subject of tweets following the announcement late Monday that it had inked a deal to buy social TV analytics firm Bluefin Labs. Terms were not disclosed. Bluefin Labs, founded in 2008...
The definition and makeup of the "personal cloud" are areas of intense debate. A variety of companies with a stake in cloud-based engagement have very different perspectives on what is and is not included as part of a consumer's personal cloud. "The cloud" broadly refers to the content, services, ...
As the U.S. prepares for kick-off of Sunday's Super Bowl, advertisers already have their plays in motion. Many of the commercials are already viewable online, and ads get support from online components. Over the past few years, the brands who buy air time for the Super Bowl have begun posting their ...
Facebook's recently announced beta of its new Graph Search resulted in the sorts of stories and headlines one has come to expect from a company whose every move is subject to media dissection. Some were skeptical about the value of the feature, especially its built-in restrictions: leveraging Facebo...
Today's workforce never truly switches off due to the proliferation of mobile devices and the blurring line between our personal and professional lives. Some have questioned whether this "always on" mentality will ultimately cause more harm than good, both for individuals and businesses as a whole.
Google wowed analysts and shareholders with its fourth-quarter earnings released on Tuesday. The search engine giant reported consolidated revenues of US$14.42 billion for the quarter ending Dec. 31 -- an increase of 36 percent compared with the fourth quarter of 2011. Its GAAP net income, including...
Groupon is halting its gun-related daily deals in the wake of an increased awareness about gun violence in the U.S. The site's coupons for gun-related materials and activities, including shooting ranges, conceal-and-carry and clay shooting are under review and suspended indefinitely. "Groupon has be...
Microfunding sites such as Kickstarter, Indiegogo and newcomer ClickStartMe are making it possible for entrepreneurs and inventors from small-scale to established companies to get the momentum they need to put out a product. One category that is seeing a lot of activity is sports and fitness. New ca...
Accessibility of service
Convenience in any situation
Cost-effectiveness
Eco-friendliness
No need for parking
Safe ride when having too much fun
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