i2 Technologies, Inc. (Nasdaq: ITWO) gained 11 1/4 to 138 1/4 Wednesday after announcing that consumer electronics giant Best Buy Co. has bought “an entire suite” of products from the company.
i2 said it will help Best Buy with its merchandise and financial planning, its e-commerce services and the linking of its online store with its brick-and-mortar outlets.
The new system, according to i2, will help Best Buy analyze data to predict customer buying patterns so it can carry the right mix of products. The retailer will also be able to better plan product promotions by forecasting demand and the effect of promotions on sales of other products.
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