Apptix on Monday announced Apptix Voice, its new hosted VoIP (Voice over Internet Protocol) product aimed at small and medium-sized businesses looking for an integrated e-mail and phone solution.
A provider of on-demand messaging and collaboration products, Apptix is offering the solution via a Software as a Service (SaaS) delivery model. It works with the company’s exisiting Hosted Exchange service.
The integrated voice and Exchange product aims to provide SMBs with a VoIP solution that comes with minimal set-up costs and a predictable monthly subscription fee, the company said.
“There are close to 100 million SMBs worldwide today, yet traditional software vendors have largely ignored the critical need for business-class e-mail, voice and collaboration solutions for this segment of the market,” said Amir Hudda, CEO of Apptix. “Apptix Voice provides SMBs with access to an enterprise-class IP telephony service without the expense and expertise required to deploy and manage this technology in-house.”
“It is critical for us to have a reliable, high-quality phone service,” said Russ Davis, president and CEO of Contxtual, an emergency communications provider. “I’m a ‘set it and forget guy’ and since we became an Apptix Hosted Exchange customer, I have gained a true appreciation for the value a hosted solution provides.”
Contxtual now has a reliable, company-wide phone system without the headache and cost involved in buying and maintaining an on-premise solution, he added.
Apptix Voice is initially available through its MailStreet division and is built on the BroadSoft VoIP platform.
Apptix Voice includes voicemail function such as three-way calling, call transferring, call forwarding, and auto attendant; a “find me” function and other remote office and mobility functions; a Web-based administration module for configuring and provisioning voice services; support for multiple locations; and free on-network extension dialing.
An integrated Outlook toolbar provides access to calling features (including click-to-dial) from within Microsoft Outlook.
“The value proposition of outsourcing components of their communications infrastructure is becoming more attractive to small and medium-sized businesses that depend on telecom to increase efficiency and professionalism,” said Lynda Starr, senior analyst for IP Communications at Frost & Sullivan. “Apptix makes it simple for SMBs to migrate to reliable and affordable business-class applications to which they would not otherwise have access.”
The set-up process for Apptix Voice is managed by Apptix and includes an optional on-site network assessment, porting of existing phone numbers, hardware and service plan selection, and installation services.
Apptix Voice plans start at $39.99 per month for basic features. A call center application, which comes with call queuing, call center agent distribution and statistical reporting, is also available.
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