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Results 1-2 of 2 for Shanmugam Gnanasambandam
EXPERT ADVICE

The Evolution of CRM Communication Channels
  • By Shanmugam Gnanasambandam
  • Feb 22, 2011
  • CRM Buyer
  • 719 Words

Communication is the key to the success of customer relationship management, and it lays the foundation for customer satisfaction and business growth ...

EXPERT ADVICE

Different Strokes: Sharpening CRM Strategies for Specific Mobile Segments
  • By Shanmugam Gnanasambandam
  • Dec 28, 2010
  • CRM Buyer
  • 835 Words

Today, when we look at the mobile phone/services market, the trend/focus is toward smartphones, along with mobile Internet/data services. We see mobile phone companies launching new-model smartphones and mobile service providers offering various mobile data services, supported by 3G/4G technologies ...

To earn your loyalty as a consumer, how important is it that a brand provides a personalized experience?
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E-Commerce Times Channels

Cloud Computing

Cloud Computing

The Cloud Has Pushed Identity to its Breaking Point. What’s Next?

Cryptocurrency

Cryptocurrency

Avoid Being the Next Victim of Account Takeover Fraud

Cybercrime

Cybercrime

Holiday Season Sees Onslaught of Ransomware, DDoS Attacks

Exclusives

Exclusives

Digital Marketers Take Fragmented Tactics to New Targets

Expert Advice

Expert Advice

MFA Is Broken, Here’s How To Fix It

Hot Topics

Hot Topics

Gmail Creator Predicts AI Will Totally Disrupt Google Search in 1 to 2 Years

M-Commerce

M-Commerce

TikTok Opens Back Door to Integrated Platform Stores, Amazon Competition

Marketing

Marketing

Why Quality E-Gifts Are Smart Business Decisions

Spotlight Features

Spotlight Features

EdTech Developer’s Study Game Approach Aces Med School Testing Curve

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