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Reading Between Oracle's Lines
December 19, 2017
Oracle's most recent financial report reveals some hints about its future. Oracle has posted some very impressive numbers as its cloud computing products and services have taken off, and the recent Q2 reporting is a fine reference point. From the company's Q2 announcement: Cloud SaaS revenues were up 55 percent; PaaS plus IaaS revenues were up 21 percent; total cloud revenues were up 44 percent.
B2B Digital Ad Spending to Jump Next Year
December 18, 2017
B2B ad spending will increase 13 percent in 2018 to hit $4.6 billion from this year's estimated $4.07 billion, eMarketer has predicted. However, its proportion of all U.S. digital ad spending will remain unchanged at 4.9 percent, which implies growth in other digital ad spend areas as well. Desktops and laptops will continue to attract the bulk of B2B digital ad spend, according to eMarketer.
What Amazon's Abuse of Power Foreshadows for 2018
December 18, 2017
Given how many big names have fallen over the last few weeks due to sexual misconduct, abuse and harassment, you'd think I'd name 2017 as the year of power abuse. However, while I know a lot of folks think the issue is dying down, I don't see that at all. There are entire industries that have yet to be hit by this, and Congress hasn't even finished cleaning house or putting in place rules to prevent this activity.
Most Marketers Struggle to Reach Targeted Customers
December 16, 2017
Sixty percent of the digital marketing professionals who responded to a recent survey reported difficulty in reaching their target audiences with messaging and content. Only 19 percent of those surveyed were "very familiar" with how automation could help drive marketing campaigns, according to Ytel. Fifty-eight percent of those surveyed said they liked to use phones for marketing.
FCC Votes 3-2 to Upend Net Neutrality
December 14, 2017
The FCC on Thursday voted 3-2 to repeal Obama-era Net neutrality rules that prevented ISPs from blocking, throttling or otherwise giving preferential treatment to customers. Backers of the repeal characterized it as promoting greater technological innovation and freedom to conduct business. FCC Chairman Ajit Pai spearheaded the reversal of the Title II Net neutrality regulations.
Google Reveals What Searchers Wanted in 2017
December 14, 2017
The iPhone 8 and iPhone X ranked No. 2 and No. 3 respectively in overall searches on Google this year, and No. 1 and No. 2 respectively in the consumer tech search category on the Google Trends Year in Search 2017 list released Tuesday. Bitcoin ranked No. 2 in global news searches, and "how to buy bitcoin" ranked No. 3 among how-to searches on Google in 2017.
Creeping Decentralization and CRM
December 13, 2017
One of the big stories of next year might be decentralization. Decentralization is what it sounds like: pushing centralized processes and decision-making to the periphery, where it is believed people can be more effective at dealing with whatever is on tap. Western democratic capitalism runs circles around Soviet style centralized command-and-control economics.
Internet Pioneers Urge Cancellation of Net Neutrality Repeal Vote
December 13, 2017
A group of 21 leading technology pioneers, including Apple Computer cofounder Steve Wozniak and World Wide Web inventor Tim Berners-Lee, signed an open letter to key congressional leaders asking them to pressure FCC Chairman Ajit Pai to cancel Thursday's planned vote to repeal Net neutrality. The process is severely flawed, they argued, and a rules repeal poses an imminent threat to the Internet.
Feds: Cloud Cybersecurity Benefits Now Outweigh Risks
December 11, 2017
Many federal government IT managers used to be wary of the shortcomings of migrating to cloud technology because of potential data security problems affecting email, business systems, personal data records and, especially, national security operations. However, after the federal "cloud first" initiative's six-year effort, there are signs that federal IT managers have changed their assessment.
The Tech Wars of 2018
December 11, 2017
We are coming up to the end of the year, and it's a good time to look forward. Stepping outside of politics and the obvious war between the Democrats, Republicans and common sense, there is the war between Amazon and Google, which likely will redefine the growth of digital assistants. There's also the war between Intel and Qualcomm in the personal computing arena.
Cool Effect
December 8, 2017
Dreamforce is a bit like a holiday feast in that there are usually leftovers to savor. One of the stories that didn't get enough attention was Salesforce's path to becoming a carbon-neutral company. Time to savor it. Salesforce has made a monumental effort to switch to green electricity generation and ensure that its buildings and business processes are as light on the planet as possible.
Bitcoin Surges Past $16K: Will the Bubble Burst?
December 7, 2017
Cryptocurrency bitcoin soared to $16,777 on Thursday, reaching a market capitalization of $274 billion, according to Bloomberg's composite of exchanges. That was up from just $10,000 last week, and up some 1,500 percent from the beginning of 2017. The latest price increases have come as bitcoin increasingly has been recognized as a legitimate form of currency.
Google and Amazon Square Off, Ignoring Customers in the Middle
December 7, 2017
A long-simmering dispute between Google and Amazon has escalated into a front-burner feud, following Google's decision to block its YouTube video service from Amazon's Echo Show, effective immediately, and from its Fire TV, effective Jan. 1. Google apparently decided to cut off YouTube as retaliation for Amazon's refusal to carry its products, including Chromecast and Google Home, on its website.
GoGo's In-Flight WiFi Goes in Fits and Starts
December 7, 2017
Why is it that in-flight WiFi is almost always problematic? Every time I take a commercial flight, I sign up for the GoGo WiFi service -- and every time I am disappointed by something. My experience last week flying on Delta was no exception. After takeoff, I struggled to connect my iPhone. After spending quite a long time making unsuccessful attempts, I gave up in frustration.
Machines Could Become Driving Force Behind CX
December 6, 2017
Customer experience improvements have become an important part of companies' digital transformations, according to survey results Mitel released Tuesday. More than 2,500 senior IT decision makers across North America, the UK, France, Germany and Australia responded to the survey. The participants represented businesses ranging from 250 to 10,000-plus employees in a wide range of industries.
Net Neutrality Battle Lines Drawn as FCC Vote Looms
December 5, 2017
FCC Chairman Ajit Pai's long-brewing plan to repeal Net neutrality has the broadband, telecom and entertainment worlds at loggerheads. The commission's expected Dec. 14 vote could result in a complete rewrite of the script for the Internet's competitive landscape and consumer protection models. The repeal of Net neutrality would end restrictions imposed by the Obama administration in 2015.
B2B Tech Marketers Have Work Cut Out for Them
December 4, 2017
Product reliability and ease of use are key for B2B technology marketers, suggests a recent survey of technology product and service decision makers in the U.S. Four hundred B2B tech buyers participated in the survey, conducted for Lavidge by WestGroup Research. Overall, 68 percent cited reliability as the most critical criterion in their purchase decisions; 64 percent said ease of use was key.
The Return of Industrial Espionage and the Building New Wave of Scandals
December 4, 2017
As powerful men drop like flies due to their inability to resist abusing their authority, it's clear that the problem is widespread. Similarly, it's likely that we'll find the problem of alleged industrial espionage is not limited to Uber. You see, when people misuse authority -- and the sexual harassment problem is a massive misuse of authority -- folks typically don't just misuse it in one area.
CPQ's Other Life
November 30, 2017
Configure, Price, Quote systems have a name problem. When they debuted, their basic functions gave a name to the category that was self-explanatory, and it fit well. As with any good idea in technology, however, frequent use brought with it demand for more functionality that quickly outstripped the technology's charter -- a happy problem.
Snapchat Draws Bright Line Between 'Social' and 'Media'
November 30, 2017
Snap aims to combat fake news on Snapchat by separating content from professional creators from postings by friends and family. Stories and Chats from friends will appear on the left side of the camera, while Stories from content creators, publishers and other members of the community will appear on the right side. Snapchat aims to disentangle "social" from "media," noted Snap CEO Evan Spiegel.
Cyber Monday Sales Shoot the Moon
November 29, 2017
Online sales hit a new record of $6.59 billion on Cyber Monday -- a 17 percent increase from last year's sales for the day -- making it the largest online shopping day in history, based on Adobe Analytics data. Mobile shopping also broke records, starting with the channel's first-ever $2 billion sales day. Smartphone shopping accounted for more than 21 percent of e-commerce revenue.
Black Friday Shoppers Embrace Mobile, Set New Online Records
November 27, 2017
U.S. retailers crossed a historic new threshold over Thanksgiving weekend as consumers set new records for e-commerce activity and embraced mobile shopping like never before. The record-breaking $5.03 billion spent online on Black Friday -- a 17 percent increase -- was in line with expectations. Consumers spent about $43.42 billion on e-commerce holiday shopping from Nov. 1 to Nov. 26.
The Fake News Fueling the Uproar Over Self-Driving Vehicles
November 27, 2017
It may seem obvious that a major consequence of self-driving trucks would be a lot of unemployed truck drivers, but the reality -- at least for those who drive tractor trailers -- could be better jobs. Autonomous vehicles have massive potential benefits. Models suggest that in the U.S. alone, between 30 thousand and 40 thousand lives would be saved annually.
Trump Puts Federal Cloud Investments on Front Burner
November 22, 2017
One of the few policies that President Donald Trump's administration has carried over from his predecessor is that the federal government needs to make vast information technology performance upgrades -- especially to cloud-based platforms. That should comfort vendors seeking business in the federal market at all levels of cloud offerings -- hardware, software or services.
Everybody Talks About CX, but Nobody Does Anything About It
November 21, 2017
Customer experience quality didn't improve in the retail industry this year, despite keen competition among online retailers, according to Forrester's U.S. 2017 Customer Experience Index. The three top-ranked etailers came within fractions of a point of each other. Among the industries Forrester examined, online retail was the only one in which no brands kept the same position as last year.
Which Is Best for You: iPhone 8, iPhone X or Galaxy S8?
November 20, 2017
Apple's iPhone and Google's Android operating system hit the marketplace one decade ago. Ten years later, there's still plenty of debate over which is better. I've lately been asked which of three new flagship phones is better: Apple's iPhone 8, its iPhone X, or Samsung's new Galaxy S8, which runs Google Android? Smartphones have gone through some remarkable changes over the years.
BlackBerry: The Most Important Mobile Company of the Future?
November 20, 2017
If you are like many, when you saw this headline you likely were surprised BlackBerry was still around. As BlackBerry phones left the market, the company fell out of sight. However, behind the scenes it has been moving into industries like automotive. Also, it remains the leading vendor providing mobile security to our politicians, military personnel and major corporations.
E-Commerce Provides Fertile Ground for B2B Growth
November 19, 2017
Business-to-business firms view increased online activity as an effective way to boost their growth, according to a new report from CloudCraze. Eighty-nine percent of the 400-plus B2B decision makers CloudCraze surveyed in the United States and Europe expected digital commerce would help their businesses grow. E-commerce has altered the role of sales teams, the CloudCraze survey also suggests.
The Rise of AI: Give Me That New Time Religion?
November 16, 2017
Anthony Levandowski, known for his work developing self-driving auto technology, reportedly has started the world's first artificial intelligence-based religion. Levandowski, who has been at the center of a legal dispute between Google's Waymo self-driving unit and Uber, has cast himself as the frontman for the Way of the Future church. The mission of this "technotheistic" movement is spelled out in documents filed with the IRS.
Retailers, Etailers Brace for Invasion of the Black Friday Shoppers
November 15, 2017
A total of 164 million Americans, or 69 percent of the U.S. population, plan to shop Thanksgiving weekend, according to a new survey by the National Retail Federation. Upwards of 115 million people, or about 70 percent, plan to shop on Black Friday, the report shows, while 78 million plan to shop on Cyber Monday, 71 million on Small Business Saturday, and 32 million on Thanksgiving Day.
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Of the following CES 2018 crowd pleasers, which do you consider the most important or desirable new tech?
Google Assistant -- voice-activated AI on displays everywhere
Helite's Hip'Air - a hip-protecting airbag belt for seniors
HTC Vive Pro - a VR headset with way better resolution and sound
Samsung's 'The Wall' - a modular TV with MicroLED for consumers
Sony's Aibo -- a lovable AI-powered robotic pet dog
Toyota's e-Palette -- a self-driving van for deliveries and more