The ACLU has filed charges of unlawful gender-based discrimination with the U.S. Equal Employment Opportunity Commission against Facebook and 10 employers accused of targeting job ads at males only. The ACLU, Outten & Golden, a Washington, D.C. law firm, and the Communications Workers of America brought the class action. The complaint alleges that Facebook delivers job ads selectively.

The EU has been stretching its wings. In the shadow of Brexit, it apparently has decided it has the real enemy of the people in its sights: social media companies and Google. France is even more aggressive, suggesting that the EU's "right to be forgotten" law should apply worldwide. Given that it actually does fall within the legitimate purview of government, it is hard not to agree.

Defending against foreign interference in American elections is one of the priorities Facebook CEO Mark Zuckerberg said he has been focusing on this year. The issue is highly sensitive, and it is one that has garnered a great deal of discussion in media reports and on the Web. Special counsel Robert Mueller warned in a court filing this spring that foreign interference efforts were still going on.

Google took on French lawyers at the European Union Court of Justice this week, in an effort to fend off expansion of the EU's "right to be forgotten" judgment. The EU's attempts to broaden the scope of that judgment would be "completely unenvisagable," and it could result in impositions on the values of different countries around the world, Google argued.

American consumers' attitudes toward Facebook appear to be cooling, based on the results of a Pew Research Center survey. Forty-two percent of the roughly 4,600 people who responded to the May poll said they had taken a break of several weeks from checking the platform. "Facebook's probably losing subscribers for a number of reasons," said Frost & Sullivan's Michael Jude.

An empty chair reserved for Google became the focal point for harsh criticism Wednesday at the U.S. Senate Intelligence Committee's hearing on Russian meddling in the 2016 elections. Facebook Chief Operating Officer Sheryl Sandberg and Twitter CEO Jack Dorsey testified at the forum. Several senators lambasted the absent company for being unwilling to answer important questions.

Facebook has removed more than 650 Facebook and Instagram pages, groups and accounts originating in Iran and Russia for "coordinated inauthentic behavior." The goal is to improve the trustworthiness of Facebook connections. Although it has been making progress in its efforts, the people responsible for the inauthentic activity are determined and well funded, Facebook said.

Facebook earlier this week pulled the plug on the official page for Alex Jones, host of Infowars and noted conspiracy theorist. YouTube quickly followed, removing Infowars and Jones' videos. Facebook's move followed Apple's decision to pull five of Infowars' six podcasts -- including the "Alex Jones Show" and "War Room" -- from the iTunes and Podcasts apps.

Social is nearing the end of its "hypecycle," the phase during which an innovation is seen as everything from a cancer cure to free lunch. Most of the claims prove baseless, but then something curious happens. Users take another look and discover some things that the innovation is good for. There's a really good case to be made for a technology that helps you keep in touch with your 200 besties.

I fear CRM could be tainted by the failings of social media and the bad actors who exploited social platforms. Today it seems especially important for CRM to separate itself from the worst aspects of social to the extent that we can. There's certainly a lot to say -- from continuing to talk about the care we take of customer data to explicitly renouncing some of the tactics.

So, you want to increase your social network followers on Twitter, LinkedIn, Facebook and more? Great. Me too. But how? That is the key question everyone wants an answer to. I've been researching this and trying all sorts of methods -- some work and others don't. I have built a respectable following on LinkedIn with more than 100,000 connections, and I have 40,000 followers on Twitter.

Facebook has announced new tactics to reduce the spread of fake news. Its efforts will include combining technology with human reviewers to identify and remove fake accounts; partnering with fact-checkers; and promoting news literacy. Facebook will expand its fact-checking programs to new countries, scrutinize photos and videos more closely, and increase the impact of fact-checking.

Ninety-five percent of teens have access to a smartphone, and 45 percent of teens are almost constantly online -- but younger Internet users do not connect on Facebook as much as their older peers do, suggests a new Pew study. Although Facebook dominated social media across all age groups over the past decade, it has taken a backseat to YouTube, Instagram and Snapchat among today's teens.

Several countries -- including the United States, France and Germany -- have pointed a finger at Russia for meddling in their elections. Russia used social media as a big part of that effort. Facebook has been scrambling to win back the public's trust since the Russia and Cambridge Analytica scandal. However, it's not clear what exactly hostile nation states have been up to on social media.

Facebook plans to offer members a tool that to prevent tracking of their online activity outside the network. The Clear History feature will allow users to see which websites and applications send Facebook information when they use them, delete the data and prevent Facebook from collecting and storing it in the future. It will take a few months to build the tool, Facebook said.

Facebook and other social networks appear to have crossed the line with respect to privacy and censorship. Facebook has been accused of helping one side while hiding the other side in many important debates. It has been accused of exposing the personal information of its users, violating their privacy. These perceptions are problems that must be fixed. What's the next step?

Facebook has unveiled a comprehensive series of privacy enhancements designed to extend protections required by the European Union's GDPR to all of the social media company's users around the world. The updates, which include major changes to the company's terms and data policies, fulfill promises CEO Mark Zuckerberg made to House and Senate members in Washington D.C., Facebook officials said.

Facebook reportedly has developed a new advertising service designed to predict the future behavior of consumers. The service uses FBLearner Flow, an artificial intelligence prediction engine the company introduced in 2016. The technology enables companies to target people based on decisions they haven't yet made. The data the new service taps is aggregated and anonymized.

Facebook has been in seriously hot water for its data monetization model almost from the firm's beginning. The Cambridge Analytica, election meddling and fake news scandals have turned up the heat. Facebook's problems aren't limited to the public and government backlash that spans several countries; the firm faces potentially devastating legal threats too.

After I considered Facebook CEO Mark Zuckerberg's testimony before Senate and House committee hearings last week, it became very clear to me -- and I expect many in Congress -- that social media companies need to be regulated. However, I think this is only a step in the path that governments -- and I do mean more than the U.S. -- will take to ensure their effectiveness and protect their people.

Mozilla has launched the first full edition of its Internet Health Report. The report is "an open source effort to explore the state of human life on the Internet," said Mozilla Executive Director Mark Surman. It consists of research and analysis about the Internet compiled by researchers, engineers, data scientists, policy analysts and artists in Mozilla's extended community.

Following two days of often contentious exchanges between members of Congress and Facebook CEO Mark Zuckerberg, the focus in Washington and Silicon Valley has shifted from how Facebook plans to change its data practices to how to implement some of those plans. The company already has taken steps to give its 2 billion monthly active users more control over their data.

Facebook CEO Mark Zuckerberg on Wednesday endured a second day of congressional criticism during a hearing of the House Energy and Commerce Committee. His appearance followed an intense session with two Senate Committees a day earlier. Some members of the House committee questioned whether Facebook tracked users offline. Some blasted what they claimed were repeated instances of censorship.

Facebook CEO Mark Zuckerberg conceded that the company failed to inform the FTC that Cambridge Analytica had gained improper access to personal data belonging to millions of Facebook members, despite its 2011 settlement with the commission over earlier complaints of unauthorized data sharing. Zuckerberg made the admission at a joint hearing of the U.S. Senate Commerce and Judiciary Committees.

A group of nonprofits have agreed to fund an initiative to study Facebook's role in elections and democracy. The organizations will pay the expenses of researchers, and Facebook will give the scholars access to proprietary data that has met the company's new standards for heightened user privacy protection. "This is a critical first step," said Larry Kramer, president of the Hewlett Foundation.

Facebook reportedly allowed CEO Mark Zuckerberg and other senior executives to delete messages from recipients' inboxes and chat threads, but it did not disclose the practice or offer the same capabilities to users. Facebook began using the tool after the 2014 hack of Sony Pictures to protect executive communications. Facebook later said it would make the feature available to all users.

The shooting incident that took place last week at YouTube had less to do with guns than with the failure of the police to act on information in a timely way and the inability of social media to be anything but part of the problem. Google has been giving this issue little more than lip service, but I expect it has become motivated to do more, given that YouTube was the latest target.

Facebook has announced an update to its policies for restricting data access on its platform. CEO Mark Zuckerberg also discussed some of Facebook's new efforts to shore up user privacy protections in a 45-minute long Q&A with members of the media on Wednesday. Facebook will implement nine changes, which will allow users to set privacy levels and limit automatic data sharing.

Facebook has taken down more than 270 pages and accounts operated by the Internet Research Agency, a Russian troll farm, CEO Mark Zuckerberg announced Tuesday. IRA trolls and ads were involved in Russia's attempts to interfere with the 2016 United States presidential elections, and the trolls have published hate speech and incitements to violence on their Facebook pages.

Many SMBs, especially etailers, conduct a substantial amount of their business on Facebook. Eighty percent of U.S. businesses with 250 employees or less use Facebook for marketing, suggest results of a G2 Crowd survey eMarketer cited in a report released last month. Seventy-one percent of 351 U.S. businesses with 500 employees or less used social media, a Clutch survey found.