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Instagram Targets Account Hijacking
June 18, 2019
Account hijacking has become a nettlesome problem at Instagram so it has decided to do something about it. The social media company has begun testing a simpler method for users to reclaim their compromised accounts. It allows users locked out of their hacked accounts to ask for a six-digit code to be sent to the email address or phone number originally used to open the account.
Dodging Facebook's 'Like' Trap for Small Businesses
June 7, 2019
Despite complaints about user privacy and the sharing of personal data, Facebook remains the de facto social media powerhouse. It may have started out as a place to connect with friends, but with 2.23 billion users worldwide it isn't hard to see why it matters to marketers. For the past decade Facebook has been a proven way for small businesses to connect with customers -- at least in theory.
YouTube Punishes Homophobic, Racist Pundit Following Internet Furor
June 6, 2019
YouTube on Wednesday demonetized the account of right-wing commentator Steven Crowder following widespread indignation over its initial response to his attacks on Vox host Carlos Maza. Crowder for years has attacked Maza, host of Vox's Strikethrough series. Crowder's homophobic and racist comments often spurred mass social media attacks and other abuse against Maza.
Leveraging Live Video Streaming, the Great Democratizer
June 1, 2019
When live streaming first started to roll out across multiple social media platforms, it remained pretty unclear how this new technology would interface with Internet users. More often a source for friends to include one another on events they're missing out on, frequent uses of live video streaming felt experimental in nature. What was it all about?
EU's Counterattack on Junk News May Help Protect Elections
May 22, 2019
Government efforts to minimize the effects of junk and fake news circulating on social media ahead of this week's EU parliamentary elections may have succeeded, suggest results of a study conducted by Oxford University's Computational Propaganda Project. The European Commission undertook targeted actions to counter junk news last year.
Facebook's Ad Library API Draws Fire
May 1, 2019
Facebook has come under fire for its Ad Library API, which lets users perform customized keyword searches of all active and inactive ads related to politics or issues of national importance stored there. Released in beta last summer, the archive became available to everyone in March, following pressure from Mozilla ahead of the EU's upcoming parliamentary elections.
What Social Can Learn From CRM
April 25, 2019
There's been a chorus of calls from all corners for social media regulation -- from pundits like me to the halls of Congress and even from Facebook CEO Mark Zuckerberg himself. The social media community seems tied up in knots over what to do about the abuse happening within their communities, but if you look elsewhere you might see signs of solutions that could solve some fundamental problems.
Qualcomm: Rethinking AI in a 5G Quantum World
April 15, 2019
It is expected that 5G will move aggressively into the market, with near-complete major metropolitan coverage by the end of the year. This technology is a game-changer, but it doesn't come without issues, one of which is the massive change in network loading. 5G will shift the bottlenecks from the wireless networks to the backhaul, where the expected massive increase in traffic will force some rather impressive network upgrades.
Social Media's Next Act
April 9, 2019
A little over 10 years ago, we were toasting social media as the great innovation that would enable CRM to traverse the mythical last mile between vendors and customers. Every analyst had something positive to say about social and its future role in CRM. I wrote a paper forecasting that social networking and analytics would be tightly interwoven into the fabric of the vendor-customer relationship.
Snapchat Refreshes App to Revive Prospects
April 9, 2019
New augmented reality features, an SDK for Stories, and a games platform highlighted Snapchat's first developer's conference. AR features announced at Snap's first Partner Summit: solving math problems by pointing the app's camera at them; AR effects for monuments, pets and people; buying what the camera sees through Amazon; and identifying songs through Shazam.
Zuckerberg Tries, Tries Again
April 6, 2019
Mark Zuckerberg's most recent effort to change the conversation about Facebook seems like just another attempt at self-justification. In a recent op-ed, he places the onus squarely on the shoulders of government to regulate how social media works. "I believe we need new regulation in four areas: harmful content, election integrity, privacy and data portability," Zuckerberg wrote.
What Lies Beneath Facebook's Sudden Embrace of Government Regulation
April 5, 2019
Facebook CEO Mark Zuckerberg called for greater government oversight and even regulation of the Internet in an op-ed piece published last weekend. Zuckerberg, who famously built the social network by playing by his own rules, said it was time for government and regulators around the world to step up and help rein in the Internet. The main point was to regulate what he called "harmful content."
The Power of Influencer Marketing
April 5, 2019
Influencer marketing uses the popularity of people who have many followers and a wide reach to sway opinions. It's very much a strategy for the social media age. "Influencer marketing is one of the fastest-growing marketing channels today," said digital strategist Shane Barker. "It involves leveraging social media influencers or key leaders to get more people to trust your brand."
With More Than 8 Billion Things, Where Are the IoT Privacy Laws?
April 4, 2019
No one knows for sure how many "things" are connected to the Internet, but the Federal Trade Commission reported last year that it was more than 8 billion, and that it would exceed 20 billion by the end of 2020! Astonishing as it seems, it turns out that U.S. privacy laws do not apply to all of those devices and the data they collect. So, for the third time in three years, the Senate has proposed a new law.
Report: YouTube Too Fixated on Engagement to Curb Toxic Content
April 3, 2019
YouTube executives have been unable or unwilling to rein in toxic content because it could reduce engagement on their platform, according to a report that maintained the company has spent years chasing one goal: engagement. The problem YouTube now faces is how to create an effective mechanism to handle problematic content, observed Cayce Myers, an assistant professor at Virginia Tech.
Instagram Launches In-App Shopping Experiment
March 20, 2019
Instagram has introduced Checkout on Instagram -- an in-app purchasing tool -- as a closed beta for consumers in the U.S. Among the 20 participating brands are Adidas, Nike, Burberry, Dior, Huda Beauty, Prada and Michael Kors. "Users in the U.S. can buy from a majority of these brands starting today, with all of them coming on board over the coming weeks," said Instagram spokesperson Paige Cohen.
New Chrome Extension Aims to Make the Web Less Toxic
March 14, 2019
Jigsaw has released Tune, an experimental Chrome extension that lets users hide comments its algorithms identify as toxic. It is available for Mac, Windows, Linux and the Chrome OS. Tune builds on the same machine learning models that power Jigsaw's Perspective API to rate the toxicity of comments. Tune users can adjust the volume of comments from zero to anything goes.
Facebook's 2FA 'Security' Practices Violate User Privacy
March 5, 2019
Facebook has undermined privacy on its network by exposing mobile phone numbers provided to secure user accounts through two-factor authentication. That's because anyone can use the numbers to look up a user's account. One doesn't even have to be a Facebook member to do so. Moreover, there's no way to opt out of the setting, although it can be limited to "friends" only.
Google Reveals Its Game Plan for Fighting Disinformation
February 20, 2019
Google has unveiled its game plan for fighting disinformation on its search, news, YouTube and advertising platforms in a 30-page document presented at a security conference in Europe. "Providing useful and trusted information at the scale that the Internet has reached is enormously complex and an important responsibility," noted Google Vice President for Trust and Safety Kristie Canegallo.
Apple's Plans for Subscription News Service Irk Publishers
February 14, 2019
Apple plans to launch a subscription news service at an event next month. Described as "Netflix for news," it would let customers access an unlimited amount of content from publishers for a single monthly fee. It will be based on a reworked version of Texture, the media subscription service Apple purchased last year. The monthly fee for the service is expected to be about $10.
LinkedIn Launches Streaming Video Service as Private Beta
February 13, 2019
LinkedIn has launched an invitation-only private beta of LinkedIn Live, a streaming video feature. The service initially will be available in the United States. After the invitation-only period, LinkedIn will post a contact form on its website for others who want to participate in the beta. The company will broadcast live content from conferences, product announcements, Q&As, and other events.
Zuckerberg's Take on Facebook's History Raises Eyebrows
February 6, 2019
Musing about Facebook's first 15 years, CEO Mark Zuckerberg positioned it as a David confronting a Goliath composed of hierarchical institutions. Facebook gives the masses a voice, he wrote. It brings communities together and provides businesses with low-cost outreach. Progress has been made in addressing the new social and ethical issues raised, including protection of privacy, he said.
Apple Banishes Facebook Data Reaper From iPhones
January 31, 2019
Apple has blocked a Facebook app that paid users for total access to all network data. The controversy over use of the Facebook Research app erupted earlier this week, with a report that revealed Facebook was paying users $20 a month for root network access to their phones. Facebook was on-boarding users of the program, which included teenagers, through Apple's Enterprise system.
What's Wrong With the Social Media Model
January 31, 2019
The social media model has come under increased scrutiny following revelations of data misuse and news of executives reneging on some security commitments. People expecting to change the situation will need to address how social media works. This means changing not just the business model, which describes how a social media business makes money, but the fundamental technology model too.
Facebook Adds Petition Feature to Global Community-Building Effort
January 22, 2019
Facebook has begun rolling out a new feature that's bound to charm political activists. Community Actions lets Facebook members create a page where they can describe what they'd like done, and set up a button that like-minded members can click to show their support. The page will show the government agencies and officials notified about the action, as well as the number of its supporters.
The Teetering Social Empire
January 9, 2019
Disruptive innovations are only disruptive for as long as it takes competition to develop and thus create a market. Worse, for the disruptor, the niche it created can spawn other niches. Social networking provides a vivid example. First, there were networking sites that could help you find a job or a sales lead. Then there were social sites whose purpose was simply, well, networking.
Abusive Tweets Hurled at Women Every 30 Seconds: Report
December 20, 2018
Women are abused on Twitter every 30 seconds, and minority women are harassed more often, according to Amnesty International. Volunteers for Troll Patrol, a crowdsourcing project set up by Amnesty International to process large-scale data about online abuse, sorted through 288,000 tweets sent to 778 woman politicians and journalists in the UK and the United States last year.
Firework Offers Snack-Size Original Content
December 19, 2018
Firework this week released a collection of shows consisting of 12 episodes that will run just 15-seconds each. The first, "Fireside Chat featuring Molly Tarlov," debuted Tuesday. Three more followed on Wednesday, and another is scheduled for release on Dec. 28. Users can download the episodes via the Firework app, which is now available on the Google Play Store and Apple App Store.
Quora Looks for Answers in Wake of Massive Data Breach
December 5, 2018
The personal data of some 100 million people who have used Quora, a popular question and answer website, has been compromised, the company disclosed. "We recently discovered that some user data was compromised as a result of unauthorized access to one of our systems by a malicious third party," wrote Quora CEO Adam D'Angelo in an online post. "We are working rapidly to investigate the situation."
Facebook Staffers Once Brainstormed Ways to Sell User Data: Report
November 30, 2018
Facebook at one time considered charging companies for access to its user data, according to a report based on three pages of unredacted material from an 18-page document showing portions of some internal Facebook emails, mainly from about 2012 to 2014. The documents are linked to a lawsuit, Six4Three LLC v. Facebook Inc., alleging that Facebook's data policies were anticompetitive.
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How important is a candidate's knowledge of technology in winning your vote?
Extremely -- technology is at the center of most of the world's big problems and solutions.
Very -- a candidate who doesn't understand technology can't relate to young people.
Somewhat -- a general understanding is sufficient.
Not very -- choosing good advisers is more important than direct knowledge.
Not at all -- technology is often a distraction from more important issues.