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ECommerceTimes.com
Tax Benefits That Can Help Small Tech and Entrepreneurs Now
April 15, 2021
This year's revised federal tax code plus new Covid-19 initiatives provide additional incentives for startup companies, as well as small and medium-sized businesses. If you received a Paycheck Protection Program (PPP) loan, you may qualify to have that indebtedness forgiven; and other tax incentives this year provide new deductions to lower your tax bill.
The Growing Gig Economy
April 14, 2021
With an increasing amount of workers turning to part-time, freelance, and contract work for a variety of reasons, a growing number of businesses are now based on the gig economy model. The E-Commerce Times spoke with several experts familiar with the ins and outs of the gig economy to find out what's evolving and changing in this burgeoning field.
Made in China, Sold on Amazon: The Numbers are Skyrocketing
March 30, 2021
One of the most successful direct-to-consumer shopping outlets for China-based vendors outside of China's own Alibaba e-commerce platform is Amazon. This trend has been accelerating for years. China-based sellers represented 75 percent of new sellers on Amazon in January, according to a new report. Since March 2020, more than half of new Amazon sellers in the U.S. are from China.
E-Gift Cards Fitting the Bill for Consumers, Retailers
March 25, 2021
Consumer shopping patterns continue to settle into new options after holiday digital and e-gift card sales soared at the close of last year. Convenience was a large part of the changing consumer trend to favor gifts cards, along with the fact that more families are now living distributed lives. Both situations make the e-gift process more attractive to consumers.
The Role of Marketing Attribution in the New Age of E-Commerce
March 24, 2021
When it comes to marketing strategies, nothing is more important than analyzing and measuring the actual effectiveness, influence, and ROI of every campaign. Understanding the contribution of every channel and the customer conversion process enables marketers to adapt and adjust accordingly. Let's discuss what marketing attribution is; and how it can help e-commerce companies grow their businesses.
Arts and Culture's Virtual Survival Story: The Show Must Go On
March 23, 2021
The arts have seen a shift in the last year away from in-person gatherings, but that doesn't mean that performances, showings, and other creative activities have stopped. Rather, they've been transformed, becoming increasingly virtual and digital. We spoke with experts in the arts, design, and marketing to see how these fields have changed and might continue to evolve.
2021 Will Bring Big Changes to Amazon and Its Sellers
March 16, 2021
Today, more than 60 percent of consumers start their online shopping searches on Amazon. That trend is unlikely to change, as consumers have grown accustomed to the new normal of digital purchasing. As we look ahead into 2021 and beyond, here is what will take place in the Amazon e-commerce ecosystem that every brand needs to know.
How to Rebuild Trust After E-Commerce Blunders
March 10, 2021
One of the big marketing decisions confronting e-commerce vendors today is whether current performance is good enough. Online vendors need to consider their customers' shopping experience in order to assess existing barriers to stronger shopper responsiveness to digital storefronts. For retailers who drop the ball with errors such as inaccurate product feeds and promised products that never arrive, it's redo time.
Mirror Image Solutions
March 8, 2021
Two CRM vendors made news recently. Zoho had an analyst conference that reminded us that many businesses don't benefit enough from verticalized suites; and Microsoft introduced several vertical industry systems, including one for nonprofits. One could say that Zoho and Microsoft displayed mirror image solutions in some ways. Let's take closer look.
Social Commerce Is Changing How Brands Sell Online
March 4, 2021
For brands that haven't yet tried social selling, 2021 is the time to start. Social commerce offers brands the ability to reach new audiences on platforms consumers already use and trust. Moreover, because it streamlines the sales process by allowing people to discover your brand and make purchases without leaving the platform, social commerce can boost revenue.
WFH Era Puts Emphasis on Ergonomics
March 2, 2021
Now that so many people work from home, ergonomic workspaces, furniture, and design have become a key concern when setting up a home workplace or company offices of the future. Alongside this demand is an escalation of online sales in the home furnishings industry. The E-Commerce Times spoke with several ergonomic and e-commerce experts to get their perspective on this trend.
Apple's New Privacy Framework Pressures the Digital Ad Market
February 26, 2021
Apple's plan to release its App Tracking Transparency (ATT) privacy enhancement feature in early spring has set the ad industry on its ear. ATT requires apps to get a consumer's authorization before tracking them or the devices they are using. Ray Wang, principal analyst and founder at Constellation Research, told the E-Commerce Times that "at least 40 percent of consumers will say no."
Shifting Shopping Trends Push Retailers to Rethink Marketing
February 25, 2021
Shopping trends are expanding as the pandemic's effect on e-commerce continues, forcing retailers to adapt their marketing strategies to meet new consumer expectations and demands, according to a new report. Consumer adoption of digital shopping is driving increased use of user-generated content, new private labels, and access to product sampling.
Fake Review Schemes Conning Online Shoppers
February 18, 2021
Online shoppers beware: a fast-selling marketplace of fake reviews is trying to lure you into buying products on major digital store sites and social media outlets. This latest review scam involves an under-wrap false review network operating among Amazon sellers. Trading in phony reviews may or not be legal, but such practices are clearly unethical and will have repercussions if discovered, warns Amazon.
WFH Shift a Virtual Boon to Decluttering Pros
February 17, 2021
Decluttering has become a popular pastime of late. With everything from online consultants to organizing apps available, those who want to clean up their act have never been in a better position to do so. Similar to other traditionally in-person services, home organizing practitioners have set up virtual shops to connect with clientele in the new normal.
Standing Out From the Crowd: Investor Selection Criteria in 2021
February 10, 2021
When the COVID-19 pandemic hit, many investors began to hold their funds back and we're waiting to see how things unfold. But at the same time, crisis often precedes opportunity -- and while M&A activity was down overall last year, when you look at the data more closely you will see a flurry of activity in one sector: e-commerce.
E-Tailers Squandering a Fortune in 'NUMO' False Declines
February 9, 2021
Is your list of new business customers falling short due to issues with their rejected credit approvals? New User Missed Opportunity or "NUMO" is a growing problem for e-commerce vendors. It is caused by false payment declines based on a lack of access to current consumer data by the rating agencies. But you can fix this problem.
B2B Payments Industry Trends to Watch in 2021
February 5, 2021
At the start of 2020, it's doubtful that anyone would have guessed how much the pandemic would change almost everything. With that mindset, it almost seems ironic to make predictions. Still, some clear trends in B2B payments have emerged from the events of the past year that are likely to unfold over the next twelve months. Here are some payment automation trends to watch for this year.
Practicing Productivity to Empower the Workforce
January 27, 2021
Finding the right productivity system means understanding one's situation, goals, and needs -- and then using that system consistently until it starts to have beneficial results. The E-Commerce Times spoke with productivity experts to get their perspective on apps, platforms, and techniques that help organizations and individuals become more efficient.
The New Era of Cashless, Invisible Payments
January 21, 2021
While it was already underway prior to the pandemic, the worldwide shift to digital payments has been accelerated by the crisis. This new cashless concept and the related back-end changes by banks to adopt real-time payments are becoming increasingly popular; and have set into motion the potential for a ripple effect throughout the e-commerce ecosystem.
Coffee Sales 2.0
January 18, 2021
Coffee is one of the most widely consumed beverages in the U.S. and worldwide. As the market grows -- and becomes more competitive -- coffee companies are coming up with more creative ways to get their products to online consumers. The E-Commerce Times recently spoke with coffee and e-commerce experts to get their views on what's involved in successful online coffee sales.
Winning on eBay the Perfect Part for These Young Entrepreneurs
January 5, 2021
An intense knack for technology throughout middle school and high school where he repaired classmates' phones and gaming devices set the stage for entrepreneurial success for Adam Zinker, founder and CEO of The Perfect Part. That passion -- and a family loan of $4,000 seed money -- drove his technology logistics company over the last nine years to become the sixth-largest eBay company in North America.
Consumers of All Ages Still Struggle on E-Commerce Sites
November 12, 2020
Online shoppers face myriad basic obstacles, including not being able to complete a purchase transaction. Research by customer engagement firm goMoxie shows that consumers across all ages, genders, and regions in the U.S. struggle to complete basic tasks on retail websites. Most are more likely to abandon the experience or switch to a competitor rather than seek assistance.
The Pros and Cons of Dedicated Internet Access
November 5, 2020
Although DIA can have a steep price tag and some installation complexity, most companies will opt for a dedicated connection at offices or data centers with mission-critical operations. Let's explore the benefits of a DIA circuit, as well as some potential considerations and drawbacks, to help determine if dedicated Internet is something your business should consider.
Email Still Sells for Digital Marketers
November 5, 2020
The "2020 State of Email, Fall Edition" report from email marketing firm Litmus found that 77 percent of marketers said email is one of their two most effective marketing channels. Additionally, 78 percent of marketing executives indicated email marketing is vital to the overall success of their company, a seven percent increase since last year.
The Pandemic's Effect on Gift Giving: Is Your E-Commerce Business Ready?
October 23, 2020
For all the ways the COVID-19 pandemic has affected our online shopping behavior in 2020, add to the list: holiday gift giving. As e-commerce retailers, we should prepare for a surge in online gift purchases and also an increase in gifts delivered directly to the recipient. Here are ten ideas that e-tailers can use to rethink the gift-giving experience this holiday season.
Rural America Is the Next E-Commerce Frontier
October 21, 2020
E-commerce is not yet every rural community's Holy Grail for shopping. Many local rural retailers are strangers to e-commerce, and the home delivery routine for rural customers is often very different from the opportunities enjoyed by suburban and city consumers. If stores in rural America want to keep customers happy and healthy, transitioning to e-commerce is key.
The Strive to Survive a COVID-19 Holiday Shopping Season
October 19, 2020
The upcoming holiday season is looking much different than anyone would have suspected this time last year. Forget about the customary long lines to buy gifts for loved ones and friends this year -- if you can even find a store that is open. All of these changes make it critical for marketers to adapt in an effort to recover lost sales and attract new customers.
The WFH Evolution of the Home Office
October 12, 2020
More people than ever now work from home as a result of the pandemic, and this shift has necessitated a rethinking of how home offices are designed and furnished. The E-Commerce Times checked in with providers of workspace furniture and accessories for insights on how the adaptation to WFH has affected home office setups.
G Suite Rebranded as Google Workspace
October 7, 2020
Google has announced its rebranding of G Suite as Google Workspace, along with its newly integrated desktop environment that is designed for enhanced collaboration and communications, marking its latest bid to challenge Microsoft 365. Google Cloud officials said the Workspace environment will create a new user experience that integrates meetings, docs, messaging and tasks in a more productive, secure and collaborative environment.
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Waylay IO
If my employer requires me to return to the company's office full-time to perform my job, I will...
Agree, because I like my job regardless of where I perform my duties.
Comply, because I can't afford to lose my current job.
Go with the flow, but start looking for different employment.
Resign immediately, so I can dedicate all of my time to find a job that better suits my needs.
Try to negotiate a hybrid work from home / work in office arrangement with my employer.
Women in Tech
Contact Center AI Explained by Pop Culture