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ECommerceTimes.com
Fitting Clothing Sales to E-Commerce
October 15, 2019
When buying clothes, many consumers still prefer to head to a bricks-and-mortar store, browse the racks, and try things on. There's something about clothing, after all, that's inherently tactile and personal. Gradually, however, the way people buy clothes has been changing. Digital technologies are reshaping the world of online fashion sales. One of the keys to sales success is personalization.
PriceWaiter CEO Stephen Culp: 'Negotiation Has Been Around Forever Because It Works'
September 23, 2019
Fledgling e-commerce company PriceWaiter aims to save customers money, time and energy by negotiating better-than-Amazon deals on top-rated products -- simply, quickly and privately. PriceWaiter's pitch to sellers is that it can help move inventory, maintain more margin, and make MAP moot, resulting in more efficient pricing, new sales, and new customers with virtually no acquisition cost.
The Beauty of Progressive Web Apps
September 3, 2019
As more Web traffic comes from mobile devices -- particularly traffic to e-commerce sites -- it's becoming ever more important for businesses to have content that loads onto small screens easily, quickly and effortlessly. To some degree, native mobile apps until now have filled that need, but they must be downloaded, and their functionality may have significant limitations.
Making It in Multichannel E-Commerce
August 23, 2019
Contemporary e-commerce means selling through a variety of channels beyond traditional company-owned websites -- including a plethora of social media, mobile and other platforms. Multichannel selling quickly has become the norm, and consumers increasingly expect to be able to shop wherever they happen to be in the digital world. "Today, retailers have countless options of channels to choose from," said Marcel Hollerbach, CMO of Productsup.
Avoid a Black Friday, Cyber Monday Disaster With Intelligent Testing
August 19, 2019
Many online businesses rely on Black Friday and Cyber Monday to drive their profit margins. During this four-day period, retailers will see traffic on their site skyrocket. How can retailers make sure their sites are robust and won't fail during this critical period? The answer is to ensure your site is completely bombproof and can handle the surge in load without a problem.
The Apple Card Difference: Security
August 13, 2019
Apple sent emails to a small number of customers last week, inviting them to apply for the company's new Apple Card, and a privileged few have become the first to enroll in the program. The rollout is limited to qualifying applicants in the U.S. The Apple Card, which is a virtual Mastercard issued by Goldman Sachs Bank USA's Salt Lake City branch, will roll out generally later this summer.
How to Compete With Big Retail by Optimizing Your Product Page
July 30, 2019
Congratulations! You've succeeded in driving online traffic to your product page. So why aren't customers actually clicking 'Add to Cart'? Making successful e-commerce conversions, or transforming your website's visitors into actual paying customers, isn't an easy feat. Expertise on doing it well and accurately is key to your long-term growth. This is a critical area where SMBs really struggle.
Square Opens Robotic Photo Studio for SMB Etailers
July 24, 2019
The newly launched Square Photo Studio leverages state-of-the-art robotics to offer etailers professional-grade product photography. For $10, clients can get three high-resolution, multi-angle digital photos of a product. A spinning, interactive animation of the product -- which site visitors can click and drag or zoom -- will cost $30. Clients can highlight what they want the photographs to show.
The Online Grocery Shopping Comeback
July 16, 2019
Do you enjoy grocery shopping? Some shoppers love walking up and down the aisles, seeing what's new, looking for what's on sale, and getting new ideas. They often pick up things that weren't on their list. However, while many shoppers love that experience, others don't. They would rather run in and out as quickly as possible. That's where online grocery shopping comes into play.
Making Amazon Prime Day Work for You
July 15, 2019
For Halloween, we buy all kinds of crap we shouldn't be eating and feed it to our kids. When Valentine's Day approaches, husbands and boyfriends live in fear of getting their significant other's gift wrong again. Fourth of July is when we buy expensive things we can burn and piss off our neighbors. Of course, there are the various gift-giving holidays that are linked to specific religious groups.
The Subscription Model: The Shining Star of E-Commerce
July 11, 2019
Subscription sales have become a strong part of e-commerce. Everything from razors to dog toys to movies is being sold on the subscription model, and there is no sign of letting up. "Our customers tell us that opening their BarkBox with their dog is one of the best experiences they share every month," said Allison Stadd, vice president of marketing at Bark, about its monthly dog supply box.
E-Commerce Startup Bolt Snags $68M to Grow Checkout Biz
July 11, 2019
E-commerce checkout platform vendor Bolt has raised $68 million to help it increase its engineering team, invest in additional enterprise functionality, partner with best-in-breed e-commerce platforms, and build and expand advanced features and functionality. Bolt's platform combines checkout, payments and fraud detection to provide a better buying experience and maximize conversions.
Customizing for Your Customers: How Headless Commerce Is Driving Change
June 19, 2019
The future is headless. As the world of commerce continues to mature, today's most successful retailers have one thing in common: They're getting better and better at meeting their customers whenever, wherever, and however they want to shop. The number of possible commerce touchpoints has grown exponentially, which means having a holistic commerce mindset is critical for survival.
Facebook's Libra Cryptocurrency May Revolutionize E-Commerce
June 19, 2019
Facebook has released details about Libra, its long-rumored cryptocurrency. The company outlined plans "for a new decentralized blockchain, a low-volatility cryptocurrency, and a smart contract platform that together aim to create a new opportunity for responsible financial services innovation." The aim is to help people worldwide gain access to a cheaper, more connected global financial system.
When Retail Customers Take It on the Chin, Investors Win
June 6, 2019
I am a reluctant Costco shopper. My wife is one of the many who really love the chain. Me... not so much. Seriously -- someone should knock Costco's top officials on the head and wake them up to the need to focus on their customers. After all, it's the customers who make Costco successful. When my family owned lots of retail stores, I learned many important lessons that Costco needs to learn.
Getting Chatty With Chatbots
May 28, 2019
Chatbots are an important part of the e-commerce shopping experience. They answer questions, provide information, and help customers along in their buying journey. Though they may never replace human beings entirely, they are central to many e-commerce-related interactions. Because they can be everpresent, chatbots are vital for keeping customers and potential customers engaged with a brand.
Leveraging the Tools That Fuel E-Commerce Growth
May 25, 2019
E-commerce technologies have been innovating fast. It's no surprise, considering e-commerce in North America grew by 15 percent in 2018, to reach more than $500 billion. Today's e-commerce businesses need to stay ahead of the curve if they want to be the consumer's choice, as convenience and relevance remain king. Companies can stand out by deploying some of the latest technologies.
Flexa Launches Crypto-Based Payment App
May 14, 2019
Flexa has launched a new digital payment network that uses cryptocurrencies to cut processing costs, eliminate fraud and preserve users' privacy. The network uses Flexa's Spedn app to process consumer transactions at cooperating merchants. The new payment platform makes it possible to spend Bitcoin, Ether, Bitcoin Cash and the Gemini dollar at any of the merchants currently accepting payments.
Online Shopping Gets Real: The Rise of Interactive Product Visualization
May 13, 2019
The shopper's desire to touch, feel, see and hear is what interactive product visualization is all about. In a world dominated by digital interfaces, interactive product visualization gives consumers the opportunity to experience, see, and understand products before buying them. Interactive product visualization brings products closer to the people interested in purchasing them.
New Apriva Partnerships Promise Mobile Shopping Innovations
April 24, 2019
Apriva has announced partnerships with AveriGo and Vagabond to offer innovative mobile shopping and payment solutions. Apriva offers an adaptive platform for secure mobile communications and omnichannel payments. Both its new partners are in the vending and F&B service industries. AveriGo offers the Averiware business platform. Vagabond offers technologies for the convenience services industry.
10 Steps to Create a Seamless Omnichannel Business
April 9, 2019
During the last year, longstanding brick-and-mortar retailer chains such as Toys "R" Us, Payless, and Diesel USA have filed for bankruptcy. Failures like these happen despite the fact that U.S. consumer spending currently is high, and the unemployment rate is low. Why is that? We cannot address this topic without first taking a good look at Amazon and the massive power it represents.
Walmart Lets Customers Use Google Assistant to Voice-Order Groceries
April 3, 2019
Walmart has launched a limited beta of Walmart Voice Order, which lets consumers order groceries by voice using Google Assistant. The service can be used with a number of devices: tablets, watches and TV sets running Android 6.0+; smartphones running Android 5.0+; iOS 10.0+ devices; Google Home; and more. "This announcement is huge," said Ray Wang, principal analyst at Constellation Research.
Retail Tech for Millennials
April 2, 2019
It's time to get strategic about winning over Gen Y. Members of the millennial generation were born roughly between 1980 and 2000. They're the largest age cohort in human history, making up about 25 percent of the entire global population. When they're mentioned in headlines, however, the news sounds bad for business: They're broke. They're self-obsessed. They're definitely not buying your stuff.
Apple Wants Its Credit Card in Your Digital Wallet
March 27, 2019
Apple has announced a virtual credit card built into the wallet app on iPhones. Apple Card sports a number of features aimed at helping consumers lead a healthier financial life. "With our hardware, software and services, we think that Apple is uniquely positioned to make the most significant change in the credit card experience in 50 years," said Apple CEO Tim Cook.
Instagram Launches In-App Shopping Experiment
March 20, 2019
Instagram has introduced Checkout on Instagram -- an in-app purchasing tool -- as a closed beta for consumers in the U.S. Among the 20 participating brands are Adidas, Nike, Burberry, Dior, Huda Beauty, Prada and Michael Kors. "Users in the U.S. can buy from a majority of these brands starting today, with all of them coming on board over the coming weeks," said Instagram spokesperson Paige Cohen.
From Virtual to Value: Building Meaningful Experiences With Gamification
March 15, 2019
Amid shifting consumer habits and the digitization of everything, the retail landscape has undergone significant transformations over the past decade, and it continues to evolve as quickly as ever. These transformations bring about a slew of challenges and opportunities for retailers to improve the overall shopping experience. One technique for increasing engagement is gamification.
Is Your Site Mobile Perfect? How to Catch Buyers Who Never Stand Still
March 9, 2019
Mobile search and buying continue to grow as the chosen means for consumers' online shopping, with the market set to reach an estimated $218 billion in 2019. By 2021, it's estimated that 72.9 percent of online purchases will be made on a mobile device. If you factor in the Millennial and Generation Z demographics, virtually all sales soon will be mobile-generated.
Augmented Reality and E-Commerce: Bridging the Physical-Digital Gap
March 8, 2019
I grew up thinking the Mall of America was an unbelievable epicenter of retail commerce. Touted as the biggest mall in the world -- even equipped with an amusement park -- the Minnesota complex boasted stores of all kinds: toys, clothing, furniture, home furnishings. Then this thing called "e-commerce" came along and basically made the Mall of America seem like Main Street in small-town America.
The 3D E-Commerce Revolution
February 22, 2019
We're living in a time when customer expectations change particularly fast, and retailers that can't keep up get left behind. A consumer who enjoys the online shopping experience at an e-store automatically begins to expect the same level of service from every virtual point of sale. Thus, the expectation loop is born, and the only thing for retailers to do is to innovate, innovate and innovate.
Blending Offline and Online Commerce With Advanced Payments Tech
February 19, 2019
Technology by its nature changes the market. The introduction of efficient solutions spurred by technology to meet consumer demand creates new positive effects across an economy. Plenty of industries -- entertainment, transportation, the press and retail, for example -- have experienced changes in business models, delivery methods and competitors, due to the development of new technologies.
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Which Big Tech CEO that testified at the Congressional Antitrust Hearing on July 29 is the most trustworthy?
Jeff Bezos of Amazon
Mark Zuckerberg of Facebook
Sundar Pichai of Google
Tim Cook of Apple
All of them are equally trustworthy to some extent.
None of them are trustworthy whatsoever.