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ECommerceTimes.com
Malicious Bot Attacks Continue To Cost Retailers Big Bucks
September 1, 2021
Automated bots operated by malicious actors are costing businesses an average of 3.6 percent of their annual revenue. For the 25 percent worst affected businesses, this equates to at least $250 million every year. Even more concerning is the time it takes to discover these attacks. On average, more than 14 weeks pass before a successful attack is detected.
This Digital CX Tool Drives Repeat Customers, No Website Required
August 25, 2021
Cultivating repeat customers is a critical necessity in the continuing customer shift to mobile-first interactions for a potential product or service purchase. Digital CX tools help level the playing field by providing SMBs the same advantages put to use by their larger counterparts to solidify the customer experience and create repeat business.
Headless E-Commerce System Puts Checkout Button Anyplace It's Needed
August 19, 2021
In its simplest form, Fast provides the answer most anticipated by e-tailers. That is, how do you put a checkout button on any page on the website, even if it is not directly on the e-commerce store? "By using a headless checkout solution, retailers are able to convert any digital screen into an opportunity to buy products and engage with shoppers," said Allison Barr Allen, COO and co-founder of Fast.
Back-to-School Spending and the Power of Peer Reviews
August 17, 2021
This year's back-to-school season is a true "Back to School!" that's driving increased spending and demand for clothing, school supplies, computers, athletic equipment, and other products. To successfully navigate the chaos, shoppers will turn to reviews from their peers who have first-hand experience with these products.
The Sleeping Ad Giant That Is TikTok
August 9, 2021
For e-commerce businesses that are seriously considering a new source for brand awareness and customer acquisition, TikTok can be an unbeatable advertising investment, according to Dariya Smailova senior digital media buyer manager at Vendo. The platform allows e-commerce brands to remain visible and present within the always-watching customer lifestyle.
Logiq CEO Tom Furukawa Discusses Global Trends in Digital Commerce
August 4, 2021
E-commerce and m-commerce are transforming the economic landscape. Both markets were steadily growing before the pandemic. But since then, consumers have been fueling both types of commerce with a frenzy. We thought this would be an appropriate time to speak with Logiq CEO Tom Furukawa about opportunity trends in digital commerce, and the role of market intelligence in the global commerce space.
Commerce Apps and CX: Designing for Engagement
July 27, 2021
Because they live on the ecosystem of mobile devices, people expect their apps to be user-friendly and instantly accessible. To attract and keep users, apps must deliver a seamless, simple, and intuitive experience. We spoke with experts in the fields of apps and CX to get their take on what makes for a winning app design, and where commerce apps are headed in the future.
Deal Hunters Spending Time on Gamified Commerce
July 21, 2021
A new e-commerce trend catching on as the pandemic stranglehold on consumer access to brick-and-mortar stores loosens is converging shopping with playing games as a source of entertainment. One good example is Tophatter. This retail discovery marketplace where shoppers go to spend time, rather than to save time, is what its CEO calls the "anti-Amazon."
How Consumers Now Define a Good Customer Experience
July 12, 2021
The magnitude to which retail stores recover when consumers fully adjust to post-pandemic routines may well hinge on the shopping experiences they offer. A new study of consumers in the U.S. and UK shows that the majority of shoppers today view customer experience as one of the most important factors when making purchasing decisions.
The Next Level of E-Commerce Payment Processing
June 3, 2021
E-commerce merchants are literally at the mercy of the digital checkout systems tied to their web stores. For retailers, what happens on the other side of the "pay" button is critical to avoiding denied approvals. Online payment service provider Credorax peeled back the curtain for the E-Commerce Times to reveal the ins and outs of what happens behind the pay button.
App Designing Factors That Make or Break the Mobile Commerce Experience
May 27, 2021
Most businesses today that want an app have an app. But having one is not the entire process. The app maker and the business behind the mobile application still need to get it to actually work effectively. Because more people are using apps, many businesses are focusing on the bells and whistles to help them stand out -- instead of designing the apps to reach optimal efficiency.
E-Commerce Opportunities Abound in Latin America, Despite Challenges
May 11, 2021
If you are looking to expand your sales territory and have not yet put Latin America on your bill of lading, you're missing a golden opportunity. Latin America offers the fastest-growing regional e-commerce marketplace in the world. Last year, the total retail e-commerce sales to the LATAM region grew 36.7 percent to $84.95 billion. That is still growing this year.
Automated or Human, Consumers Demand Smart, Speedy Service
May 6, 2021
The fifth annual Customer Expectations Report from Gladly reveals what today's consumers want from brands, especially when shopping online. The report describes how consumers' expectations of retailers have changed in the last year amid a global pandemic and an online shopping boom. Also suggested is that online shoppers tend to prefer human agents over digital assistants.
Digital Payments Lead March Toward a Cashless Society
April 22, 2021
From coin shortages and curbside operations to contactless transactions, how consumers pay for their purchases has been completely transformed during the pandemic. Marketers expect that transformation to continue and expand. It is not just family staples that are seeing a jump in consumer digital payment options. The retail and gaming sectors are also leading the digital charge.
CPG Brands Doubling Down on Direct-to-Consumer E-Commerce
April 20, 2021
An increasing number of consumer-packaged goods companies are shifting to the direct-to-consumer e-commerce model, thus bypassing retailers as middlemen. This raises questions of how manufacturers can meet customers' needs without jeopardizing relationships with their retail distribution partners. The E-Commerce Times spoke with several DTC experts to help shed some light on these issues.
Social Platforms Now Central in the Commerce Spectrum
April 8, 2021
Consumers and marketers alike see social media outlets as a middle ground between selling and buying. Now that shoppers have grown used to seeing product placements and promotions on social media, it is a natural next step for them to want to make a purchase without going to another platform or branded website.
Sophisticated CRM Now at the Core of Customer Success
April 1, 2021
With most workers continuing to work remotely, CRM has become an important tool for managing relationship risk. Financial firms have to deal with market and operational risk, consumer retailers have to focus on supply chain risk, and all companies have to keep an eye on economic risk. Relationship risk is no different, and the role of the CRM is right at the center.
Consumer Password Hassles Linked to Lost Revenue
March 31, 2021
Lost customers and revenues are caused by password sharing and friction created at websites by onerous authentication procedures, according to a new report. The report explained that if accounts are being shared by multiple users, service providers are less likely to accurately monitor usage and are unable to correctly personalize their offerings.
E-Gift Cards Fitting the Bill for Consumers, Retailers
March 25, 2021
Consumer shopping patterns continue to settle into new options after holiday digital and e-gift card sales soared at the close of last year. Convenience was a large part of the changing consumer trend to favor gifts cards, along with the fact that more families are now living distributed lives. Both situations make the e-gift process more attractive to consumers.
2021 Will Bring Big Changes to Amazon and Its Sellers
March 16, 2021
Today, more than 60 percent of consumers start their online shopping searches on Amazon. That trend is unlikely to change, as consumers have grown accustomed to the new normal of digital purchasing. As we look ahead into 2021 and beyond, here is what will take place in the Amazon e-commerce ecosystem that every brand needs to know.
How to Rebuild Trust After E-Commerce Blunders
March 10, 2021
One of the big marketing decisions confronting e-commerce vendors today is whether current performance is good enough. Online vendors need to consider their customers' shopping experience in order to assess existing barriers to stronger shopper responsiveness to digital storefronts. For retailers who drop the ball with errors such as inaccurate product feeds and promised products that never arrive, it's redo time.
Shifting Shopping Trends Push Retailers to Rethink Marketing
February 25, 2021
Shopping trends are expanding as the pandemic's effect on e-commerce continues, forcing retailers to adapt their marketing strategies to meet new consumer expectations and demands, according to a new report. Consumer adoption of digital shopping is driving increased use of user-generated content, new private labels, and access to product sampling.
How Biometric Authentication Methods Will Revamp the Commerce Experience
February 17, 2021
As they become more prominent, consumers will enjoy shopping experiences that no longer rely on payments from a piece of plastic with a four-digit pin. Instead, consumers will use unique motion sensors in smartphone devices to passively authenticate people using their walking behavior and other contextual biometric signals. Some of these contactless procedures are already being deployed.
How to Build an SEO Strategy for 2021
February 12, 2021
The E-Commerce Times discussed with Steve Wiideman, president and CEO of Wiideman Consulting Group, the essentials of how to build an SEO strategy for 2021. Wiideman designed and teaches the Website Optimization and Strategic Search Engine Marketing online course for California State University Fullerton and the SEO Tools and Analytics course at University of California San Diego.
How to Deploy an Effective Mobile CX Strategy for E-Commerce
January 28, 2021
As the pandemic continues to keep shoppers out of brick-and-mortar stores, new shopping behaviors continue to include smartphones to nudge products into consumers' digital shopping carts. CRM Buyer discussed with Dennis Reno, SVP and head of customer experience at Cyara, how mobile CX is influencing e-commerce, and how these changes can help to improve the customer's overall experience.
The New Era of Cashless, Invisible Payments
January 21, 2021
While it was already underway prior to the pandemic, the worldwide shift to digital payments has been accelerated by the crisis. This new cashless concept and the related back-end changes by banks to adopt real-time payments are becoming increasingly popular; and have set into motion the potential for a ripple effect throughout the e-commerce ecosystem.
Clickwrap Technology Brings Speed, Efficiency to Digital Transactions
December 11, 2020
Clickwrap transaction platforms, which serve to replace electronic signatures, are emerging as a valuable tool to help businesses navigate the increased volume of online transactions. Instead of signing, users click to check a box, or click on a button with a label such as 'I Agree' or 'Accept'. That action authorizes the included consent language.
The Rise of Mobile Shopping Apps
December 5, 2020
Mobile shopping apps have in the midst of the pandemic become central to online retail operations, and they're clearly here to stay. The E-Commerce Times spoke with m-commerce specialists to find out what's behind the rapid growth of consumers shopping on mobile devices, what mobile shoppers require from shopping apps, and how retailers can provide a better experience for their customers who shop on mobile devices.
Amazon Pharmacy Opens for Business
November 18, 2020
Amazon is getting into the online pharmacy prescription business in a big way. The e-commerce giant is setting up a new drugstore on its platform, Amazon Pharmacy, that will allow customers to complete a pharmacy transaction on their desktop or through the company's mobile app. Amazon said that filling prescriptions at its pharmacy would be as easy as shopping anywhere else on the platform.
Meal Kit Services Package Convenience With Sustainability
November 17, 2020
With people balancing work and home life, and often trying to avoid in-person shopping, the convenience and safety of meal kit deliveries are an increasingly appealing option for many consumers. The E-Commerce Times caught up with experts in food sales, packaging, and e-commerce to get their viewpoints on the meal kit trend.
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