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Erika Morphy
Avaya's New CEM Platform Makes Everyone a Customer Agent
03/11/13 5:00 AM PT | CRM Buyer | 448 Words

Avaya unveiled the latest iteration of its customer experience management platform last week, introducing new analytics functionality and a multichannel focus...

Erika Morphy
The Time of a Mobile Ad's Life, Part 2
03/14/13 5:00 AM PT | CRM Buyer | 571 Words

The Time of a Mobile Ad's Life, Part 1 Does it matter what time of day a mobile ad is...

Erika Morphy
KXEN's Predictive Offers Helps Agents Get Inside Customers' Heads
03/18/13 5:00 AM PT | CRM Buyer | 419 Words

KXEN has launched Predictive Offers, a real-time next best action tool for customer service and call center agents, on Salesforce.com's...

Erika Morphy
Coremotives Has the Whole World in Its Plans
03/25/13 5:00 AM PT | CRM Buyer | 427 Words

CoreMotives is a marketing automation platform that operates completely within Microsoft Dynamics CRM . Acquired by Silverpop about a year...

Erika Morphy
CallCopy Lets Managers See What Customers Are Saying
04/01/13 5:00 AM PT | CRM Buyer | 408 Words

CallCopy recently unveiled cc: Discover 5.1, an upgrade to its flagship workforce optimization suite. Many of the changes incorporated in...

Erika Morphy
Big Data Spawns Big Ideas for Mobile CRM
03/29/13 5:00 AM PT | CRM Buyer | 578 Words

If you have been thinking lately that the chief marketing officer has been driving CRM purchases more than the IT department,...

Erika Morphy
Colosa Builds Better BPM Into SugarCRM
04/04/13 5:00 AM PT | CRM Buyer | 450 Words

SugarCRM and Colosa are getting set to debut a new Sugar module based on a visual tool that lets users...

Erika Morphy
The Hidden Risks of Mobile CRM, Part 1
04/12/13 5:00 AM PT | CRM Buyer | 624 Words

As mobile marketing evolves, so do its risks. The Federal Trade Commission last month released its updated "Dot Com" guidelines. An...

Erika Morphy
Blackbaud Gives Fundraisers New Tools, Then Gets Out of the Way
04/15/13 5:00 AM PT | CRM Buyer | 525 Words

Blackbaud , a CRM vendor that specializes in the nonprofit sector, has rolled out a new release offering additional social...

Erika Morphy
Kana Adds Context, Subtracts Search
04/16/13 6:00 AM PT | CRM Buyer | 440 Words

Kana Software on Tuesday debuted its next generation of Kana Enterprise, a multichannel customer service application with functionality for both...

Erika Morphy
The Hidden Risks of Mobile CRM, Part 2
04/19/13 5:00 AM PT | CRM Buyer | 552 Words

The Hidden Risks of Mobile CRM, Part 1 Mobile marketing may just be in its infancy, but it already has...

Erika Morphy
Pegasystems App Susses Out Customers' Soft Spots
04/23/13 5:00 AM PT | CRM Buyer | 393 Words

Pegasystems has rolled out the newest iteration of its marketing application. New or enhanced features include improved ability to perform...

Erika Morphy
PowerMap Lets Users Visualize the Lay of the CRM Land
04/29/13 5:00 AM PT | CRM Buyer | 418 Words

PowerObjects has released PowerMap, a new add-on for Microsoft Dynamics CRM . This is the first iteration of the product,...

Erika Morphy
Why Mobile CRM Rules
04/26/13 5:00 AM PT | CRM Buyer | 565 Words

If you think mobile CRM has been popular to date, you ain't seen nothing yet. There will be an eye-popping 500...

Erika Morphy
Salesforce Communities Pick Up Where Portals Left Off
05/03/13 5:00 AM PT | CRM Buyer | 389 Words

Salesforce has announced that a product it first unveiled last summer, Salesforce Communities, will go live this summer. (click to enlarge)...

Erika Morphy
How to Muff a Mobile Marketing Campaign, Part 1
05/06/13 5:00 AM PT | CRM Buyer | 670 Words

This year could be the best of times and the worst of times for mobile marketers, suggests a report Forrester released...

Erika Morphy
Twilio Lets Devs Build Contact Centers in the Cloud
05/09/13 5:00 AM PT | CRM Buyer | 403 Words

Twilio last week rolled out capabilities that extend its communications API platform into the cloud contact center market. The new...

Erika Morphy
How to Muff a Mobile Marketing Campaign, Part 2
05/13/13 5:00 AM PT | CRM Buyer | 624 Words

How to Muff a Mobile Marketing Campaign, Part 1 You wouldn't think it was easy to bungle a mobile marketing...

Erika Morphy
InsideView Provides New Insights Into Sales Leads
05/17/13 5:00 AM PT | CRM Buyer | 406 Words

InsideView earlier this month debuted a new marketing offering housed on its InsideView CRM Intelligence Platform. This first iteration of...

Erika Morphy
When Mobile CRM Goes Too Far, Part 1
05/20/13 5:00 AM PT | CRM Buyer | 612 Words

The case for mobile CRM is an easy one to make. Smartphones are now ubiquitous, and the way most people work...

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