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Sara Hicks
Black Friday/Cyber Monday Is Coming - and It's Only the Beginning
10/19/18 5:00 AM PT | E-Commerce Times | 1412 Words

Things like load testing, inventory monitoring and management, mobile site optimization, security compliance, paid ads, email drip campaigns, social media campaigns and customer support .

However, what I really want to do is help you get ready for Cyber Monday 2019. And...

Denis Pombriant
Turning a Corner in CRM
10/19/18 8:56 AM PT | CRM Buyer | 819 Words

Cloud computing, marketing automation , collaboration, social media , mobility, analytics and many other technologies piled into the suite too. This continual invasion is partly what gave CRM its aura of innovation.

Innovation goes through a life cycle that begins with early...

Amit Bhaiya
5 Tech Advances That Can Deepen Customer Engagement
10/11/18 5:00 AM PT | E-Commerce Times | 1421 Words

Many virtual try-on tools also allow users to share on social media for feedback from friends and family. While fashion and beauty brands are rushing to integrate virtual try-on tools into their UX, AR and VR also have plenty to offer in...

Maxwell Finn
How I Grew My E-Commerce Business From 0-$100K in Less Than 4 Months
10/05/18 5:00 AM PT | E-Commerce Times | 1829 Words

When I was first starting out, "social media marketing" was a brand new concept and existed almost entirely on Myspace. Now entrepreneurs have a slew of tools to amplify their brand and grow their e-commerce revenue, but it's easier than ever to get...

Matt Mullen
The Fine Art of Winning Over Gen Z Consumers
10/09/18 5:00 AM PT | E-Commerce Times | 1457 Words

They respond best to real people over celebrities when it comes to reviews and recommendations on products, as they trust their social networks. Convenience Seekers: Gen Z has an eight-second attention span -- four seconds less than millennials. This means they want to...

Marissa Allen
4 Ways SMBs Can Compete With Amazon on Cyber Monday
10/12/18 5:00 AM PT | E-Commerce Times | 1257 Words

For instance, if your brand has an active and devoted social media following, make use of this community. Leverage ads and marketing to compel your devotees to shop with you over the holidays. Keep in mind that 64 percent of Cyber Monday...

Josh Neblett
How to Position Your Brand for Holiday Success on Amazon
10/08/18 9:40 AM PT | E-Commerce Times | 1815 Words

Use social media to announce your upcoming deals early, building awareness so shoppers already have your products in mind when they come to Amazon for the sales.

5. Optimize for mobile.
Mobile will deliver 68 percent of all e-commerce traffic...

Denis Pombriant
Dreamforce 2018
10/01/18 11:40 AM PT | CRM Buyer | 1130 Words

As a result, the company has a long line of firsts, beginning with its initial disruption and continuing through its early adoption of social media and analytics. So it's no surprise that it is pursuing some very different issues now than it did...

John P. Mello Jr.
Senators Bash Google at Russian Election Meddling Hearing
09/06/18 5:00 AM PT | TechNewsWorld | 1083 Words

Senate Intelligence Committee hearing on foreign influence operations' use of social media platforms, Sept 5, 2018. Arrogance or Dodging Questions? Google dodged the hearing either because it was "arrogant" or because it did not want answer questions about a Google Transparency Project report...

John P. Mello Jr.
Facebook Cracks Down on Iranian, Russian Influence Campaigns
08/23/18 10:13 AM PT | TechNewsWorld | 1040 Words

"We identified an influence operation, not just on Facebook, but across several social media platforms," said Sandra Joyce, vice president for global intelligence at FireEye , a cybersecurity company in Milpitas, California.

"We have moderate confidence it's Iranian-based," she told TechNewsWorld.

John P. Mello Jr.
Russian Hackers Have Invaded Hundreds of US Utilities: Report
07/25/18 10:17 AM PT | TechNewsWorld | 1160 Words

"It may seem obvious, but greater diligence in educating staff and the public broadly about being vigilant regarding email, social media and the websites they visit and links they click has never been more important," said Sigfus Magnusson, vice president for product...

Denis Pombriant
The Social Utility 2
08/07/18 11:49 AM PT | CRM Buyer | 858 Words

... have been writing a lot about social media becoming a utility -- in my last piece , for example -- and one friend summed up his objections very well: "Nicely written and well argued, Denis. However, the question that popped up is,...

Jeff Kagan
The Challenge of Growing Your Social Network Influence
07/26/18 5:00 AM PT | E-Commerce Times | 1139 Words

... you want to increase your social network followers on Twitter, LinkedIn, Facebook and more? Great. Me too. But how? That is the key question everyone wants an answer to. Over the last year or two, I've been researching this and trying all...

Peter Suciu
The Internet's Truth vs. Fake News Showdown
08/10/18 5:00 AM PT | E-Commerce Times | 1459 Words

About Face(book)
Facebook previously had faced scrutiny over why it allowed Jones to maintain a presence on the social network. Facebook CEO Mark Zuckerberg said the company's tolerance of Jones was based on "free speech" considerations, in an interview with...

Peter Suciu
Google Digs In Heels Over Global Expansion of EU's 'Right to Be Forgotten'
09/14/18 5:00 AM PT | TechNewsWorld | 1662 Words

The EU recently has been considering rules that would require search engines and social media companies to remove alleged terrorist propaganda from their respective platforms within an hour of a "competent" authority's notification.

Europe, which has experienced a rash of terrorist...

John P. Mello Jr.
ACLU Sues Facebook for Facilitating Gender-Biased Job Recruitment
09/19/18 9:03 AM PT | E-Commerce Times | 1046 Words

The complaint alleges that Facebook delivers job ads selectively based on age and sex categories expressly chosen by employers, and that the social network profits from ads that exclude older workers and women from receiving them.

"Sex-segregated job advertising has historically...

John P. Mello Jr.
The Wiggly Line Between Journalism and PR
08/09/18 5:00 AM PT | E-Commerce Times | 1160 Words

"In that journalistic netherworld, where business leaders can pay to write about their own industries and publicists are trusted to write about topics related to their own clients," Gandel wrote, "it can feel as though a dark new media zeitgeist has swept...

John P. Mello Jr.
Trio of New iPhones Expected in September
08/28/18 5:00 AM PT | TechNewsWorld | 1016 Words

... will release three new iPhones in September, according to Bloomberg -- the latest media outlet to publish information from unnamed knowledgeable sources about the company's plans. Although all the phones will have edge-to-edge displays, like the iPhone X, only two will have...

John P. Mello Jr.
Def Con Voting Machine Hacks Ruffle Feathers
08/14/18 7:33 AM PT | E-Commerce Times | 1024 Words

"While not highlighted in the media as much as national election attacks, influencing local, state and congressional elections will be valuable to attackers," Matthews said. "Those attacks are more likely to succeed without being noticed."

The cyber hygiene surrounding electronic voting...

Denis Pombriant
Wheat and Chaff
07/31/18 11:25 AM PT | CRM Buyer | 1128 Words

... CRM industry spent the better part of a decade building up the social aspect of CRM. Back in about 2004, I wrote a paper suggesting that capturing large quantities of customer data, analyzing it, and feeding the results to social media should...

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What best describes your attitude toward social networks and politics?
The value of engaging in serious political discourse outweighs the negatives.
Most of the political conversations seem overheated and ignorant.
Social networks provide a lot of very good political information from reliable sources.
Almost every political post I see is skewed or totally fake.
Political interactions on social networks simply mirror those in the real world.
Social networks remove inhibitions, bringing out the worst in people and politics.