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Richard Adhikari
New Video-Making Tool Targets B2B Sales Pros
05/04/18 5:00 AM PT | E-Commerce Times | 621 Words

Video Comes to Sales
Sales and marketing departments have been using video for the past few years, and "we'll see an increasing use of tactical video -- in sales situations and others -- as a way to get above the...

Jack M. Germain
Crate.io Releases Commercial Machine Data Platform
06/20/18 10:57 AM PT | LinuxInsider | 1535 Words

The Machine Data Platform is Crate.io's first major commercial venture following last year's initial steps toward selling services around its free database, noted Andy Ellicott, chief product and marketing officer at the company.

Crate.io has reached several critical fiscal and technical milestones...

Richard Adhikari
The IoT's Perplexing Security Problems
06/19/18 9:57 AM PT | E-Commerce Times | 949 Words

"Often IoT devices are added to the network without the direct knowledge of IT," noted Bob Noel, director of strategic relationships and marketing for Plixer .

"Companies need to pay attention to the deployment of IoT devices, which are regularly put...

Rob Enderle
Cisco, Dell, and the Race to Make a Better World
06/18/18 10:43 AM PT | TechNewsWorld | 1716 Words

To say we live in troubled times would be an understatement. It often feels like the politicians and executives who surround...

John P. Mello Jr.
Sony Trains Spotlight on a Few Good Games
06/13/18 9:29 AM PT | TechNewsWorld | 896 Words

Sony's presentation echoed a marketing approach that's worked well for the company in the past, noted Enderle.

"They are going to focus on a few top titles and make buyers lust after them. This has traditionally been a successful path to...

Richard Adhikari
How B2B Sellers Can Keep Buyers Engaged
06/12/18 11:21 AM PT | E-Commerce Times | 875 Words

Vendors have to be open and authentic in their own marketing assets and interactions with prospects, she cautioned. They also have to leverage information sources buyers already find influential and trustworthy.

"Connect buyers with your customers," Neumann suggested. "Most every buyer...

Vivian Wagner
CRMDialer President Dimitri Akhrin: Raw Data Is No. 1 Thing
06/12/18 5:00 AM PT | CRM Buyer | 717 Words

Dimitri Akhrin is president of CRMDialer . In this exclusive interview, Akhrin addresses the role of real-time responsiveness in achieving business...

Rob Enderle
Nvidia May Be Lone Rider on Next Big Technology Wave: Robotics
06/11/18 9:39 AM PT | TechNewsWorld | 1351 Words

Dell's most forward-looking people spoke about the future at Dell World a few weeks ago. One of the sessions I...

Richard Adhikari
Challenger Banking Picks Up Steam
06/08/18 5:00 AM PT | E-Commerce Times | 597 Words

Mobile is the fastest-growing channel for digital banking, said Don Bergal, chief marketing officer at Avoka.

"We've seen hard evidence in recent months of a tipping point with more mobile openings than desktop digital," he told the E-Commerce Times.

The...

Denis Pombriant
SAP Discovers CRM
06/06/18 7:00 AM PT | CRM Buyer | 772 Words

For most of the early days, the vendors scrambled to integrate their apps into a coherent whole, supporting customer-facing processes in sales, marketing, customer service, field service and help desk . Back in the day, companies merged trading stock instead of cash...

Jack M. Germain
Red Hat Launches Fuse 7, Fuse Online for Better Cloud Integration
06/05/18 7:00 AM PT | LinuxInsider | 1444 Words

By taking advantage of capabilities in Red Hat OpenShift Container Platform, Fuse offers greater productivity and manageability in private, public or hybrid clouds, said Sameer Parulkar, senior product marketing manager at Red Hat.

"This native OpenShift-based experience provides portability for services...

Rob Enderle
Avoiding Career Death by Twitter
06/04/18 7:00 AM PT | TechNewsWorld | 1330 Words

The most popular show on ABC was canceled last week because the star of the show, Roseanne Barr -- known for...

Richard Adhikari
The Cloud's Hazy Security
05/31/18 5:00 AM PT | E-Commerce Times | 902 Words

"The state of security in the public cloud is fairly mature," said Don Meyer, head of product marketing, data center, at Check Point .

However, a number of factors have made cloud security problematic: Failure of companies using the cloud...

Jeff Kagan
The Wireless Industry's Two-Horse Race
05/30/18 5:00 AM PT | E-Commerce Times | 669 Words

They would combine the marketing of T-Mobile and the spectrum of Sprint. Further, T-Mobile may follow the AT&T DirecTV success story later this year with its own similar service.

Mobile Industry Up and Comers
Google's Project Fi entered the wireless...

Jonathan Terrasi
DevOps: Plenty of Devs, Not Enough Ops
05/29/18 9:20 AM PT | LinuxInsider | 933 Words

The link that still needs reinforcing is also the one that -- for a company marketing software products -- is the most fundamental: developers.

In his presentation at the third iteration of the CypherCon hacker conference held last month in Milwaukee, Bryan...

Rob Enderle
HP: Reimagining the Future
05/28/18 5:00 AM PT | TechNewsWorld | 1332 Words

I got a view of the future when I visited HP's Innovation Center in Barcelona, Spain, last week. The company has...

Richard Adhikari
Okta Offers Devs Free Tool to Set Up Multifactor Authentication
05/24/18 10:55 AM PT | E-Commerce Times | 632 Words

Making Identity Infrastructure-Building Easier
API Products One App takes the stress of building identity infrastructure off internal engineering teams, which helps them get new products to market more quickly, said Ed Sawma, Okta's director of product marketing.

Potential...

Rob Enderle
Rhino-Saving Tech Also Could Protect Kids and Borders
05/21/18 5:00 AM PT | TechNewsWorld | 1487 Words

Cisco has reduced the poaching of endangered rhinos in Africa by a whopping 96 percent. This success comes at a time...

Jack M. Germain
Cinnamon Desktop Spices Up RoboLinux Raptor
05/19/18 5:00 AM PT | LinuxInsider | 1201 Words

It does this for free under current marketing plans. RoboLinux is also a free download.

All currently supported Robolinux OS releases come with free tech support . This combination of benefits makes RoboLinux an ideal platform for enterprises and SOHOs, as well...

Jack M. Germain
Open Source Is Everywhere and So Are Vulnerabilities, Says Black Duck Report
05/15/18 5:00 AM PT | LinuxInsider | 1393 Words

Lodash appeared as the most common open source component used in applications employed by such industries as healthcare, IoT, Internet, marketing, e-commerce and telecommunications, according to the report.

Other Findings
Eighty-five percent of the audited code bases had either...

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Content Marketing on ALL EC
How does the tech industry compare to other industries when it comes to diversity?
Tech firms have been working much harder than others to achieve diversity.
Tech is rife with sexism, racism, homophobia and other forms of discrimination.
The tech industry would be more inclusive if there were more qualified applicants.
Tech firms have made superficial efforts but they're mainly for show.
The push for diversity is a cultural fad, and there is no real problem.