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Richard Adhikari
Online Behavior Tracking: No Such Thing as Enough
03/10/08 4:03 PM PT | E-Commerce Times | 959 Words

With Twitter and Pownce, Who Cares?
Here's the thing, though: Consumers are revealing more and more information about themselves online, through services such as Twitter and Pownce, or through social networking sites such as Facebook and MySpace .


Walaika Haskins
Survey Pegs Cell Phone as Americans' Most Valued Tech Tool
03/06/08 11:59 AM PT | TechNewsWorld | 1116 Words

"Today, most of us are still connected to the wall for our entertainment -- cable TV and Internet -- and for our socialization -- Facebook , MySpace and other social networks -- as well as shopping and news. It'll all go with...

Chris Maxcer
What Can .Mac Do for You?
03/06/08 4:00 AM PT | TechNewsWorld | 1575 Words

As for the low-end free side, MySpace and Facebook are free -- and easy enough to use that millions of people, kids included, have basically built their own Web pages.

Photo Sharing
.Mac's Web Gallery feature makes it easy...

Keith Regan
Yahoo Circles Wagons as Microsoft Bears Down
03/05/08 10:21 AM PT | E-Commerce Times | 804 Words

Lone Wolf?
In the wake of the Microsoft bid, Yahoo is believed to have approached Google about possible partnerships and is said to have spoken with Rupert Murdoch's News Corp., which has offered in the past to turn over its MySpace ...

Ned Madden
Portals in an E-Commerce 2.0 World
03/05/08 4:00 AM PT | E-Commerce Times | 1982 Words

"The portal front end will initially run in parallel to the existing e-commerce 1.0 site because e-tailers will experiment and make the switch to e-commerce 2.0 gradually," said Simeonov. "Pieces of the front end will be embeddable in other sites. (Yes, even as MySpace ...

Jim Offner
Harvard Law Researchers to Helm Social Net Safety Group
02/28/08 11:22 AM PT | TechNewsWorld | 611 Words

... legal minds are getting together to see what can be done to make sure that social networking Web sites like MySpace are exclusively kids' space. Researchers at Harvard Law School's Berkman Center for Internet and Society have been chosen to head up...

Erika Morphy
Free Speech Advocates Mount Legal Battle to Unchain Wikileaks
02/28/08 9:05 AM PT | LinuxInsider | 1136 Words

For example, Tillotson said, "if you post the Coke formula on your MySpace page, the court can't shut down the entire Web site. It can't even shut down your MySpace page unless there is no other way to protect the injured party.

Richard Adhikari
The Internet, Politics and Power of the People
02/27/08 4:00 AM PT | LinuxInsider | 1075 Words

Leveraging the Internet
Both candidates are leveraging the Internet for all they're worth, with donation buttons on their Web sites, links to major Web-based media such as YouTube , justin.tv , StumbleUpon , Facebook , MySpace , Flickr and Twitter...

Ned Madden
Portals in a Web 2.0 World
02/26/08 4:00 AM PT | TechNewsWorld | 1710 Words

User-generated content (UGC) involves posting digital video, blogging, podcasting, news, gossip, research, mobile phone photography and wikis on social networking sites like MySpace , Facebook and Flickr. UGC lets everyone have their say on anything and publish it to the world at...

Erika Morphy
The Customer Is Sometimes Always Right
02/26/08 4:00 AM PT | CRM Buyer | 880 Words

Social networks like Facebook and MySpace have been getting slammed by users and in the media for their questionable privacy policies.

These free sites, it appears, view customers' data as their property -- no matter how vigorously the customer may protest. This...

Rob Enderle
Yahoo's Dilemma: Choosing the Right Partner for Microsoft Face-Off
02/18/08 4:00 AM PT | TechNewsWorld | 1402 Words

The latest plan seems to be to exchange partial ownership of the company for control over MySpace . On the one hand, this would put Yahoo back into a market (social networking) it should have owned. On the other, however, MySpace is...

ECT News Staff
IT Managers School Microsoft, Yahoo Explores Options, Androids Debut
02/15/08 9:37 AM PT | TechNewsWorld | 1626 Words

Is this Yahoo hinting that Redmond should increase its $44.6 billion bid, or has the portal entered anyone-but-Microsoft mode? News Corp. could offer significant benefit to Yahoo, most notably through a linkup with MySpace , which could extend the portal's reach into key...

Keith Regan
Is Yahoo Flirting With News Corp. to Make Microsoft Jealous?
02/14/08 11:31 AM PT | E-Commerce Times | 828 Words

News Corp. would offer significant benefit to Yahoo, most notably in the form of the MySpace social networking site , which could add to the portal's reach into a key demographic.

Reports of the talks surfaced first in the Silicon Alley Insider...

Rob Enderle
Microsoft, Yahoo and the Big Web Land Grab
02/11/08 4:00 AM PT | TechNewsWorld | 1195 Words

I've had a little time to think about the Yahoo/Microsoft merger, why this makes sense and what could go wrong. This...

Richard Adhikari
Facebook Goes After Spanish-Speaking Crowd
02/08/08 2:15 PM PT | TechNewsWorld | 692 Words

Chief rival MySpace , which is much larger than Facebook, already is available in 13 languages, including Spanish, French, German, Japanese and Italian. An Indian version is currently in the public beta test phase.

Facebook's move toward foreign-language sites is a...

Sonia Arrison
Body 2.0: Changing the Nature of Genetic Data
02/08/08 4:00 AM PT | TechNewsWorld | 681 Words

After all, the younger generation is also much more willing to post information about themselves online in places like MySpace and Facebook . However, older people read the news as well, and it is no secret that genetic testing and manipulation have many...

Erika Morphy
Marketing Lessons, Courtesy of Super Bowl XLII
02/05/08 4:00 AM PT | CRM Buyer | 794 Words

Super Bowl Postscripts
If you missed seeing the ads the first time around, you can check them out on MySpace .

For a look at the top-ranking ads this year, click here .

Ok, so I didn't actually...

Keith Regan
Super Bowl Proves Meager Meal for Web
02/04/08 9:39 AM PT | E-Commerce Times | 832 Words

A MySpace page where the ads could be ranked and shared was expected to draw heavy traffic after being promoted during the game, he noted.

Driving and Crying
Even without direct calls to action to drive users to the Web,...

Keith Regan
Online Privacy: Achievable Goal or Web 2.0 Pipe Dream?
02/02/08 1:30 AM PT | E-Commerce Times | 1102 Words

Either way, given the billions of dollars worth of valuation now on the books for sites like Facebook, MySpace and LinkedIn , those sites aren't likely to stop trying to find innovative ways to drive revenue from their social networks.

Legislation may...

Keith Regan
Google Loses Glow in Q4
02/01/08 1:55 PM PT | E-Commerce Times | 788 Words

Google is finding it difficult to monetize social networks, said cofounder Sergey Brin, referencing to the host of partnerships Google has to deliver ads to such sites, including News Corp.'s MySpace .

"We have had a challenge in the fourth quarter...

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Social media benefits my company the most by...
Allowing us to "control the narrative" by telling our own story.
Being able to target demographics that matter to us and nurturing those relationships.
Giving us a way to monitor our competitors.
Increasing our brand awareness.
Providing ways to advertise with a small budget.
None of the above. Social media is useless to my company.
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