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Vivian Wagner
Namogoo CEO Chemi Katz: Malware Can Ruin the Customer Journey
01/12/18 1:59 PM PT | CRM Buyer | 831 Words

CRM Buyer: What is online journey hijacking, and why is it important to prevent it?

Chemi Katz: The customer journey is the journey that e-commerce customers go on when they come to a site, and hopefully it ends with buying a...

Richard Adhikari
Demandbase Adds Conversion Solution to ABM Platform
01/15/18 2:58 PM PT | CRM Buyer | 598 Words

"The Conversion Solution is designed specifically to increase sales activity for ABM programs to increase the ROI in marketing," he told CRM Buyer.

The Conversion Solution has "an easy-to-use UI, and implementation takes less than a week," Golec noted. "There is...

Denis Pombriant
The Platform Wars of 2018
01/10/18 3:00 PM PT | CRM Buyer | 865 Words

The need for whole product was a driver of CRM's evolution. Systems were imagined and built to capture customer feedback and to support employees striving to satisfy them. However, CRM was an expensive proposition -- especially in customer service, which initially...

Denis Pombriant
CRM in 2018
01/03/18 12:08 PM PT | CRM Buyer | 994 Words

... out the year ahead in CRM is tricky and getting more so. Making predictions has been more challenging for the last several years. We've seen an array of new technologies take root and blossom, but managers have had trouble figuring out how...

Denis Pombriant
2017: CRM in Full Stride
12/23/17 11:00 AM PT | CRM Buyer | 718 Words

We're going to need to look beyond selling generic seats to grow the CRM market from here.

Oracle's Emergence
It's a whole new ball game now that Oracle has credible cloud CRM. It's been building up for a while, but...

Vivian Wagner
Globant CTO Diego Tartara: Building Trust Moment by Moment
12/29/17 5:00 AM PT | CRM Buyer | 795 Words

CRM Buyer: What does it mean to create a digital journey for a customer?

Diego Tartara: It has to be a full end-to-end cycle. It starts from the actual need and goes all the way to the usage of the product...

Richard Adhikari
AI Self-Service: Smile for Your Supper
12/21/17 7:00 AM PT | CRM Buyer | 642 Words

"Anything that makes fast food faster is probably going to be attractive to those who indulge in it," he told CRM Buyer.

Pay by Face in the Works
Cali Group's plans for 2018 include using the facial recognition system...

Chris Bucholtz
3 Critical Things Sales Can Learn From IT
01/09/18 5:00 AM PT | CRM Buyer | 1030 Words

If you're in sales, there are people in your organization you want to talk to, and others you may go out...

Vivian Wagner
7 Tips for Powerful Product Photos
01/09/18 3:53 PM PT | E-Commerce Times | 1118 Words

Product photos are a vital part of e-commerce . Because they provide the central connection between customers and products, photos can...

Richard Adhikari
5 Ways E-Commerce SMBs Can Cool Social Media Complaints
01/06/18 5:00 AM PT | E-Commerce Times | 523 Words

As consumers turn to online purchasing, e-businesses face a greater danger of being hit by complaints or negative online reviews on...

Vivian Wagner
LSQ Software Engineer Ishita Mandhan: Find Your Community
01/05/18 5:00 AM PT | TechNewsWorld | 840 Words

Ishita Mandhan is a software engineer at LSQ and program director for Girls in Tech . In this exclusive interview, Mandhan...

Richard Adhikari
6 Ways to Boost Your Mobile Commerce Performance
12/30/17 9:00 AM PT | E-Commerce Times | 840 Words

One thing the latest holiday sales season made crystal clear is that mobile commerce is on the rise. On Cyber Monday...

Richard Adhikari
5 Ways Etailers Can Fight Chargeback Fraud
12/26/17 7:00 AM PT | E-Commerce Times | 841 Words

This holiday selling season may have been a good one for retailers, but every silver lining has a cloud. In this...

Richard Adhikari
6 Ways SMBs Can Meet Online Shoppers' High Shipping Expectations
12/22/17 5:00 AM PT | E-Commerce Times | 733 Words

For many online shoppers, shipping has become a pivotal issue, and one of the worst things an etailer can do is...

Denis Pombriant
Reading Between Oracle's Lines
12/19/17 5:00 AM PT | CRM Buyer | 950 Words

Oracle's most recent financial report reveals some hints about its future. Oracle has posted some very impressive numbers as its...

Richard Adhikari
B2B Digital Ad Spending to Jump Next Year
12/18/17 2:53 PM PT | E-Commerce Times | 622 Words

B2B ad spending will increase 13 percent in 2018 to hit US$4.6 billion from this year's estimated $4.07 billion, eMarketer predicted...

Denis Pombriant
Creeping Decentralization and CRM
12/13/17 1:42 PM PT | CRM Buyer | 806 Words

There are two important examples of decentralization happening right now that will affect CRM in healthcare and philanthropy, and that's just the start.

CRM in Healthcare
Big drugstore chain CVS and health insurance giant Aetna recently agreed to merge. The...

Richard Adhikari
With Gamification, CRM Is a Brand New Ball Game
10/27/17 5:00 AM PT | CRM Buyer | 803 Words

CRMGamified released Motivation Engine 3.0 in 2015, a version of its gamification platform tailored for Microsoft Dynamics CRM.

Microsoft itself purchased gamification platform FantasySalesTeam in 2015, and has a website dedicated to gamification help and training.

"Gamification capabilities have...

Denis Pombriant
Oil Patch CRM
10/31/17 6:00 AM PT | CRM Buyer | 753 Words

The headline supplies all the reasons: "Saudi Arabia's Grand Plan to Move Beyond Oil: Big Goals, Bigger Hurdles." At first glance, this doesn't ring any CRM bells, but maybe it should. Why would any business or business-state contemplate moving out of its sweet...

Richard Adhikari
New Integration Improves Engagement for B2B Marketers
11/17/17 5:00 AM PT | CRM Buyer | 608 Words

The integration will let Microsoft Dynamics CRM customers leverage BrightFunnel's advanced global filtering capabilities, machine learning, and account-based functionality to optimize and accelerate the buyer's journey.

Microsoft Dynamics customers also will be able to better optimize and plan marketing budgets quarter-over-quarter.

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Of the following CES 2018 crowd pleasers, which do you consider the most important or desirable new tech?
Google Assistant -- voice-activated AI on displays everywhere
Helite's Hip'Air - a hip-protecting airbag belt for seniors
HTC Vive Pro - a VR headset with way better resolution and sound
Samsung's 'The Wall' - a modular TV with MicroLED for consumers
Sony's Aibo -- a lovable AI-powered robotic pet dog
Toyota's e-Palette -- a self-driving van for deliveries and more