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Facebook Sharpens Audience Network Targeting

Facebook on Tuesday further opened its Audience Network to third-party developers and publishers. It debuted the platform in April, positioning it as a mobile monetization tool that would leverage Facebook's 1.5 million advertisers and the millions of users who sign into apps using their Facebook cr...

Bezos to Set The Washington Post on Fire

Jeff Bezos is planning to bring together two separate but equally important projects under his control: the Amazon Kindle Fire and The Washington Post. The Amazon CEO bought the paper slightly more than a year ago as a personal investment. Now the twain shall meet in Project Rainbow, a pilot project...

Attorney Slams Google for Making Money Off Nude Celeb Pics

Google may be on the receiving end of a $100 million lawsuit from attorneys representing some of the celebrities whose nude photos were hacked from their iCloud accounts and subsequently posted online. Entertainment lawyer Martin Singer has sent a letter to Google's top executives and its legal staf...

Restless Shareholders Pelt Mayer With Yahoo Merger Proposals

Alternative Investment Management this weekend sent a letter to Yahoo CEO Marissa Mayer, urging her to consider merging with SoftBank. That request came a few days after Starboard Value sent Mayer a missive recommending that Yahoo acquire AOL. The proposals are independent of one another, but the in...

Apple Dismisses Bendgate

Apple has been plagued by two iPhone 6 issues in recent days: 1) an update to its iOS 8 operating system wound up disrupting cellular connectivity and disabling the Touch ID fingerprint reader to unlock it; and 2) numerous reports surfaced in mainstream and social media that the new iPhone 6 bends. ...

Desktop PCs May Be Poised for a Comeback

Desktop computer users are more satisfied with their devices than laptop and tablet owners, according to a recent ACSI survey. However, personal computer satisfaction in general appears to be somewhat in the dumps. The annual measure of satisfaction fell 1.3 points to a score of 78 out of a possible...

Will the Beats Go On?

Apple appears to be planning changes for the Beats Music streaming service, following its $3 billion acquisition of Beats Electronics in May. Information from sources supposedly in the know indicated the company was planning to discontinue the service, according to one report, but Apple indicated th...

EMC Swings Its Partners in Rumored Deal Talks

Intrigue is thick surrounding EMC these days. The story line goes something like this: An activist shareholder is pressuring EMC to sell itself to companies that might be interested in acquiring the data storage giant. Considering EMC's size, the list of suitors is short -- the two names that keep c...

Ellison Hands One Rein to Catz, the Other to Hurd

Larry Ellison, founder and CEO of Oracle since 1977, has passed the torch to not one but two successors: copresidents Mark Hurd and Safra Catz. Ellison will remain part of the executive cadre in the position of CTO. He also will serve as chairman of the board. The announcement, which came late Thurs...

Sony’s Mobile Malaise Lands It in Deep Ditch

Sony on Wednesday announced that it will post a loss of $2.14 billion for the fiscal year, far outpacing the loss it previously forecasted. It will take a quarterly write-down charge on the unit as a result. The reduction is due almost entirely to diminished growth in its mobile unit. Sony announced...

FCC Chews on the Mobile Net Neutrality Question

The FCC on Tuesday hosted a roundtable discussion on the possibility of Net neutrality rules being applied to mobile networks. Participants in the talk included representatives from The Center for Media Justice, Consumers Union and CTIA. The diverse group voiced a range of nuanced opinions on the su...

Facebook Asks Users to Bare Souls Over Ad Hiding

Facebook on Thursday updated its ad policy with two changes. One gives users the option of explaining why they don't want to see a specific ad in their News Feed when they click to hide the ad. The second update takes this new policy a step further by giving more weight to the feedback provided from...

Amazon’s Hot Sale Stokes Fire Phone Interest

Amazon on Monday dropped the price of its 32-gigabyte Fire Phone to a mere 99 cents from its original $199, with a two-year contract. The 64-gigabyte version now sells for $99, down from its launch price of $299. The offer is available exclusively for AT&T's network and includes a free year of P...

Twitter Cautiously Experiments With Buy Button

Twitter on Monday began testing a new Buy button with a small percentage of its users in the U.S. -- one of the first steps in a larger initiative to build purchase functionality into the service. A small group of brands, including Burberry, Home Depot, Keith Urban, the Nature Conservatory and Sound...

YouTube Does Social Media Marketing Best

It is a given that a marketing campaign must include a social media element -- especially when a brand is rolling out a new product. What is less certain is on which channel the brand should focus its time and resources. An answer was provided last week by Aol Platforms, which released the results o...

Home Depot All But Confirms Doozy of a Data Breach

Home Depot may have experienced a massive security breach -- possibly on a greater scale than last year's Target breach, which affected an estimated 110 million people. Home Depot on Wednesday said it was investigating the possibility, following security researcher Brian Krebs' Tuesday alert. Multip...

How to Make a Drone Delivery: Google’s Winging It

Google on Thursday introduced Project Wing, a drone-based delivery project it has been working on quietly for the past two years. Members of the Google[x] team - aka "Moonshots" -- recently held field tests of the technology in Australia. They were able use drones to deliver a first aid kit, candy b...

American Airlines Veers Out of Orbitz

American Airlines this week withdrew its flight content from Orbitz Worldwide's websites, which include Orbitz.com, ebookers.com and CheapTickets.com. The companies are locked in a booking fee dispute. The issue is also a brewing source of discontent between the airlines and Orbitz's competitors, su...

Amazon Pulls a Twitch on Google

Amazon has announced an agreement to acquire Twitch Interactive, a real-time video platform for gamers. Prior to the disclosure, rumors had been building that it was on track to snatch Twitch from Google, which reportedly had been very close to buying it. The pending acquisition was rumored to be fo...

Ballmer Leaves Microsoft for Hoop Dream

Steve Ballmer on Tuesday severed the last of his official ties with Microsoft -- he resigned from the board of directors. Ballmer gave up his CEO role in February. Ballmer's other duties have become too pressing for him to focus on Microsoft, he wrote in a letter addressed to CEO Satya Nadella. "I t...

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