Online Retail Transaction Performance Indices

Keynote Online Retail Transaction Indices

About the Indices

The Keynote Online Retail Transaction Performance Indices (Apparel, Books & Music, Electronics) show, for each site on an index, the total execution time (speed) and success rate (reliability) for logging into an account, searching for an item, applying a filter, drilling into product detail and adding the product to a shopping cart. The sites that appear in the Index were selected based on publicly available market-share information published in The Wall Street Journal and other reliable industry sources. Click here for complete information and FAQs regarding this index.

For further comments or questions about the measurement methodology used for this index, please email us at marketing@keynote.com.

Retail Apparel - Week of February 01, 2010
RESPONSE TIME				"SUCCESS RATE"
Rank	Site	Time (sec)	Last Week	Rank	Site	Success Rate (%)	Outage Hours	Last Week
	Index	7.78	7.92		Index	98.66	0	98.08
1	Abercrombie	2.33	1	1	Abercrombie	100.00	0	3
2	J Crew	4.55	2	1	Foot Locker	100.00	0	1
3	Kohls	5.35	3	3	Nordstroms	99.90	0	2
4	Macy's	6.23	4	4	Victorias Secret	99.70	0	9
5	Nordstroms	6.77	5	5	Eddie Bauer	99.60	0	5
6	Victorias Secret	7.78	7	6	Kohls	99.40	0	8
7	Eddie Bauer	8.29	6	7	Neiman Marcus	98.70	0	7
8	Foot Locker	11.95	9	8	Macy's	98.00	2	11
8	Saks Fifth Avenue	11.95	11	9	J Crew	97.40	1	6
10	JC Penney	12.02	8	10	Saks Fifth Avenue	96.80	4	3
11	Neiman Marcus	13.16	10	11	JC Penney	95.80	1	10

Retail Books & Music - Week of February 01, 2010
RESPONSE TIME				"SUCCESS RATE"
Rank	Site	Time (sec)	Last Week	Rank	Site	Success Rate (%)	Outage Hours	Last Week
	Index	10.39	9.92		Index	97.92	0	98.81
1	Scholastic	7.21	1	1	Overstock	99.90	0	1
2	Overstock	8.58	2	1	Target	99.90	0	3
3	Tower Records	8.99	3	3	Walmart	99.70	0	2
4	Abe Books	9.17	4	4	Scholastic	99.60	1	9
5	Target	9.94	5	5	Amazon	99.50	0	4
6	Blockbuster	10.84	6	5	Blockbuster	99.50	0	6
7	Borders	12.00	8	7	Abe Books	99.20	0	8
8	Walmart	13.01	7	7	Tower Records	99.20	0	4
9	Amazon	16.55	10	9	Barnes and Noble	98.80	0	6
10	Barnes and Noble	17.30	9	10	Borders	95.70	0	10

Retail Electronics - Week of February 01, 2010
RESPONSE TIME				"SUCCESS RATE"
Rank	Site	Time (sec)	Last Week	Rank	Site	Success Rate (%)	Outage Hours	Last Week
	Index	12.12	11.09		Index	97.97	0	99.09
1	Apple Store	6.66	1	1	Apple Store	100.00	0	2
2	Office Max	6.85	2	1	Best Buy	100.00	0	13
3	HP	7.81	3	3	Toys R Us	99.90	0	2
4	Overstock	9.69		4	HP	99.70	0	6
5	Dell	10.47	4	4	Walmart	99.70	0	9
6	CDW	10.56	5	6	CDW	99.50	0	2
7	Toys R Us	10.67	7	6	Office Max	99.50	0	11
8	Newegg	12.12	6	8	Office Depot	99.20	0	6
9	Best Buy	12.37	9	9	Newegg	98.90	0	1
10	Sony Style	13.08	8	10	Dell	98.50	0	6
11	Walmart	13.85	10	11	Sony Style	97.20	1	12
12	Office Depot	16.54	12	12	Staples	97.10	0	10
13	Amazon	16.99	11	13	Sears	96.40	0
14	Staples	19.89	13	14	Amazon	95.50	0	5
15	Sears	42.19		15	Overstock	88.60	5