Welcome | Sign In
ECommerceTimes.com
Deals

EA CFO No Longer in the Game

Print Version
E-Mail Article
Reprints
EA CFO No Longer in the Game

"EA stock [hadn't] moved in three years, and the company replaced its CEO. Now, it hasn't moved in four years, and they replace the CFO," said Wedbush Morgan Securities analyst Michael Pachter. "It's a matter of the CEO surrounding himself with his own people. You want your own team."


How Much is 'Free' Costing You?
Learn how DaveRamsey.com saw a 567% uplift in ROI with Omniture. This complimentary guide and webinar cover the most important factors in selecting an analytics solution. Download Now.

In the midst of its hostile takeover bid for a rival company, video game firm Electronic Arts (Nasdaq: ERTS) is losing one of its key executives.

EA's chief financial officer, Warren Jenson, is leaving the company and will be replaced shortly, the company said. He has been with EA for six years.

The announcement comes only 11 days after EA made public its US$2 billion hostile tender offer for Take-Two Interactive Software, whose best-known title is "Grand Theft Auto."

A New Team of Leaders

"[Jenson] has built a first-class finance department and has been a contributor to our growth and strategic initiatives," said EA CEO John Riccitiello.

Jenson is staying on to assist in the transition as the company brings in a successor. On March 13, EA announced that it was offering Take-Two shareholders US$26 per share about a month after the latter's directors had turned down previous bids for the company. The current offer expires April 11.

The change at the CFO level couldn't have anything to do with EA's move toward Take-Two -- "none whatsoever," Wedbush Morgan Securities analyst Michael Pachter told the E-Commerce Times.

The Executive Shuffle

It's more a matter of Riccitiello -- who returned to the helm in February 2007 after having left the same job and the company three years earlier -- deciding who will take key leadership positions with the company, Pachter said.

"He shuffled some people around and brought in new high-profile people," he noted. Pachter pointed to several examples of this: On March 16, EA appointed John Pleasants as president of global publishing and chief operating officer. Last June, the company brought in Kathy Vrabeck, the president of Activision Publishing, as its president of EA Casual Entertainment. In July, EA hired Peter Moore from Microsoft's (Nasdaq: MSFT) Xbox as president of the EA Sports segment.

"So, really the only position he hadn't replaced that immediately reported to him was the CFO," Pachter continued, noting that it's simply a business move and a continuation of a strategy Increase Customer Sales with Email Marketing -- Free Trial from VerticalResponse EA has had in place since before Riccitiello took over as CEO.

"EA stock [hadn't] moved in three years, and the company replaced its CEO. Now, it hasn't moved in four years, and they replace the CFO," he commented. "It's a matter of the CEO surrounding himself with his own people. You want your own team."

Takeover Imminent?

Meanwhile, all has been quiet on the takeover front, said Evan Wilson, an analyst with Pacific Crest Securities.

"There's no update," he told the E-Commerce Times. "We should hear in the next few weeks."

Although Wilson declined to make any predictions on whether Take-Two shareholders would accept the bid from EA, he did say it was reasonable to speculate that they would.

"Companies don't launch these types of proxies unless they think there's a reasonable chance to gain a majority stake," he asserted.

EA shares were up $1.53 to $49.99 midday Monday on the Nasdaq stock exchange. The stock had a 52-week range of $43.62 and $61.62.

Take-Two Interactive shares were at US$25.75 -- up 28 cents from their previous closing price -- during midday Monday trading on the Nasdaq. The stock had a 52-week range of $27.61 -- reached in mid-February in the wake of EA's first buyout effort -- and $11.82.


Print Version E-Mail Article Reprints More by Jim Offner


More by Jim Offner

Enterprise Sponsors and the Open Source Community: An Uneasy Symbiosis?
February 13, 2009
The open source community is not quite as free-wheeling as it was a decade ago. Now, industry titans like IBM and even one-time nemesis Microsoft are part of the ecosystem, blurring the lines between open and proprietary models.
Standing Out in the App Store Crowd
February 10, 2009
iPhone users are crazy about all the slick new apps they can uncover at the App Store, but the size of the catalog means that most developers -- and their precious creations -- are languishing in the cobwebby corners. How does the creator of the coolest app ever get the word out to the legions of iPhone and iPod touch users who might want to part with a few bucks to own it?
Alternative-Alternative Energies: What's Next?
January 28, 2009
Alternative energies such as biofuels and solar and wind power aren't very alternative anymore. Now, there are "alternative-alternative" or "operational" technologies to take their places on the fringe: geothermal, tidal and passive nuclear energies, for example.
Don't miss a story -- sign up for our FREE e-mail newsletters and view the latest headlines at a glance.
Tech News Flash [ View Sample ]
E-Commerce Minute [ View Sample ]
ECT News Network Weekly Newsletter [ View Sample ]
Shortcuts
ECT News Network Information
Reader Services
Corporate
ECT News Network