By Susan B. Shor LinuxInsider Part of the ECT News Network
04/19/05 10:13 AM PT
In January, the company began offering the ad-free version of Opera to universities at no charge. It usually costs US$39. With the release of 8.0, the company will begin an educational tour, visiting campuses and talking to students about Opera's advantages and teaching them how to use its features, an Opera spokeswoman said.
Increase Customer Sales with VerticalResponse Email Marketing! Quickly and easily send email newsletters, coupons & sales announcements to your customers – no technical expertise needed. Sign up for your Free Trial today and send 100 emails on us!
Norwegian browser developer Opera Software today released Opera 8.0 for Windows and Linux, which adds anti-phishing measures and voice recognition. The opera.com site has been flooded with attempts to download the new version, causing the company to scramble to find the bandwidth to deal with the requests.
Andy Beal, vice president, search marketing, WebSourced, told LinuxInsider he believes the biggest effect the release could have is that it could push Mozilla and Microsoft (Nasdaq: MSFT) to match the anti-phishing efforts in their Foxfire and Internet Explorer browsers.
"I definitely think you'll see Mozilla and Microsoft follow suit and offer something. It's a neat feature," he said.
Certificate Checks
The anti-phishing security features works by checking and displaying the certificates of secure Web sites. Browsers can check to see if the name on the certificate matches the name of the site. It will also display where pop-up ads come from.
In phishing attacks, scammers create bogus sites that mimic those of legitimate businesses or financial institutions. A certificate that doesn't match send a warning signal to users. Opera will also rate sites with a security level of 1-3.
"It's good to see browsers taking a pro-active stance," Beal said, adding that the past attempts to thwart phishing have all been through blocking spam that might have contained bogus URLs.
Another new feature, voice activation, allows users to speak commands that Opera can then perform. It is available only in English and works with Windows 2000 and XP.
Opera is also touting what it calls ERA, extensible rendering architecture, which automatically fits Web pages to any size window. Opera 8.0 for Mac is still in beta testing.
Aiming at Students
In January, the company began offering the ad-free version of Opera to universities at no charge. It usually costs US$39. With the release of 8.0, the company will begin an educational tour, visiting campuses and talking to students about Opera's advantages and teaching them how to use its features, an Opera spokeswoman said.
Opera said it has about 1 million users previous versions of the browser, about 100,000 of those paid for the ad-free version.
The free offer to students could help Opera gain cachet, Beal said. "Targeting students is great, because students have the hip factor going for them. They're a good audience to have," he said.
Firefox Converting Consumers but Are Enterprises Next? April 15, 2005
Jupiter Research analyst Joe Wilcox said Firefox has a major hurdle to overcome in the enterprise: risk aversion. Most companies have standardized their systems around Internet Explorer and, so long as it keeps working, he said companies probably won't make a change.
Related Stories
Network Security Now Comes with Guarantees, Options March 12, 2005
"We took more than two years to develop this concept. It reverse engineers the content of everything that filters through our security appliance to check for infections," Finjan Software founder and CEO Shlomo Touboul said in announcing the Vital Security Appliance products.
Computer Security Comes of Age February 19, 2005
A new generation of security-minded desktop and laptop computers is giving new marketing life to the IBM Personal Computing Division. Add to this new line an innovative, out-of-the-box approach to user authentication, and computer security takes on a much safer atmosphere.
Related News Alerts
More by Susan B. Shor
Salesnet President Jonathan Tang Ready to Take On Salesforce.com February 07, 2006
"We think it's Salesnet's time now. We've been around since the beginning, we've been lying low, but you're going to start to see more of us. We've done it through organic growth and happy customers. We continue to focus on customers."
Comcast Follows Time Warner in Offering 'Family' Programming Tier December 23, 2005
"The demand for this type of tier is coming from the FCC and Christian conservatives. It has nothing to do with legitimate consumer demand," Todd Chanko, senior analyst at Jupiter Media, told the E-Commerce Times.
High-Risk Flaw Found in Symantec's Software December 22, 2005
"Part of the significance of this vulnerability announcement is that your machine can be exploited without you needing to do anything at all. You don't even have to open an e-mail or attachment, and this happens with the default configuration of the product," said Forrester Research senior analyst Michael Gavin.