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Stock Watch: Buy Rating Boosts Audible

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Stock Watch: Buy Rating Boosts Audible


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Shares of Audible (Nasdaq: ADBL), which provides spoken word audio content over the Web, climbed 1-1/8 -- a gain of more than 16 percent -- to 8 in early trading today, one day after Wit Capital initiated coverage of the stock with a buy rating. Audible, which went public at $9 on July 16 and closed its first day of trading of $21, has obviously been hit extremely hard recently, and the stock may be starting to look cheap.

Audible has a lot of big names behind it. Investors include Microsoft (Nasdaq: MSFT), AT&T (NYSE: T) and top venture capital firm Kleiner Perkins Caufield & Byers. Audible stock probably won't be back to $21 anytime soon, but it looks like the short-term bottom may already have been hit.


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