By Michael Mahoney E-Commerce Times
07/20/01 6:09 PM PT
Internet auctioneer and retailer eBay has beaten Wall Street
analyst predictions every quarter in the past year.
How Much is 'Free' Costing You? Learn how DaveRamsey.com saw a 567% uplift in ROI with Omniture. This complimentary guide and webinar cover the most important factors in selecting an analytics solution. Download Now.
Once again, eBay posted substantially higher earnings
per share (EPS) than analysts had predicted, announcing Thursday that net income for its
second quarter 2001 was US$180.9 million, or 12 cents per diluted share. The
earnings beat analyst predictions by 3 cents.
eBay's gross merchandise sales grew by 14 percent in Q2, with online net
revenues rising by 15 percent. The company also raised its gross profit to
$148.0 million, or 82 percent of net revenues during the quarter.
"Our job as management is to balance the growth rate of the company with near-term
investments to propel our long term growth," eBay president and chief executive officer
Meg Whitman said. "There is no shortage of great opportunities that will
continue to drive the growth rate of the company as we move forward."
In addition, eBay raised both its revenue and profit guidance for the
remainder of 2001. eBay said it now believes that consolidated net revenues
in the second half of 2001 could be as much as $15 million to $30
million higher than previously indicated, or as much as $385 million
to $400 million in net revenues for the remainder of 2001.
Chugging Along
eBay has beaten analyst predictions every quarter of the past year. Over the
past several days, analysts raised their earnings estimates
and price targets for the company, boosting shares of eBay
to over $67. However, eBay stock fell Thursday
by the close of trading, dropping $2.14 to close at $64.40.
"Our job at eBay is straightforward, to expand our business in new markets, while
improving on our current services," eBay chief operating officer Brian Swette said. "The
faster we expand our platform, the more business our community can transact."
Whitman pointed to the company's fixed-price formats, including its Buy It Now service,
and expanded
offerings on Half.com, as a primary
driver for the quarter's success . Half.com added millions of new items
across four main categories in Q2: computers, consumer electronics, sporting
goods and trading cards, eBay said.
Going Global
Analysts are paying particular attention to eBay's international numbers,
thanks to eBay's lofty goal of growing its revenue to $3 billion by 2005.
eBay currently has international operations in 18 countries and completed
its acquisition of European online trading network iBazar S.A. in May.
eBay's international operations now account for 14 percent of the company's
net revenues, up 2 percent over Q1. Whitman said the success of eBay's
German and UK sites was indicative of the enormous potential for eBay overseas.
With $193 million in Q2 gross merchandise sales , eBay Germany now conducts
the same level of trade eBay showed as a whole in its 1998 third quarter, Whitman said.
In addition, eBay's UK site, which grossed $42 million sales, now has
revenues estimated to be double that of next largest British competitor.
Whitman added that eBay expects Korea, Italy and France to be the next three
biggest international successes for eBay.
Major Initiatives
In June, eBay launched a two-week pilot test of its much-anticipated
storefronts project, known as eBay Stores. The test involved sellers dealing
in musical instruments, jewelry, electronics and collectibles. Approximately
18,000 merchants have signed up for the initial pilot program.
"It's really too early to tell how big, how meaningful and how successful
this will be," Whitman said.
Earlier this month, eBay struck a deal with luxury gift e-tailer Ashford.com, enabling
the company to sell its leftover and closeout merchandise on the auction site.
The auction site also recently announced a new alliance with Terra Lycos
(Nasdaq: TRLY). The deal calls for eBay auctions to be integrated into the
Lycos auctions site and will make eBay a featured advertiser on the Lycos network.
'Collusion' Against Internet Book Selling Sparks EC Probe July 20, 2001
At the heart of the controversy over Internet-based book sales
is the EC's policy of allowing national systems of fixed book prices,
including prices on some imported books.
Related Stories
eBay's Not-So-Secret Weapon: Half.com July 20, 2001
Although pop-up ads have been widely criticized,
the pop-ups from eBay's Half.com actually offer
something of value: Discounts on purchases.
Grab A Bargain.com Takes Aim at eBay, Half.com July 18, 2001
Grab A Bargain.com hopes to drive its growth with a marketing campaign, slated for later
this month, that will consist of referral programs and sweepstakes.
PayPal Gets Itself Into Hot Water July 13, 2001
PayPal sent an e-mail to eBay sellers saying that eBay 'may have changed' seller
preferences without their knowledge by adding
a Billpoint logo to many of their online auctions.
Report: Internet Usage at Work Jumps July 12, 2001
Overall Web traffic to Yahoo! trailed AOL - but at 2 hours and 8 minutes, Yahoo! users
stayed nearly twice as long.
Ashford Opens Storefront on eBay July 09, 2001
Luxury e-tailer Ashford joins a growing number of companies
opening fixed-price storefronts on the eBay auction site.
More by Michael Mahoney
How To Pinpoint Stellar Sellers Online March 18, 2002
Even higher-margin items, such as fur coats or Oriental rugs, can be sold online if an
e-tailer can wrap a brand name or additional services around them, Gaw said.
E-Commerce: Back and Bigger Than Ever? March 08, 2002
To get a true read on the health of the e-commerce sector, observers should keep close
tabs on several financial indicators, according to analysts.
Look Who's Making Money Online in 2002 February 14, 2002
It is no secret that travel works as a business on the Internet, mainly because online
travel providers do not need to carry physical inventories.