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Facebook Gives a Little, Gets a Little With New Privacy Settings December 12, 2012 
Facebook has introduced a number of changes to its privacy controls, positioning them as easier for users to manage. For example, a new icon on the toolbar will allow users to ask three questions: Who can see my stuff? Who can contact me? and How do I stop someone from bothering me? For further information, users go to the Privacy Settings page.
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Facebook Gets Into the Holiday Revenue Spirit December 11, 2012 
'Tis the season of giving and on Tuesday Facebook made it easier to give, as it added collections of wines to its Facebook Gifts catalog and made the program available for everyone in the United States. For some Facebook members, the season of giving started early, with the social network giant's September launch of Facebook Gifts, a service that allows users to give a friend something real.
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Sex, Lies and Twitter December 08, 2012 
Last month, the BBC erroneously linked a prominent politician to a sexual abuse scandal. The network didn't name the politician -- but thousands of people on Twitter did. This prompted the politician, Alistair McAlpine, to vow legal action against those who tweeted or retweeted about the allegations. McAlpine has identified about 20 high-profile Tweeters.
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User Photos Are Collateral Damage in Instagram-Twitter Fight December 05, 2012 
Instagram has changed the way photographs on its site display in tweets, the latest salvo in its ongoing feud with Twitter. Instagram photos viewed on Twitter appear
cropped or otherwise changed because Instagram has disabled its integration with Twitter Cards, Twitter said. Trouble between the two has built following the purchase of Instagram by Facebook in April.
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Facebook Messenger May Help SMS, Not Kill It December 05, 2012 
Facebook on Tuesday introduced a new messaging app for Android smartphones that can be used by members and non-Facebookers alike, a move aimed at building an alternative to SMS text messaging. Initially, the distribution of the Messenger app will be limited to Australia, India, Indonesia, South Africa and Venezuela.
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China Toughens Smartphone Standards December 05, 2012 
New smartphone regulations in China have caused concern among technology companies. The regulations, which would add a new layer of licensing and testing for smartphones, reportedly were filed to a WTO database of technical barriers to trade. They were submitted by China's Ministry of Industry and Information Technology and match a draft law that was discussed over the summer.
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Getting Out There: Strategies for Social Media Advertising December 05, 2012 
When the first banner ads came out in the 1990s, they attracted lots of attention -- and lots of click-throughs. Since then, though, their effectiveness has plummeted, forcing businesses to think creatively about the future of online advertising. This future is likely to include a mix of social media influencing, content marketing, and in-depth storytelling.
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Facebook May Win Sponsored Stories Settlement - but the Ads Don't Work December 05, 2012 
A U.S. district judge has given preliminary approval to Facebook's attempt to settle a class action lawsuit alleging the company violated members' privacy rights by using their images in Facebook's Sponsored Stories ad format. The settlement would give $10 each to those who objected to their images appearing in the ads.
Privacy advocates were less than enthused.
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Social Media Ripe for Savvy Advertising December 04, 2012 
In just a few short years, social networks have become deeply entrenched as a means for consumers and businesses to connect online. Consumers spend more time on social networks than on any other category of sites, according to the latest social media report from NM Incite/Nielsen. That amounts to roughly 20 percent of their total time online using personal computers and 30 percent using mobile devices.
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Facebook Breakup Puts Zynga in DangerVille November 30, 2012 
The relationship between Facebook and Zynga got even more complicated this week as the pair agreed to new partnership terms that free both from constraints under the prior deal. Zynga's stock took a hit because the new deal allows Facebook to develop its own games. The success of each company has long been tied to the other.
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Syria's Internet Silence Enters Day 2 November 30, 2012 
Internet and mobile phone service has been cut off throughout war-ravaged Syria. The Syrian government blamed terrorists for the outage. Activists, on the other hand, have warned that Internet and phone blackouts commonly precede military operations in isolated areas. The networking firm Renesys reported that each of Syria's 84 IP address blocks was unreachable.
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Study: Many Shades of Like in Brand-Consumer Engagement November 29, 2012 
A Like on Facebook goes a long way. Seventy percent of consumers who engage in social media make purchases from brands they are connected to, according to a new study released by SocialVibe. Connections form when a consumer clicks Like on Facebook, Follows a brand on Twitter or interacts with a brand's presence on other social networks including YouTube, Pinterest or Google+.
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Report: The Big Money Is on Social Ads Going Native November 28, 2012
Social media advertising revenues will double by 2016, and native ads -- such as sponsored stories on Facebook and promoted tweets on Twitter -- will be its fastest-growing segment, according to a forecast from BIA/Kelsey. The channel will grow from $4.6 billion in 2012 to $9.2 billion in 2016, predicts the report.
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It's Still Voting Season November 28, 2012 
Have you voted yet? Not in the presidential election -- this is more important! I am talking about voting in the CRM Idol competition. It's time! OK, I know what you are thinking: What is CRM Idol? It's the brainchild of Paul Greenberg, and its purpose is to find the hottest emerging company in the front-office market.
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Mobile Makes Its Mark on $1.5B Cyber Monday November 27, 2012 
Cyber Monday online sales broke records this year, clocking in at 30 percent higher than 2011, according to IBM Smarter Commerce. Sales are expected to reach $1.5 billion for the day, making Cyber Monday 2012 the biggest online shopping day in history, comScore projects. Including high online sales over Thanksgiving and Black Friday, 2012 is shaping up to be a robust online holiday season.
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A Matter of Timing: Seasonal Marketing Strategies for SMBs November 27, 2012 
It makes sense to watch the calendar when putting together a marketing plan. Holidays, seasons and events, after all, drive sales. "There's good reason to ride the coattails of seasonal events and holidays," said Shannon Byrne, marketing coordinator at BlueGlass Interactive. "When done right, it provides fresh ideas, generates buzz, and improves SEO."
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FB Cozies Up to Marketers With New Ad-Tracking Tool November 19, 2012 
Facebook reportedly is finalizing a new tool for marketers that can help them determine how effective their promotions are and ultimately give them an incentive to stick around as advertisers. The tool lets online retailers follow purchases made by Facebook users who have viewed their ads, although it does not divulge personal information about the individual users.
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Building a Social Customer Service All-Star Team November 19, 2012 
Customers are increasingly turning to company Facebook pages and Twitter accounts when they have questions or problems, rather than emailing or phoning their inquiries. A recent report from independent analysis firm thinkJar shows that 86 percent of organizations are using Facebook or Twitter for customer service.
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Storm Clouds Clear Over Facebook November 15, 2012 
In a year when precious little seems to have gone right for Facebook, Wednesday was the day an employee lockup on selling some 800 million shares expired. The stock was expected to drop, perhaps dramatically, as a result -- but it didn't. For the most part, Facebook shares hung tough -- increasing by some 11 percent to close the day at $22.36 and trading at around $22 through mid-day Thursday.
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What the Election Says About Social CRM November 14, 2012 
I tried to wait a bit before commenting on the election and the Social CRM implications partly out of respect and in part to give everyone a chance to rev down. Besides, these observations have much more to do with social media than with any political party or policy initiative, so please believe me when I say, I come in peace.
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