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The Coming Irrelevance of SEO
September 20, 2011
Before planning the next set of revisions to your e-commerce website, you might consider that consumer behavior is changing -- and search engine optimization (SEO) is becoming less important. Thanks to improvements in trust and safety, as well as predictability enhancements that brands like Amazon and eBay have brought to the space, consumers simply aren't turning to Google to purchase products.
Google Gets Travel Search Service Airborne
September 14, 2011
Travelers searching for flights can now look to Google. The search engine giant released its Google Flights feature Tuesday. Flights and travel packages were previously one of the few queries Google couldn't answer as quickly or thoroughly as its travel search competitors such as Kayak, Expedia, Orbitz and Hotwire.
Can Yahoo Escape the Valley of the Dulls?
September 10, 2011
When the end of her stint as Yahoo CEO came for Carol Bartz, it arrived via a phone call from the company's chairman. That's what she told employees in a profanity-free, company-wide email when she learned the news. Bartz was fired after nearly three years as Yahoo's chief executive, having failed to turn around the once-great Internet company.
Greenies Give Google 'Good Example' Props
September 09, 2011
For the first time in the search engine's history, Google revealed just how much electricity it takes to power its massive computing infrastructure. Google announced that for the year 2010, it used 2.6 million megawatt-hours of energy to run its data centers, search mechanisms, Gmail, YouTube and display ads globally.
Few Doors Remain Open for Yahoo
September 08, 2011
After the firing of Yahoo CEO Carol Bartz this week, the board is reportedly exploring a possibility of a sale. In coming months, there may be a sale of Yahoo's Asian investments, a purchase of a social media or content company, or partnerships that could help Yahoo get more money from its Web properties. Yahoo has accumulated numerous assets that could make it a rewarding purchase for the right buyer.
Yahoo: Out With the Old, in With the ???
September 07, 2011
Yahoo on Wednesday announced a leadership reorganization that moves Carol Bartz out as CEO and replaces her in the interim with Timothy Morse, the company's chief financial officer. The board has also formed a new executive leadership council populated by key senior executives to support Morse in day-to-day operations until a permanent CEO is appointed.
The Real-World SEO Innovations Driving Online Commerce
August 30, 2011
The latest innovations in SEO are definitely social signals and how they impact search results. We are seeing a shift in the authority scores that Google is weighing. It is not based solely on in-bound links and page content, but also on the amount of social sharing and social signals that you actually see. Social signals encompass trending topics in Twitter and Facebook and how often those links are shared.
Is InfoSec Ready for Big Data?
August 15, 2011
Over the past few decades, most IT shops have followed a somewhat similar trajectory: Starting from a centralized model, computing resources, much like the cosmological Big Bang, have exploded outwards to become ever-more-distributed and decentralized. This makes sense given market dynamics.
Half-Pint Hackers and Rats in the Walls
August 09, 2011
It's been a mighty interesting week in security. Kids learned about cryptography and received a visit from federal authorities at a special session at DefCon, McAfee is duking it out with other security vendors over Operation Shady Rat, facial recognition is stripping away what little is left of our privacy, and Microsoft is offering big bucks for anyone who comes up with a new security technology.
It's Google+ vs. Facebook in the Battle for Web Domination
July 22, 2011
A couple of weeks ago, I wrote that Google+ could be the most significant product release in the history of social media. That declaration was based on my belief that this platform represents Google's best -- and perhaps last -- chance to offer Facebook any competition in the social networking arena. That may have seemed like hyperbole at the time. Now, I think it was a bit of an understatement.
The Revolution Will Be Video-Chatted
July 09, 2011
More than a week after Google+'s launch, millions of social networkers are still crying out in vain for their invitations. Naturally, though, the tech industry's cultural elite are already inside the door, checking things out and getting an advance look-see. OK, not all of Google+'s first settlers are titans of technology; they're mostly just people who happened to be on the ball enough to ask for an invite.
1plusV Lobs Another Antitrust Grenade at Google
June 29, 2011
French search company 1plusV has stepped up its battle with Google over how its algorithms rank sites, filing suit against the search engine giant in the French Commercial Court. It is seeking $423 million in damages from business it claims it lost due to alleged antitrust practices by Google. At $423 million, it is the largest claim filed against Google in Europe to date.
FTC Approaches Google With Antitrust Hammer Swinging
June 24, 2011
Google was notified by the Federal Trade Commission on Thursday that a broad formal investigation will be launched. Google respects the FTC's process, it said in a blog post, and will be working with the agency over the coming months. The FTC's Bureau of Competition reportedly will issue subpoenas to Google within the next few days.
Yahoo Execs Sport Bright Smiles as Investors Squirm
June 24, 2011
Yahoo CEO Carol Bartz and company board members addressed investors Thursday at the company's annual shareholder meeting. Despite majority support for Bartz and other board members, a certain level of discontent was palpable among investors, and one particular shareholder called for an end to Bartz's tenure.
Lightsquared Hits a Brick Wall
June 16, 2011
The June report on Lightsquared that we have been waiting for is in, and it doesn't look good for the company. The technology it uses does impact the spectrum of the GPS industry, the report concludes. So even though we need a solution to the spectrum problem, we cannot allow this company to interfere with another industry. What's the answer? First things first.
Google Focuses on Voice, Vision and Velocity in Latest Round of Search Upgrades
June 15, 2011
The new search technologies Google unveiled recently put a mobile-flavored twist in the company's desktop search engine, including a new voice search capability. Google also announced the ability to search by an image and a feature called "Instant Pages" that leads to even speedier search results.
The Sony Horror Hacker Show
May 07, 2011
Sony's great big data leak could go down in history as the company's messiest mess of all time -- even worse than the CD rootkit disaster. Last week, we learned that hackers had broken into Sony's PlayStation Network and made off with a bunch of user data. Names, passwords and birth dates were definitely leaked, and Sony wasn't able to guarantee people's credit card numbers were safe either.
RIM Starts a Fling With Bing
May 04, 2011
Microsoft CEO Steve Ballmer announced Tuesday that Bing will become the default search engine and mapping application on Research In Motion's BlackBerry platform. Ballmer unveiled news of the team-up during an apparently unexpected appearance at the BlackBerry World conference, being held in Florida through Thursday.
Pushing the Online Video Pedal to the Metal
May 04, 2011
Online video has come a long way in a short period of time. In the last year alone, the use of video on websites has moved from an interesting anomaly to a critical feature that boosts search engine result standings, increases stickiness and improves conversion rates. The number of companies making the most of the video opportunity, however, remains modest. This is about to change.
eGain Amps Up Search Functionality for Agents and Customers
April 22, 2011
eGain recently introduced a multidimensional search function to its knowledge agent and its self-service product lines. In essence, it is two sides of the same coin in that it provides the same functionality to both the agent desktop and the computer screen that a customer uses when searching for an answer.

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