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Yahoo Calls Dibs on T-Mobile Handset Search November 20, 2008 
Yahoo and T-Mobile jointly announced that Yahoo oneSearch will be the default mobile engine to power Internet search made through T-Mobile's new Web2go service. The new Web2go service is basically a customizable home page on a mobile phone that makes it easier to view and navigate the Internet on the handheld device.
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Flurry Sees Analytics Opportunity in Blizzard of Mobile Apps October 21, 2008 
As more and more consumers download smartphone applications, it's become increasingly vital for developers, phone makers and wireless carriers to have a deeper understanding of how customers interact with them. That's where a company like Flurry comes in. The San Francisco-based startup has developed software that gives demographic information about mobile application consumers.
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Cupertino Lifts Gag Order, Frees Its Hostage October 03, 2008 
Anyone who's going to work at Apple has to come to terms with the fact that the company is generally very secretive about anything having to do with new products. Apple staffers who create the company's latest stuff are used to keeping their lips sealed tight. But then Apple tried to restrict third-party iPhone software developers by requiring them to sign off on a very strict nondisclosure agreement.
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Visa to Turn Android, Nokia Phones Into Credit Cards September 26, 2008 
Visa announced plans Thursday to develop payment and payment-related services for both Nokia mobile handsets and those running Google's new Android platform. In addition, Visa announced a pilot program that enables U.S. Bank Visa cardholders to transfer money using a mobile phone. The announcement looks to revive the efforts of credit card companies to push consumers toward mobile payments and mobile commerce.
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RIM Sweetens BlackBerry to Take On Apple September 12, 2008 
Research In Motion, maker of the ubiquitous BlackBerry handheld e-mail device, is moving deeper into the consumer market, where it is sure to run up against tough competition from Apple's iPhone. RIM has announced partnerships with a host of new companies that will give BlackBerry owners access to Windows Live Search, Google, Ticketmaster, MySpace, Slacker and TiVo.
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In the Wireless World, 3 Things Matter: Location, Location, Location September 11, 2008 
Location-based mobile and Web services are increasingly delivering value and gaining adherents as service providers devote greater time and resources to developing them further. For example, Sprint's Xohm wireless broadband unit is working with a group of leading mobile Web application development companies to develop a set of personalized "geobrowsing" services.
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Microsoft's Mobile App Market in the Sky September 03, 2008 
Another front may be opening in the battle for mobile platform supremacy. Microsoft is rumored to be planning to launch its own mobile application store. If the buzz is true, Microsoft may not be as late to the party as some would think. Android hasn't yet debuted. Apple, for its part, is facing push-back on many fronts.
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Google Tries Milking Mobile YouTube for Ad Money August 19, 2008 
Search engine giant Google has begun testing video ads on its mobile version of YouTube in the U.S. and Japan. The move is an attempt by the Mountain View, Calif.-based search engine to monetize YouTube's video ad potential. Google bought YouTube for $1.65 billion in October 2006.
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How the Weather Channel Tested the Wind on Site Design Variables July 31, 2008 
You just launched a new interactive ad campaign and corresponding landing page. You discussed the page design with your team. You know your customers. You've built out the landing page to meet their expectations and be consistent with the campaign. All done, right? Businesses undercut the potential success of their online campaigns all the time.
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New Publicis Groupe Program to Shoot Ads at Web, Mobile Channels June 26, 2008 
Yahoo has inked a deal with Publicis Groupe's newly announced VivaKi Nerve Center that will provide clients of the France-based communications company with more targeted and personalized advertising options to maximize global opportunities for mobile ads, the companies announced Wednesday. The new initiative also seeks to improve efficiency in the way ads are purchased and sold online.
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New E*Trade App Lets BlackBerry Users Wheel and Deal June 05, 2008 
In a move aimed at keeping its customers connected -- and encouraging them to trade more often -- E*Trade on Thursday launched a mobile service customized for Research in Motion's BlackBerry device. E*Trade Mobile Pro will offer the same user interface, security features and banking and trading services as the E*Trade Web site exclusively on BlackBerry smartphones.
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comScore Builds Up Mobile Metrics Muscle With Acquisition May 29, 2008 
Internet research firm comScore has acquired M:Metrics, a top provider of mobile user data, for $44.3 million and 50,000 stock options. The deal extends comScore's measurement and research reach beyond the traditional Internet channels to include a family of mobile measurement products and services aimed at helping marketers pinpoint their advertising spending and identify trends.
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Microsoft: Global Smartphone Adoption Could Push Windows Mobile Sales 50 Percent May 27, 2008 
Microsoft believes it can grow the market for its Windows Mobile operating system by at least 50 percent in each of the next two years as the market for smartphones explodes globally. The company could sell as many as 20 million copies of Windows Mobile during the soon-to-end fiscal year, almost double the 11 million it shipped last year, Eddie Wu, Microsoft's managing director of OEM embedded devices in Asia, reportedly said.
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Microsoft Unveils Sweeping Mobile Advertising Effort May 21, 2008 
Bidding to grab an early share of the rapidly growing mobile advertising market, Microsoft on Tuesday announced a broad initiative to drive both display and search ads on mobile devices. The software giant will immediately make available display advertising on its Windows Live for mobile platform and will soon roll out plans to serve advertising within its Live Search Mobile offering.
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CinemaNow: The Phone Is the Box Office, Not the Theater April 29, 2008 
The online delivery of movies and TV content is encumbered by a tangle of digital rights management, copyright and technological issues. The cell phone's proper place in the whole landscape is one of many difficult questions the industry's trying to sort out. With its new offering, CinemaNow proposes that the cell phone work as a sort of portable box office.
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Google Unfurls Banners for Mobile Ads April 24, 2008 
Google unveiled its mobile image ad service, which allows publishers to create rich-media ads along with more traditional text ads for the relatively untapped mobile advertising market. The service, Mobile Ads, can also be tied with AdSense and like other Google products will use keyword targeting to display relevant advertising for users.
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Yahoo to Mobile Searchers: Talk to the Handset April 03, 2008 
Yahoo has launched its next-generation mobile search service and also appears determined to get a jump on competitors by making it readily available to third-party developers. Yahoo's oneSearch 2.0 will deliver a number of improvements that will allow users to perform quicker, more comprehensive searches through text and voice-based activation.
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Amazon Aims to Light M-Commerce Fire With TextBuyIt April 02, 2008 
Amazon.com launched a text-message shopping option Tuesday that enables users to search for, compare and buy products with short message service, in addition to its existing browser-based mobile commerce offerings. TextBuyIt, as the service is known, joins Amazon's mobile site and a site dedicated for access with the iPhone in Amazon's mobile arsenal.
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StoreXperience: A Mobile Bridge Between Bricks, Clicks March 20, 2008 
Retailers in Japan and South Korea have been using image capture technology for several years now, and with the growing base of smartphones, companies in the U.S. are rolling out a wide range of new mobile applications, including some that use interactive digital symbols captured in photos to provide customers with product information, prices and incentives on the spot.
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Capturing the Elusive URL: There's Gotta Be a Better Way March 10, 2008 
Everywhere you look today, you're hit right between the eyes with an URL. They pop up in TV ads, in ads on the big screen, on billboards, posters, soup cans, cereal boxes, on the sides of buses -- just about anywhere. If you see one that's interesting, and have pen and paper to hand, you may jot it down. But what if you're walking or driving?
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