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Best Practices for Marketing Automation Excellence
Drive revenue with tips for marketing sophistication with Microsoft CRM. Download the CoreMotives eBook today.
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Online Warm-ups: Super Bowl Advertisers' New Game Plan February 01, 2013
As the U.S. prepares for kick-off of Sunday's Super Bowl, advertisers already have their plays in motion. Many of the commercials are already viewable online, and ads get support from online components. Over the past few years, the brands who buy air time for the Super Bowl have begun posting their commercials online in advance.
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Is the Time Ripe for BlackBerry? February 01, 2013
BlackBerry 10 may have had its thunder stolen by "BlackBerry" -- that is, the announcement that "Research In Motion" has been deep-sixed, and the company name is now the same as its iconic brand. The rebranding is an effort to put more juice behind the launch of the highly anticipated new BB10 operating system and compatible handsets, propelling a potential turnaround.
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Pinterest Plays With More Prominent Pics January 31, 2013
Pinterest, the social scrapbooking site that has quickly captured the Web's attention, this week rolled out a beta test of a redesigned look that features larger pictures and a new way of navigating pages. The biggest change to Pinterest is that images are larger, and there's more information on pins.
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YouTube May Begin Nickel-and-Diming Viewers January 31, 2013
Google may be getting ready to launch paid subscription channels on YouTube. The new offering would be part of Google's larger plan to keep viewers tuned in to its popular video service as long as possible, while developing new revenue streams including premium ad dollars.
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Volunteer Pirate Crew Gives Mega Its Own Search Engine January 31, 2013
A user-created search engine reportedly makes it easy to scour the new, controversial file-sharing site Mega. Unveiled two weeks ago by Kim Dotcom, a German national living in New Zealand and wanted on a slew of charges in the U.S., Mega initially did not have a search function to scour its own content. The new search engine was built by users voluntarily providing links to files.
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Context: Customer Data's Secret Sauce January 31, 2013
I had a call today from someone at a company that made a technology that helped inside sales people target the exact right prospects from a list of leads. She said she was using this technology to make the call, and assured me that this technology could make a big difference to the inside sales organization in my company.
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Chinese Authorities Shoot Down Videogame Rumor January 30, 2013
This game is over before it even started. China's Ministry of Culture said that it is not considering lifting the nation's ban on videogame consoles. Reports that China might lift its ban on systems like Microsoft's Xbox 360 and Sony's PlayStation surfaced last week. However, that story appears to be false.
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WTO Green-Lights Antigua's Controversial Download Site January 29, 2013
Looks like Antigua's gamble paid off. The World Trade Organization OK'd Antigua's request to suspend U.S. copyrights, which will allow the country to move forward with a government-run download portal that offers *copyrighted* movies, music, TV shows and software. Antigua, an island located in the Caribbean, was granted preliminary approval for suspension of U.S. copyrights in 2007.
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Graph Search: Cultivating Big Data in Facebook's Walled Garden January 29, 2013
Facebook's recently announced beta of its new Graph Search resulted in the sorts of stories and headlines one has come to expect from a company whose every move is subject to media dissection. Some were skeptical about the value of the feature, especially its built-in restrictions: leveraging Facebook content alone and excluding well-established search entities like Google and Bing.
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Pentagon to Beef Up Cybersecurity Arsenal January 28, 2013
The Pentagon's cybersecurity force reportedly will increase more than fivefold over the next several years, following the approval of a move requested by the head of the Defense Department's Cyber Command. The expansion is meant to bolster the U.S.' ability to defend critical computer systems, as well as carry out offensive campaigns against adversaries.
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Headless Commerce Lets the Product Sell Itself January 26, 2013
If done right, online selling of digital content -- including software, games, e-books, periodicals and other digital media -- can take traditional retail e-commerce a huge step further into a new and very different -- but potentially highly impactful -- sales and relationship-building environment. Unlike physical goods e-commerce, selling digital content should happen in the context of life.
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Bronto Remarketing Engine Slices and Dices Retail Customer Preferences January 24, 2013
Bronto Software this week released a significant update to its Bronto Marketing Platform: a remarketing engine that helps retailers link online and in-store purchases in order to create targeted email messages that speak to the individual user. New features allow marketers to collect data such as purchase history and then use that information to segment customers and create email campaigns.
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Google Posts Gangbuster Growth in Q4 January 23, 2013
Google wowed analysts and shareholders with its fourth-quarter earnings released on Tuesday. The search engine giant reported consolidated revenues of US$14.42 billion for the quarter ending Dec. 31 -- an increase of 36 percent compared with the fourth quarter of 2011. Its GAAP net income, including a net loss from discontinued operations, was $2.89 billion, compared with $2.71 billion in Q4 2011.
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Saudi Blogger Won't Face Death on Apostasy Accusation January 23, 2013
A court in Saudi Arabia reportedly has declined to hear the case of Raif Badawi, a liberal blogger who was accused of apostasy. Apostasy,defined as the abandonment of one's faith, is a particularly grievous charge in Islam. Had it been so inclined, the court that turned down the case could have sentenced Badawi to death. As it stands, Badawi's charge was referred to a lower court.
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Machine Learning, TDA and the Future of Invention January 23, 2013
Ayasdi came out of stealth mode and told the world it had a new way
to analyze big data, and I think the implications for CRM and social are very large
indeed. The new way is called "topological data analysis" and hearing about it has the feel of hearing about relativity for the first time and learning that space is curved.
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Groupon Says No to Guns January 22, 2013
Groupon is halting its gun-related daily deals in the wake of an increased awareness about gun violence in the U.S. The site's coupons for gun-related materials and activities, including shooting ranges, conceal-and-carry and clay shooting are under review and suspended indefinitely.
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Dotcom Fights the Law With New Mega Site January 21, 2013
Kim Dotcom on Sunday opened the doors to the new file-sharing website Mega. The site is making a splash in the file-sharing world with its promise of exceptional privacy and security. That is not the only reason Mega's debut is notable, though: Dotcom is the founder of Megaupload, which was shut down by U.S. authorities following indictments for piracy against Dotcom and others.
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Schmidt Talks North Korea on Google+ January 21, 2013
Google chairman Eric Schmidt took to Google+ to discuss his recent trip to North Korea. Schmidt's post discusses the "very limited" technology available in North Korea. Schmidt said that North Koreans are not allowed to use the Internet without someone watching them, and that it wouldn't be difficult for North Korea to connect its highly restricted networks to the World Wide Web.
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Nokia Gives 3D Printers Something Fun to Do January 19, 2013
Nokia on Friday released a 3D printing kit that will allow users to create their own custom cases for the Lumia 820. The handset, which was unveiled last September, features a removable shell case that lets users change the color of their phone or even enable options such as wireless charging. Now Nokia has taken things a step farther. It is allowing users to customize their phone via a 3D printing kit.
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MobileDevHQ's Ian Sefferman: So You Built an App - Now What? January 18, 2013
You could call Ian Sefferman's initial rise to CEO of MobileDevHQ a bootstrap career move. Seeing the rapid growth of consumer interest in mobile apps, he jumped into an infant industry to learn what would push it forward. His interests fell on a gaping opportunity: how to help app developers become more successful.
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