E-Commerce Times Talkback

Re: Shopping 3.0: Embracing Change in the New E-Commerce Era
Posted by: Joe Chung 2007-07-15 17:56:52

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Online shopping is the fastest growing multibillion-dollar business in the world. Yet, the customer experience of online shopping is much the same as it was upon creation, more than a decade ago -- essentially an online catalog. Instead of finding ways to excite and entertain shoppers through rich and expressive sensory experiences, as retailers do in physical stores, they are abandoned, clicking their own way through a maze of Web pages -- a process that typically loses more than 95 percent of visitors before they can complete a purchase.

Re: Shopping 3.0: Embracing Change in the New E-Commerce Era
Posted by: dchis 2007-07-16 06:49:08 In reply to: Joe Chung

I concur with everything you have written regarding e-commerce. It is the same old tired out shopping environment. The only place I have been able to find that lets me, the shopper, acutally interact with the stores is mystore.com I love this site and have actually set up a store thier myself. It is totally tailored to the storefronts reaching out to thier customer base and fulfilling the customers needs. All storefronts are custom made and really easy to use. I get inventory managment, media players, access to my actual customer, not just an id number and can tweak it as I go. I love it. very cool spot to shop and sell.