Online Retail Transaction Performance Indices

Keynote Online Retail Transaction Indices

About the Indices

The Keynote Online Retail Transaction Performance Indices (Apparel, Books & Music, Electronics) show, for each site on an index, the total execution time (speed) and success rate (reliability) for logging into an account, searching for an item, applying a filter, drilling into product detail and adding the product to a shopping cart. The sites that appear in the Index were selected based on publicly available market-share information published in The Wall Street Journal and other reliable industry sources. Click here for complete information and FAQs regarding this index.

For further comments or questions about the measurement methodology used for this index, please email us at marketing@keynote.com.

Retail Apparel - Week of November 14, 2011
RESPONSE TIME				"SUCCESS RATE"
Rank	Site	Time (sec)	Last Week	Rank	Site	Success Rate (%)	Outage Hours	Last Week
	Index	8.32	8.48		Index	95.22	1	95.98
1	Abercrombie	4.64	1	1	Macys	99.50	0	1
2	Macys	6.81	2	2	Sears	99.10	1	11
3	Kohls	7.57	3	2	Foot Locker	99.10	0	10
4	J Crew	7.89	4	2	Neiman Marcus	99.10	0
5	Victorias Secret	8.28	6	5	Abercrombie	98.60	1	9
6	Zappos	8.32	5	6	Victorias Secret	97.90	1	6
7	Saks Fifth Avenue	10.59	7	7	J Crew	97.70	1	8
8	Foot Locker	12.05	10	8	Eddie Bauer	97.20	0	7
9	Sears	12.99	9	9	Saks Fifth Avenue	95.70	2	5
10	Eddie Bauer	15.00	11	10	Zappos	94.80	4	2
11	Neiman Marcus	19.72		11	Kohls	68.50	29	4

Retail Books & Music - Week of November 14, 2011
RESPONSE TIME				"SUCCESS RATE"
Rank	Site	Time (sec)	Last Week	Rank	Site	Success Rate (%)	Outage Hours	Last Week
	Index	12.91	13.50		Index	96.53	0	95.16
1	Abe Books	8.50	1	1	Abe Books	99.60	0	1
2	Walmart	11.46	2	2	Walmart	99.00	0	3
3	Amazon	12.91	3	3	Amazon	98.50	1	2
4	Overstock	15.24	4	4	Blockbuster	94.60	0	5
5	Blockbuster	17.21	5	5	Overstock	91.00	9	4

Retail Electronics - Week of November 14, 2011
RESPONSE TIME				"SUCCESS RATE"
Rank	Site	Time (sec)	Last Week	Rank	Site	Success Rate (%)	Outage Hours	Last Week
	Index	15.08	14.37		Index	96.83	0	96.05
1	HP	6.69	1	1	Overstock	99.80	0	13
2	Office Max	7.00	3	2	CDW	99.70	0	2
3	Apple Store	9.24	2	2	Amazon	99.70	0	4
4	CDW	12.44	5	4	Sears	99.40	0	2
5	Sears	13.54	4	5	Apple Store	98.90	1	1
6	Dell	14.21	7	6	HP	97.60	0	6
7	Amazon	15.96	9	7	Dell	96.90	3	5
8	Walmart	16.00	8	8	Office Depot	96.80	1	7
9	Newegg	16.39	10	9	Walmart	95.70	1	9
10	Overstock	16.41	6	10	Newegg	95.30	2	8
11	Toys R Us	18.57	12	11	Office Max	92.20	2	11
12	Office Depot	22.34	11	12	Toys R Us	91.90	8	10